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How Does Your Content Compare? Tips for Improving Click-Through & Conversion Rates

NetWits

If you are not using Blackbaud NetCommunity, you could use Google Optimizer to perform this analysis. While this example tested photos and a call to action image color, you could also test the headline, content, layout, and “hook.”. Please use the Comments box below to describe. Has your organization done any content testing?

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ASU Lodestar Center Blog: Research Friday: "The Art of Data.

ASU Lodestar Center

We welcome your comments and feedback. If our research is to be valid and useful, the design, data collection, and analysis must be meticulous and exacting. The headline in the East Valley Tribune was, "More Arizona public schools are excelling." 1] The headline in the Arizona Republic noted, "More Ariz.

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grist.org: Measuring Along the Ladder of Engagement

Beth's Blog: How Nonprofits Can Use Social Media

The steps include reading, commenting, and sharing stories of personal behavior change. For example, they know from their survey research, real-time monitoring, and content analysis of comments on their posts that a lot of people care deeply about environment issues, but don’t self-identify as “environmentalists.” Source: grist.

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See What’s Out There » Blog Archive » Why you need social media marketing.

See3

Here’s today’s headline for you: NEARLY 95% OF EMAIL IS JUNK Nearly 95 percent of the e-mail sent in 2007 has been “spam,&# junk advertising loathed by its recipients, according to a report released Wednesday by a US Web security firm. .&# Because email… what’s the technical term?… … sucks.

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Welcome: Hajr?? Hyseni a reader from Prishtina : Kosova : Albania

Beth's Blog: How Nonprofits Can Use Social Media

Today I got a comment on an older post, my interview with Carie Lewis about using social networking sites for campaigns. Well, maybe Harje is not a new reader, but he is a new commenter. Beth's comment: Have you done this analysis on other tactics, I'm thinking Internet advertising for one.

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Why Privacy Matters (or Should) to Nonprofits

NTEN

Imagine what your donors and constituents would say if they saw your name in that headline. Determine the compliance gap; perform a gap analysis to determine where you are not compliant and what it would take to become compliant. Donny welcomes comments and feedback via e-mail at donny@myitk.com or reach him by phone at (808) 735-8324.

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Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Reader Comments (24) Hey, Justin, dig the slick interface. :-) From talking about this last week, the biggest question this has stuck with me is how relevant ROI is for judging the value of a tactic that might serve goals other than fundraising. Colman Thanks for your comments, Kira & Jonathon. July 31, 2007 | Jonathon D.