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Latest Trends in Online Fundraising

NTEN

The recession certainly had an impact across the entire nonprofit sector. The Index shows that online giving remained positive during most of 2009 and the trends for 2010 have been very encouraging. Target Analytics, a Blackbaud company, has been looking at trends in online and offline giving for many years now.

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Blog Action Day 2009 Climate Change: Technology in the Climate Movement

NTEN

Today's Blog Action Day 2009 ! The annual event's focus this year is Climate Change, an the issue that will impact all of our lives. Online/Offline Integration : If you're my Facebook friend, you know I participated in Climate Ride 2009 , a 300-mile bike ride from NY to DC. And thank you to all those who supported me!)

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5 Good Nonprofit Infographics

sgEngage

Charity and Technology in the Online Universe This infographic from Mashable and Shane Snow puts social good into better context with donation numbers, growth charts, and some comparisons to its offline counterparts. Includes data from Blackbaud , American Red Cross , MobileMarketer.com , and the Chronicle of Philanthropy.

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Top 5 Lessons Learned in 2009: Social Media

Connection Cafe

Reading the news in early January, I came across a few “Top 5” and “Top 10” lists for a variety of topics tied to 2009. Would it be possible to sift through a year’s worth of engagements as an independent marketing consultant and boil down the lessons I learned in 2009 into a series of “Top 5” lists?

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Raise Money on Facebook: Four Strategies You Need to Know About

NTEN

As of September 2009, scores of Facebook applications have been developed to support the nonprofit sector in one way. Over $5 million has been raised in 2009 alone. In April 2009, the Washington Post published a critique of Facebook Causes on the basis that it wasn't an effective tool for raising money. and Canada.

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What 1.9 Million Donors Can Tell Us About Fundraising on the Web: A Cliff Notes Tour of The Online Giving Study

NTEN

million gifts 1.879 million unique donors 66,470 different nonprofits Seven-year time span (2003-2009) Donations from a wide range of nonprofit sizes and types About the Study The purpose of this data mining wasn’t to create another study about the rapid growth of online giving (though it is skyrocketing). We looked at: 3.6

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The End of the Beginning of Online Giving

Connection Cafe

Let me also suggest that we need to stop placing a wall between offline and online giving strategies and tactics. And donors that are 55-years and older have the highest retention rates for both online and offline giving. This online versus offline wall is mostly in our own heads. of total sales. It’s in our org charts.

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