NTEN

FEBRUARY 17, 2010

Some of the key trends supporting rapid adoption of technology by nonprofits are: 1) Online lifestyle, behavior and giving of consumers and donors leading to success. Nonprofits, Donors and Consumers Adopting Online Lifestyle. 2) Mobile technology. 3) Technology that equalizes the playing field for all nonprofits.

Online 74

Online Giving Convio Mobile 74

Care2

JUNE 5, 2009

Regardless of whether you believe direct mail is on its way out -- and many smart people seem to disagree with each other on this point – nearly everyone agrees that the role of online giving is only becoming more important over time. Clearly the Internet has transformed how nonprofits communicate with their activists and donors.

Social Media 47

Social Media Online Advocacy Media 47

Care2

FEBRUARY 20, 2009

60) Search « Nuts and Bolts of Online Advertising | Main | Webinar: How Online Marketing Can Be Your Nonprofits Fundraising Stimulus Plan » Friday Feb 20 2009 Tapping Small and Local Donors on Twitter: A Girls Inc. Only three online donations came from previous donors. We received 44 online donations in all.

Case Study 35

Case Study Local Studies Social Media 35

Zen and the Art of Nonprofit Technology

JANUARY 14, 2009

As mentioned below, the most solidly supported functions are those related to mail.&# If you have an email list captured by one application, a donor list captured by another, a social network in another, and you give them all equal “weight,&# then you’re asking for trouble. Integrating online and offline communications.

Integration 100

Integration API Drupal Open Source 100

Care2

JUNE 15, 2011

Unless you’ve been living under a rock, you’ve heard that multichannel fundraising, i.e. enabling your donors to give via postal mail, your website, telemarketing, social media, etc. and includes transactions for over 15 million donors and $1 billion in revenue. is the answer to all of your fundraising woes.

Channel 58

Channel Fundraising Blackbaud Advocacy 58

NTEN

NOVEMBER 2, 2009

Last year, Convio clients raised more than $777 million online and 2009 looks to be even better. 8 percent of file are donors. Tags: E-mail Fundraising. The fact is, you too have the resources and you can’t afford NOT to get into the online game. Organizations of all sizes can get into the game, you just need a playbook.

Convio 76

Convio Mail Newsletter Game 76

Connection Cafe

JANUARY 8, 2010

The New Year has officially begun, and it’s the perfect time to reflect on the year past, or for most people, look forward to see what resolutions and initiatives can be planned to make the new 2010 better than 2009. Increase fundraising for participant-led events.

Jordan 30

Jordan Offline Channel Exercise 30

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 11, 2010

Beth Kanter and Allison Fine, the authors of The Networked Nonprofit that inspired this experiment, wrote an Assessment and Reflection Report on America’s Giving Challenge 2009. In light of that, I personally met only 4 of the 12 donors (excluding myself). Two donors were former colleagues who also have Twitter accounts.

Nashville 97

Nashville Twitter Blogger Contest 97

Connection Cafe

SEPTEMBER 8, 2011

Word on the street is that acquiring new donors and then retaining them is getting more and more difficult and more and more expensive for nonprofit organizations. Here are a couple examples of money left on the table, from the donors’ point of view. That happened sometime in 2008 or 2009. Author: Michelle Shefter.

Support 30

Support Convio Gift Pledge 30

Care2

APRIL 16, 2008

There are many ways of measuring donor value, and here we’ve created a fairly basic calculator that looks at the value of an email address based on average donations over time. Q: Does this include offline giving too? A: The Convio benchmark numbers exclude offline giving. This will give you a more accurate picture.

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

There are many ways of measuring donor value, and here we’ve created a fairly basic calculator that looks at the value of an email address based on average donations over time. Q: Does this include offline giving too? A: The Convio benchmark numbers exclude offline giving. This will give you a more accurate picture.

Advocacy 44

Advocacy Social Media email Online 44

Care2

MAY 22, 2009

60) Search « The ROI of Social Media | Main | Advocacy Online Launches in the US » Thursday May 21 2009 Earned Media: How to Stay Relevant and Track It Thursday, May 21, 2009 at 01:20PM | by Allyson Kapin “If you dont brand yourself, Google will brand you,” says branding expert Sherry Beck Paprocki.

Track 41

Track Social Media Media Advocacy 41

Connection Cafe

APRIL 25, 2012

So direct mail and telemarketing (offline) for the large part rule the roost. Traditional marketers have for the large part embraced email as part of their marketing mix and are recognizing this channel as increasingly the driver of growth in revenue, donors, and reach for organizations. Starting to sound pretty familiar?

email 32

email Channel Conservancy France 32

Care2

MARCH 13, 2009

60) Search « 5 Quick Steps to Better SEO | Main | Tech & Style Tips for Conducting Blog Interviews » Tuesday Mar 10 2009 Top 10 SXSW Interactive Panels Your Nonprofit Should Attend Tuesday, March 10, 2009 at 05:27PM | by Allyson Kapin Are you planning to check out SXSW Interactive this year? Whitehouse.gov 2.0:

Social Media 44

Social Media Interaction Advocacy Online 44

Care2

MARCH 3, 2009

60) Search « 3rd Annual DoGooderTV Nonprofit Video Awards | Main | 10 Best Web Content Practices » Friday Feb 27 2009 Tweet Locally, Reach Broadly Friday, February 27, 2009 at 06:43PM | by Daniel Bennett Daniel Bennett To Tweet or not to Tweet is not the question. March 3, 2009 | Anne Dougherty Copyright © 2008, Care2.com

Social Media 31

Social Media Local Advocacy Media 31

Care2

MAY 15, 2009

Consider the groups you will want to track or by which you will want to arrange members: donors, activists, organizers, stakeholders, partners, volunteers, supporters, and so on. They were able to use the platform for organizing offline events, finding and collaborating with volunteer organizers, and more.

Social Media 34

Social Media Tools Online Advocacy 34

Care2

JUNE 1, 2009

60) Search « Social Media Webinar on June 10th | Main | Is Direct Mail Really Headed for the Exit? 60) Search « Social Media Webinar on June 10th | Main | Is Direct Mail Really Headed for the Exit? 60) Search « Social Media Webinar on June 10th | Main | Is Direct Mail Really Headed for the Exit?

Mail 47

Mail Social Media Online Advocacy 47

sgEngage

DECEMBER 1, 2010

Older donors don’t give online Wrong. A higher percentage of donors 45 to 54 and 55 to 64 give online than offline. 25% of donors aged 65 and older give both online and offline. Major donors don’t give online Wrong. The median online gift above $1,000 was $3,500 in 2009.

Trend 79

Trend Online Giving Offline 79

sgEngage

NOVEMBER 9, 2010

Causes is selling $25 and $50 prepaid gift cards and donors get a tax write-off. The difference is that Causes is continuing to blur the line between online and offline activity. That means taking things offline and into a traditional retail environment. The article notes that “gift cards will be the No. Will it work?

Los Angeles 64

Los Angeles Gift Charity Trend 64

NTEN

NOVEMBER 20, 2008

Myth #1: Online fundraising isn't as effective as offline techniques. Most donors expect professionally printed mailings that include good stories and related giving options. It's not surprising, then, that donors give so little online, and fundraisers conclude that online giving doesn't work.

Online 54

Online Fundraising Offline Raise 54

Care2

APRIL 21, 2008

60) Search « M+R and NTEN CMS, Email, Fundraising Benchmarks Study | Main | 51% of Donors Not At All Interested in Social Networks » Monday Apr 21 2008 EENs Avatars Campaign Brings Online Marketing to Life Monday, April 21, 2008 at 02:56PM | by Caitlin Ochs Imagine having the ability to translate virtual reality into actual reality.

Avatar 42

Avatar Life Online Social Media 42

sgEngage

NOVEMBER 10, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking Just When You Thought Direct Mail Was Dead Posted by Steve MacLaughlin on November 10th, 2010 It’s baaack! You thought direct mail was dead but it has returned. 53% said they still respond to mail by using the mail.

Mail 80

Mail Trend Offline Blackbaud 80

sgEngage

MAY 31, 2011

This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. The 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report provides analysis of 28 major nonprofit organizations and transactions for over 15 million donors and more than $1 billion in revenue.

Benchmark 73

Benchmark Internet Giving Offline 73

Care2

APRIL 21, 2008

60) Search « M+R and NTEN CMS, Email, Fundraising Benchmarks Study | Main | 51% of Donors Not At All Interested in Social Networks » Monday Apr 21 2008 EENs Avatars Campaign Brings Online Marketing to Life Monday, April 21, 2008 at 02:56PM | by Caitlin Ochs Imagine having the ability to translate virtual reality into actual reality.

Avatar 37

Avatar Life Campaign Social Media 37

Bloomerang

JULY 17, 2021

But if you’ve never heard of us beyond the webinars, Bloomerang is a provider of donor management software. We are mailing out dope boxes today, y’all. I fell in love with it all the way back in 2009. You know, we’re approaching, I think 1,000 sessions, which is kind of unbelievable. It’s virtual.

Management 93

Management Work Video Slides 93

Care2

JUNE 29, 2009

60) Search « Top 8 Social Media Tracking Tools | Main | Strategies For Optimizing Your Nonprofits Website » Sunday Jun 28 2009 Fundraising Dips In First Quarter Of 2009 Sunday, June 28, 2009 at 07:44PM | by Allyson Kapin The struggling economy hit nonprofits hard in the first quarter of 2009.

Social Media 31

Social Media Advocacy Fundraising Online 31