Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 24, 2014

I have been tracking this giving day since its first Giving Day back in 2009 and every year do a debrief post or interview. Total donors: 62,607 (a 20% increase over 2013). While I am thrilled that we broke our record for dollars raised, the growth in donors and organizations are the numbers that I am over the moon about.

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Care2

NOVEMBER 13, 2011

from 2009 when giving was $280.3 While a large majority of donations are still made by check (79 percent), online fundraising is the fastest growing donation channel. Median revenue per donor for multichannel supporters was $339 compared to $88 for offline. First year retention for multichannel donors was 51%.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2012

Today’s nonprofit donors, volunteers, and fans are living a complex world, have busy lives and probably receive more messages and information than they can deal with. (Don’t Don’t take my word for, see Pew Internet’s recent Networked and Hyperconnected study ).

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Measure NTEN Social Media Metrics 98

NTEN

FEBRUARY 17, 2010

Some of the key trends supporting rapid adoption of technology by nonprofits are: 1) Online lifestyle, behavior and giving of consumers and donors leading to success. Nonprofits, Donors and Consumers Adopting Online Lifestyle. 2) Mobile technology. 3) Technology that equalizes the playing field for all nonprofits.

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Online Giving Convio Mobile 74

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2012

These local giving days focus more a community approach and help nonprofits build capacity in fundraising on all channels, while also promoting the idea of a Giving Day in the local community or geographic area. million raised for over 4,300 nonprofits and schools by more than 53,000 individual donors.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 11, 2012

The exact opposite is more likely especially for wealthier donors. The potential for tax code changes are more likely to encourage these donors to give now instead of waiting. The National Bureau of Economic Research said that the recession ended in June 2009, and fundraising historically takes three years recover from a recession.

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Data Hurricane Fundraising Disaster 118

Connection Cafe

MAY 27, 2011

A couple of weeks ago I shared some insights on integrating online and offline fundraising channels for strong results. In 2009 Volunteers of America looked to get more out of their online fundraising program by tapping into the power of integrated online and offline fundraising. How’d they do it?

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America Results Volunteer Offline 24

Connection Cafe

JANUARY 8, 2010

The New Year has officially begun, and it’s the perfect time to reflect on the year past, or for most people, look forward to see what resolutions and initiatives can be planned to make the new 2010 better than 2009. Increase fundraising for participant-led events.

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Jordan Offline Channel Exercise 30

Care2

JUNE 5, 2009

Clearly the Internet has transformed how nonprofits communicate with their activists and donors. For now, direct mail fundraising -- especially when used in a multi-channel strategy -- continues to bring in the most revenue. Encourage your offline members to donate online so you can capture their email addresses.

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Social Media Online Advocacy Media 47

NTEN

NOVEMBER 2, 2009

Last year, Convio clients raised more than $777 million online and 2009 looks to be even better. 8 percent of file are donors. No matter your size and your resources, the time has never been better to invest in the online channel. The fact is, you too have the resources and you can’t afford NOT to get into the online game.

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Convio Mail Newsletter Game 76

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 11, 2010

Beth Kanter and Allison Fine, the authors of The Networked Nonprofit that inspired this experiment, wrote an Assessment and Reflection Report on America’s Giving Challenge 2009. In light of that, I personally met only 4 of the 12 donors (excluding myself). Two donors were former colleagues who also have Twitter accounts.

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Nashville Twitter Blogger Contest 97

Connection Cafe

APRIL 25, 2012

I secretly hoped that at least those other 95% recycled… And I couldn't help but draw parallels in my mind about marketing channel mix and energy. So direct mail and telemarketing (offline) for the large part rule the roost. Invest at a faster rate in the new channels and allow for the learning curves.

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email Channel Conservancy France 32

Care2

MAY 29, 2009

Main | The ROI of Social Media » Friday May 29 2009 Is Direct Mail Really Headed for the Exit? Friday, May 29, 2009 at 09:41AM | by Allyson Kapin In the next five years, money spent annually on direct mail will decline by as much as 40%, from $49.7 60) Search « Is Direct Mail Dying or Dead? billion in 2008 to $29.8

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Mail Social Media Online Advocacy 34

Care2

APRIL 16, 2008

There are many ways of measuring donor value, and here we’ve created a fairly basic calculator that looks at the value of an email address based on average donations over time. Q: Does this include offline giving too? A: The Convio benchmark numbers exclude offline giving. This will give you a more accurate picture.

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Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

There are many ways of measuring donor value, and here we’ve created a fairly basic calculator that looks at the value of an email address based on average donations over time. Q: Does this include offline giving too? A: The Convio benchmark numbers exclude offline giving. This will give you a more accurate picture.

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Advocacy Social Media email Online 44

Amy Sample Ward

MAY 14, 2009

Email is a critical channel. Consider the groups you will want to track or by which you will want to arrange members: donors, activists, organizers, stakeholders, partners, volunteers, supporters, and so on. They were able to use the platform for organizing offline events, finding and collaborating with volunteer organizers, and more.

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Tools Tech Map Case Study 100

Care2

MAY 15, 2009

Email is a critical channel. Consider the groups you will want to track or by which you will want to arrange members: donors, activists, organizers, stakeholders, partners, volunteers, supporters, and so on. They were able to use the platform for organizing offline events, finding and collaborating with volunteer organizers, and more.

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Social Media Tools Online Advocacy 34

sgEngage

DECEMBER 1, 2010

Older donors don’t give online Wrong. A higher percentage of donors 45 to 54 and 55 to 64 give online than offline. 25% of donors aged 65 and older give both online and offline. Major donors don’t give online Wrong. The median online gift above $1,000 was $3,500 in 2009.

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Trend Online Giving Offline 79

sgEngage

DECEMBER 27, 2011

This was an increase of over 34% from 2009. Keep in mind that 92% of giving still comes from offline channels and that 32% of online donors switch to give through offline channels. This varies a lot by sector and online giving type, but is still significantly larger than the average offline gift.

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Raise Money Online Giving 89

sgEngage

MARCH 15, 2011

billion in yearly revenue on a monthly basis, both offline and online. Disaster Giving Giving both online and offline towards disaster relief had a significant impact on the nonprofit sector in 2010. Small and medium organizations were up in the analysis, but large nonprofits were down 28.2%.

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Blackbaud Disaster Haiti Giving 63

sgEngage

JANUARY 12, 2011

Do you have pre-defined segments for previous episodic donors? What is the follow-up plan for the media, donors, etc? Do you have offline and well as online channels ready to go? Do you have identified volunteers and engaged constituents? Do you have established contacts with the media and online content sites?

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Haiti Trend Difference Blackbaud 64

Care2

JUNE 1, 2009

» Sunday May 31 2009 Is Direct Mail Dying or Dead? Sunday, May 31, 2009 at 02:22PM | by Mal Warwick My, my. However, there is little disagreement that direct mail is the greatest source of new donors and directly accounts for a substantial proportion of all philanthropic gifts. This claim bears close examination.

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Mail Social Media Online Advocacy 47

sgEngage

MAY 31, 2011

This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. The 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report provides analysis of 28 major nonprofit organizations and transactions for over 15 million donors and more than $1 billion in revenue.

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Benchmark Internet Giving Offline 73

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 24, 2009

So for this post, I'd like to share 5 fundraising trends that we saw emerging in 2009 related to fundraising and social media and that will most definitely continue to have impact in 2010. Social Media Fundraising As Part of A Multi-Channel Strategy. A Platform for Self-Organizing. More than $550,000 was raised last March. .

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Social Media Trend Media Fundraising 107

Bloomerang

JULY 17, 2021

But if you’ve never heard of us beyond the webinars, Bloomerang is a provider of donor management software. So maybe you have a form that you use to have input, a survey you use for input, you have small digital groups that you have input, a Slack channel for input. I fell in love with it all the way back in 2009.

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Management Work Video Slides 93

sgEngage

NOVEMBER 10, 2010

Actually, it’s single channel communication that’s dead. Donors Flip Channels Dunham+Company has new data out in “A National Survey of the Impact of Offline Communication on Online Donations.&# Donors flip channels. Successful organizations make channel flipping effortless and effective.

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Mail Trend Offline Blackbaud 80

Care2

JUNE 29, 2009

60) Search « Top 8 Social Media Tracking Tools | Main | Strategies For Optimizing Your Nonprofits Website » Sunday Jun 28 2009 Fundraising Dips In First Quarter Of 2009 Sunday, June 28, 2009 at 07:44PM | by Allyson Kapin The struggling economy hit nonprofits hard in the first quarter of 2009.

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Social Media Advocacy Fundraising Online 31

Double the Donation

APRIL 24, 2021

Provide your donors with access to our searchable and user-friendly database from anywhere on your site, including donation and acknowledgement pages. Donors can immediately submit matching gift requests to their employer using the instructions we provide. Provide a seamless matching gift experience for your donors and your team.

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Integration Nonprofit Contact Platform 52