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Three Overlooked Elements of Search Engine Optimization

Byte Technology

And as such, a good deal of preaching occurs from industry gurus as to how best to optimize this virtual face-to-the-world, making it not only attractive and alluring to visitors but easily “findable” by search engines as well. After all, today the web search when people seek out information, and your organization is no exception.

Search 100
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How nonprofits can benefit from knowledge management

Socialbrite

T he biggest asset of a nonprofit or social enterprise is its employees. The knowledge and experience its people bring will determine its institutional knowledge and dictate the direction in which it needs to head. These can be databases or manuals where people can go to access codified knowledge. Post by Mary Jo Johnson.

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3 Reasons to Add Your NPO’s Phone Number to Google Search

NonProfit Hub

Google is making it even easier for people to contact your organization. By using Corporate Contact markup on your nonprofit’s website, you can add your organization’s contact information to Google’s Knowledge panel in some searches. It Gives People Who Want to Help a Quick Point of Contact.

Search 49
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Understanding What Motivates Millennials to Give to Your NPO

NonProfit Hub

And now with millennials coming of age, many of us nonprofit professionals are working to understand their giving potential and, more importantly, how to tap into it. This tool is exactly what it is says—it gives people who are passionate about their cause a way to raise funds by creating a different type of event. And that’s okay.

NPO 76
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Securing a Free Website for your Non-Profit

Byte Technology

Of course, there’s the aforementioned issue of money: how does a start-up NPO, likely working under tight budgetary constrictions, afford a new or redesigned site? Therefore, every NPO should be aware of the paths they can take towards securing quality free (or extremely discounted) web services. Get the word out. Get it funded.

Profit 100
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Five Ways to Build Your Nonprofit Brand’s Buzzability

NonProfit Hub

People like to talk. One of the best ways to stir up awareness and publicity for your nonprofit brand is to generate some buzz—word of mouth marketing is free (or at least, cheap) and, even better, highly effective. The big question is how do you get people chatting? What do people like to talk about? Other people.

Build 76
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Why It’s Hard to be a Volunteer (And Even Harder for You to Find Them)

NonProfit Hub

As nonprofits we’re often focused on the difficulties we face on our end—logistics, recruiting, finding jobs suited for each volunteer’s unique set of skills, etc. But we tend to overlook the difficulties volunteers face when trying to get involved with a NPO. Problem 2: People Value Variety—NPOs Don’t.