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Discussion of Donor Data Retention

Robert Weiner

The original question: My organization is working on a data retention policy and wondering if others have insights to share. It will depend on local laws, your storage needs, and your relationship to past customers. As far as your relationship to customers – do you need to reference past records? Not wanting mail?

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WARNING: Four trends that will shake nonprofits in 2024. Here’s how to pivot…

Pamela Grow

As we move into 2024, while there will be more bright shiny objects dangled in front of you than ever before, know that relationships matter most. Donor retention should factor into your planning for 2024 in a big way. Build your fundraising program around retention. After all, they love you and want to see you succeed.

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Elevate Your Fundraising Game with These Essential Nonprofit Books

Pamela Grow

Creative Deviations, How you can infuse your story-telling, fundraising and direct response with more creativity by John Lepp For years, my go-to bible for direct response was Denny Hatch’s Million Dollar Mailings. But that was before John Lepp’s brilliant Creative Deviations available from Hilborn’s Civil Sector Press.

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Giving USA 2021 Key Findings: How to Retain and Upgrade Nonprofit Donors Before Year’s End

Bloomerang

adjusted), presumably due to growth in the S&P 500 in recent years and how the 2020 market recovery positioned foundations to respond to the impetus to distribute more during a time of pressing needs. Per the FEP , donor retention rates (which have been falling at least since 2006, the first year of the FEP) continued to fall last year.

Donor 101
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Make #GivingTuesday 2021 Count!

Qgiv

She is passionate about fundraising, especially direct mail, and loves helping nonprofits start their giving programs. Developing robust and meaningful relationships with donors naturally increases donor retention and giving levels over time. Pitch your local press. Share your story. About BryteBridge Nonprofit Solutions.

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Top Nonprofit Blogs to Bookmark Today

The Modern Nonprofit

In this blog, you’ll learn about: Annual Giving, Donor Retention, Major & Legacy Gifts, Online Fundraising, Boards & Leadership, Content Marketing, Social Engagement , Strategy & Management, and Culture & Values. His blog provides witty insights into building long-lasting relationships with donors.

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Harnessing Email Services for Nonprofits: Streamline and Scale with Automated Email Marketing

Media Cause

Whether someone just joined your mailing list or made a donation, your email system sends personalized messages automatically. While there’s a common concern that automated email marketing may seem impersonal, it is, in fact, an invaluable tool for nonprofits to build and strengthen relationships with supporters when executed thoughtfully.

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