Top Nonprofits

APRIL 20, 2022

Leverage storytelling to build a base. Communication specialists who will help your campaign attract new supporters through email campaigns, social media, phone calls and direct mail, and events. Leverage storytelling to build a base. But as with any great storyteller, you’ll first need to know your audience.

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Advocacy Campaign Tips Storytelling 130

Qgiv

APRIL 22, 2024

Raises more funds by sharing compelling stories about your mission. Your nonprofit marketing approach relies on stories, statistics, and emotional appeals to connect with potential supporters on a more personal level to rally support for your cause. Increases volunteer engagement through public recognition of their work.

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Marketing Guide Nonprofit Channel 52

The Modern Nonprofit

APRIL 18, 2023

Break down your goals into objectives and strategies: Objectives are the specific steps or milestones needed to achieve your goals, while strategies are the methods or tactics you’ll use to accomplish your objectives. These methods can help you gain insights into potential supporters’ preferences, motivations, and concerns.

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Guide Donor Fundraising Social Media 52

Greater Giving

DECEMBER 15, 2022

First, let’s go over the basics of the main methods your organization can use as a part of your marketing plan. Let’s focus on these four main channels: Direct mail. Yes, physical mail can be a part of digital marketing! In fact, consumers are likely to spend 25% more when you use direct mail and email together.

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Digital Marketing Donor Channel 75

Connection Cafe

NOVEMBER 29, 2018

For as long as nonprofits have been around it has always been vital for these organizations to convey the messages of their causes and missions, to tell their stories. Modern technology provides us all with new opportunities for storytelling, including new ways to approach the ever-important visual element. Explain that.

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Storytelling Picture Nonprofit Images 31

Neon CRM

AUGUST 18, 2023

To succeed, it’s important to grasp the basics of three strategies: email fundraising, direct mail fundraising, and fundraising events. Direct mail, emails, and events will make up the foundation of your fundraising campaigns. When it comes to the message itself, many best practices apply to both direct mail and email.

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Guide Fundraising Mail Metrics 52

NonProfit Hub

MAY 29, 2020

Effective Communications through Stories. It might be a valuable sell document, but it’s not as helpful as a well-built website filled with stories and visuals. Some tips for effective story-telling include: Have a central character who is the beneficiary of your organization. . Tell only authentic stories about your work. .

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Build Cancer Nonprofit Childhood 73

Whole Whale

SEPTEMBER 8, 2023

Repeat what works – Keep using effective stories, calls to action, and emotional appeals. Learn from direct response – Study annual appeals, door knocking, and other methods that inspire immediate action. A charity combating homelessness should feature stories of providing shelter, not just cute mascots.

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Lesson Fundraising Digital Test 59

Qgiv

SEPTEMBER 1, 2021

Tried and true methods like direct mail and local media spots on radio and TV can be a perfect complement to the rest of your marketing efforts if done right. Direct mail. Direct mail still works as a means to raise funds and get noticed. You also want to approach direct mail with a plan. Local Media.

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Channel Marketing Donation Giving 52

NonProfit Hub

JULY 1, 2015

However, they also have a powerful tool that can be extremely worthwhile when used wisely: storytelling. Below, you’ll find out why storytelling is so crucial to a nonprofit website, and how to tell stories that resonate with others. You can answer that in an engaging way through stories. Stories Are Memorable.

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Story Websites Storytelling Nonprofit 28

The Science Behind Engaging your Supporters

JANUARY 14, 2019

Throughout 2018, the share of nonprofit fundraising occupied by online donations continued to expand, and while direct mail may not have been overthrown, it is clear that digital fundraising is steadily becoming a nearly equally important area. Digital Storytelling.

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Trend Digital Fundraising Storytelling 50

Qgiv

DECEMBER 8, 2022

Some of your donors may prefer getting information through email rather than social media while others might like direct mail as opposed to text messaging. With cross-platform marketing, you can maximize your reach for all of your donors no matter what their preferred communications methods are. .

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Money Raise Causes Fundraising 52

Achieve

AUGUST 18, 2023

You’ve probably heard that creating a multi-channel marketing strategy tends to be more effective than focusing on just one communication method. Include a printed catalog with any invitations you mail out, and link to the digital version in social media captions, emails , and the “Events” section of your nonprofit’s website.

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Marketing Ideas Sponsor North America 52

DNL OmniMedia

AUGUST 25, 2021

You’ve certainly seen pieces praising the benefits of digital marketing and lamenting the shortcomings of direct mail (or vice versa). That’s where nonprofit storytelling comes into play. How To Identify and Build Your Nonprofit’s Story in 5 Steps. 7 Tips for Effective Storytelling for Nonprofits Using Digital Marketing.

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Storytelling Digital Marketing Guide 98

NonProfit Hub

NOVEMBER 16, 2018

Think about how different age groups tend to give (online, through the mail or in person) and tailor your asks to best suit each demographic. Tell a story. People can’t get enough of heartwarming stories around the holidays, so tell one of your own. This often-overlooked fundraising method has proven to be very effective.

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Guide Giving Calendar Social Media 51

Care2

SEPTEMBER 28, 2013

If you’re going to the BBCON 2013 Conference starting September 29 th , you should expect a great conference filled some of my favorite nonprofits and campaigners who will be sharing their insights in email marketing, storytelling via multiple channels, and social media wins and fails. Dr. Seuss Helps You Rock Digital Storytelling.

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Advocacy Storytelling Social Media United States 58

Everyaction

JULY 18, 2018

The best fundraising strategic plan tells a complete, organized, and analytics-based story that your team can actually use to help your campaign be more successful. Don’t forget - despite the structured, sometimes mechanical feel a fundraising plan can have, storytelling does have a place in the planning process. Sizing up your assets.

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Guide Fundraising Nonprofit Template 108

Connection Cafe

JANUARY 21, 2015

He quickly told me that he had no interest in direct mail as it was totally irrelevant in 2015. I bit back a world of arguments; yes, online donations are rising, but direct mail is still doing the heavy lifting in terms of direct response income. Will online keep growing while direct mail keeps shrinking? Be a storyteller.

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Fundraising Storytelling Mail Ratio 20

NonProfit Hub

SEPTEMBER 3, 2014

But if you know what you need to buy with that money, then there might be a different method of crowdfunding that could be a better way to ask for support. Include it in your website, mailing and other promotions. Use your storytelling skills! An Unexpected Nonprofit Fundraising Story [Community Organizer 2.0].

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Neon CRM

SEPTEMBER 20, 2023

But in order to leverage both of those methods, your campaign will need to include fundraising activities that go beyond the annual appeal letter. Build upon your annual appeal with other newer tools such as social media campaigns and more traditional methods like face-to-face asks (more on these tools later).

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Tips Hunger Campaign Mail 98

Bloomerang

OCTOBER 30, 2023

Avoid limiting your results by diversifying the fundraising communication mix Not diversifying your fundraising communication channels so you’re relying solely on one or two, such as email campaigns or direct mail, will limit your reach. I do that regularly, and it helps deepen my storytelling.

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Action Fundraising Storytelling Paypal 101

NonProfit Hub

JANUARY 19, 2016

Direct mail is tactile and can’t be deleted with a click. Here’s the thing: Your donor cares more about who you’re impacting and how her gift is helping than she cares about your organization’s new facility or your methods. Tell stories, yes, but keep them focused on what’s important to her. So talk to her about that.

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Donor Relationship Gift Money 28

Bloomerang

MAY 30, 2022

We will grow our donor base by 10% by June using direct mail appeals, social media posts, and our giving day campaign. Incorporating storytelling. Centralizing your messaging around a single person or story helps you build empathy among your audience members. Identify fundraising methods. A direct mail campaign.

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Guide Fundraising Social Media Channel 129

Qgiv

AUGUST 27, 2021

Don’t forget about direct mail! Up your storytelling game. Use an emotionally compelling image or a short story at the top of your form that illustrates what kind of positive impact your donors are having on your beneficiaries. Don’t forget about direct mail! Optimize your email strategy. Use social media.

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Donation Tips Donor Sponsor 52

Bloomerang

NOVEMBER 29, 2021

The very best way to communicate with both current and prospective monthly donors is through storytelling. . You can share a story every month, in fact. Begin Your Monthly Giving Storytelling before Asking. The goal is to show folks how monthly donors, together, create a story with a happy ending. They give/you give.

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Program Giving Marketing Storytelling 95

Neon CRM

JULY 7, 2023

Year-End Giving Campaign Idea #1: Tell a Story Creating a story-driven campaign is a tried-and-true fundraising method. The first tactic is to start with a success story, then invite donors to provide similar positive outcomes for other clients. Everyone loves a good story! Even better, humans love reaching a goal!

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Campaign Ideas Work Giving 52

Get Fully Funded

AUGUST 21, 2022

Fundraising communications encompasses: your donor communications like your donor newsletter and thank-you letters , your elevator speech and how you describe what your nonprofit does, the stories you tell and how you use storytelling for fundraising, and how you Ask for donations. Use a variety of communication methods.

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Communication Donor Tips Fundraising 81

Qgiv

JULY 21, 2022

By leveraging multiple communication channels—email, mobile, direct mail, websites, social media, paid and earned media, SEO, and more, you expand your reach to engage new donors and supporters. For example, older donors (65+) still respond well to direct mail offers. Why is it important for nonprofits?

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Channel Marketing Fundraising Nonprofit 59

Achieve

FEBRUARY 11, 2022

specifically recommends finding a CRM solution that can automatically fill out message templates with personal information for both emails and traditional mail. Tell a story. Storytelling and personal anecdotes can go a long way towards connecting with your donors. CharityEngine’s nonprofit CRM guide. In fact, according to.

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Impact Donor Strategy Statistics 105

Qgiv

NOVEMBER 13, 2023

Donor segmentation is a method of splitting your donors into multiple groups based on shared characteristics. Email: For your donors who prefer to be contacted through email, you can use longer storytelling appeals and link directly to your donation form. How can your organization use donor segments? What is donor segmentation?

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Effective Donor Guide Social Media 109

Bloomerang

JANUARY 25, 2023

Communicating your results in a professional way will remind readers of your unique story, and of your dedication to being results-driven. A great method for engagement is maintaining consistent communication with them. Or, if they should continue with paper solutions (snail mail, paper newsletters, etc.).

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Report Digital Fundraising Nonprofit 113

Bloomerang

SEPTEMBER 30, 2021

Define a year-end giving campaign story. Define a single story to use as the centerpiece of your campaign. You can read one such post on the topic of telling a compelling nonprofit storytelling by storytelling expert Madison Gonzalez. . Boil down the whole nonprofit enterprise into one individual’s compelling story.

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Campaign Practice Tips Giving 83

Qgiv

OCTOBER 5, 2021

How did our donors respond to social media posts/text messages/direct mail/emails about last year’s campaign? Try grouping your new donors by one of the following: Gender or age Contact method preference Average donation size Event attendance or volunteering history. What could be improved? What needs to change this year?

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Campaign Practice Giving Social Media 69

Bloomerang

JANUARY 25, 2023

Communicating your results in a professional way will remind readers of your unique story, and of your dedication to being results-driven. A great method for engagement is maintaining consistent communication with them. Or, if they should continue with paper solutions (snail mail, paper newsletters, etc.).

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Digital Report Fundraising Nonprofit 63

ASU Lodestar Center

AUGUST 24, 2011

Do you know the first steps in telling your organization's story? I have been fortunate to work at a few nonprofit organizations, and there is always a critical need to effectively tell the story. Use Your E-mail Signature. Storytelling. Every nonprofit has a story. ASU Lodestar Center. Keep reading.

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Communication Effective Impact Benchmark 93

CauseVox

SEPTEMBER 13, 2021

Peer-to-peer fundraising catapults your supporters and donors into your organization’s narrative; it is powerful and increasingly popular because the fundraisers become the heroes of the story. As they do, they’ll spread the word and share your story. What Are The Benefits Of Peer to Peer Fundraising?

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Fundraising Illinois Nonprofit Campaign 98

CauseVox

JULY 18, 2022

Peer-to-peer fundraising catapults your supporters and donors into your organization’s narrative; it is compelling and increasingly popular because the fundraisers become the heroes of the story. As they do, they’ll spread the word and share your story. Peer-to-Peer Fundraising Statistics: The Benefits.

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Fundraising Illinois Campaign Raise 76