Nonprofit Tech for Good
FEBRUARY 5, 2021
While these techniques can’t change the past, here are some design ideas to help your organization adjust and optimize your website in the future. Knowing who visits your site might not seem like a design technique at first glance. How they use this technique : They anticipate the visitor’s emotional journey. 3) Bushfire Help.
Whole Whale
SEPTEMBER 8, 2023
What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.”
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Nonprofit Tech for Good
MARCH 17, 2020
There is a technique that you can use for nearly any type of campaign that will help you achieve the best results and the lowest cost per result: it’s all about targeting broadly, having lots of creative variations and giving Facebook time to learn. . Remove all the lower performing ads, and test different headlines on the best ads.
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 23, 2013
But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. This is pure genius for enlisting others to spread their message.
Beth's Blog: How Nonprofits Can Use Social Media
NOVEMBER 12, 2009
Invest in social media capacity as a means of achieving brand building, advocacy and fundraising goals. The headline is: Social Network and Mid-Size Nonprofits: What's The Use? In both cases, the results show that social technologies are not delivering much in terms of fundraising or attracting volunteers.
Care2
JANUARY 15, 2009
57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Headlines should be short.
Pamela Grow
DECEMBER 14, 2023
Compare the following nonprofit year-end fundraising appeals: Our year-end fundraising campaign is right around the corner. Make your storytelling more emotional by using the following techniques: Include direct quotes or video interviews of your story’s protagonists. The main headline is “Help Save Lives in Times of Emergency!”
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