Care2

SEPTEMBER 28, 2013

If you’re going to the BBCON 2013 Conference starting September 29 th , you should expect a great conference filled some of my favorite nonprofits and campaigners who will be sharing their insights in email marketing, storytelling via multiple channels, and social media wins and fails. Channeling Joan Rivers and E!’s

Advocacy 58

Advocacy Storytelling Social Media United States 58

DNL OmniMedia

AUGUST 25, 2021

You’ve read articles about up-and-coming communications channels and whether you should incorporate them into your nonprofit outreach strategy. But, the fact of the matter is, the channels you employ will have little impact on your outreach strategy if the messages you send through those channels are subpar. Let’s get started.

Storytelling 98

Storytelling Digital Marketing Guide 98

Tech Soup

DECEMBER 14, 2012

We've compiled a list of resources including articles, blog posts, webinars, and case studies on best social media practices from our global network. Here are three tools to measure audience engagement on social media. Find out how to gauge your success with Social Media Measurement: Where to Get Started?

Social Media 59

Social Media Global Network Media 59

Amy Sample Ward

MAY 14, 2009

Email is a critical channel. This was a great way for EAC to create a meaningful channel into the discussions and to maintain transparency. Read the full case study here. You can read the full case study here. To get started and to review more case studies, visit: [link].

Tools 100

Tools Tech Map Case Study 100

Tech Soup

DECEMBER 14, 2012

We've compiled a list of resources including articles, blog posts, webinars, and case studies on best social media practices from our global network. Here are three tools to measure audience engagement on social media. Find out how to gauge your success with Social Media Measurement: Where to Get Started?

Social Media 36

Social Media Global Network Media 36

Care2

SEPTEMBER 17, 2009

Michael Hoffman, CEO of See3 Communications , will provide a big picture view of what social media is really all about: listening, storytelling, real relationships, transparency and accountability. Also, be sure and check out Jared’s case study on winning the GlobalGiving challenge here on Frogloop. Tweet This Change.

United States 43

United States Case Study Social Media Storytelling 43

Connection Cafe

MARCH 4, 2019

Sadly, that is not the case. Studies done by Dunham+Company in both 2013 and 2018 reveal that even many leading nonprofit organizations have struggled to implement common best practices. In many cases, we are not dealing with unknowable or unsolvable mysteries of the online giving universe. Mobile is the New Normal.

Online 36

Online Giving Offline United States 36

Tech Soup

MARCH 18, 2013

Art and Social Media: Case Studies. Maura Lafferty ( @mlaffs) introduced a new digital asset that community managers can use to measure ROI. Take her specific case: marketing classical music to a generally younger audience on social media channels.

Arts 57

Arts San Francisco Community San Jose 57

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2008

Jeremiah Owyang posted this case study about how they used YouTube and Flickr to share their media and encouraged the community to create content. How will you measure your success? The Art of Storytelling. Fun with Metrics: Measuring Success and ROI. What are metrics, measurement and ROI? Andy Goodman).

Florida 50

Florida ROI Metrics Social Media 50

Tech Soup

APRIL 1, 2014

engaging in digital storytelling. I attended one session on email marketing, which touched on some best practices for fundraising emails and letters of appeal, but also went into the many ways in which email marketing feeds into community engagement, donor engagement, and messaging consistency from email to website to other channels.

NTC 50

NTC Marketing Digital Strategy 50

Care2

MAY 15, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Email is a critical channel.

Social Media 34

Social Media Tools Online Advocacy 34

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

I put the call out for nonprofit blog posts on the topic of measuring your nonprofit’s marketing or communication strategies. The art part is how you articulate your organization’s measure of success and formulate strategies to realize that success. The science part of the equation starts with a solid methodology and tools.

Measure 115

Measure Learning Case Study Metrics 115

M+R

OCTOBER 26, 2022

But we knew that growing awareness on digital channels would be important to building the next generation of donors. 1 So we turned to YouTube to unlock rich, new storytelling formats and connect with donors in ways that would complement our Search campaigns. Scale performance campaigns across channels.

Raise 59

Raise Channel YouTube Search 59

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Measuring the Value of Your Blog. Effective ROI StoryTelling Techniques. Be A Voice for Darfur: Great Example of A Multi-Channel Campaign. Social Media ROI Case Study Slam. The What, Why, and How of Facebook Fan Pages. Gnomedex Real Time Fundraising Experiment. Online Community Engagement Strategies.

ROI 50

ROI Widget Cambodia Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 14, 2018

Effective storytelling is the secret sauce of nonprofit fundraising and marketing. David Aaker is the guru of powerful, authentic, and engaging storytelling. This book provides a simple framework for measuring impact of a strategy used by a social sector organization. 5) Creating Signature Stories by David Aaker.

Italy 130

Italy Journal Storytelling Nonprofit 130

Beth's Blog: How Nonprofits Can Use Social Media

MAY 9, 2011

I picked up a copy of Content Rules by Ann Handley and CC Chapman and could not put it down. The books shares the secrets to creating good content on social channels that engages your audiences. They offer principles, how-to steps and tips, and case studies. It’s the frequency of publishing.

Content 109

Content Create Case Study Social 109

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

Come measure success. The Return by Danielle Brigida, NWF NWF Description of Case Study While strategy plays an important role within the National Wildlife Federation, initially it was very hard to determine one for our social media presences. The description: What works and rhymes? Oh my god, take a look.

ROI 76

ROI Social Media Slides Media 76

Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). million tweets and 914,000 photos shared, the Movember movement did something right. Checklists.

Story 54

Story Nonprofit Social Media Content 54

Bloomerang

DECEMBER 10, 2021

We know that storytelling is powerful. But storytelling is fundamental, we’re hardwired for stories. So nine, “How will you measure results?” But there’s a ton of tips in there on how to use different channels, how to renew people, how to keep people, how to retain people, how to upgrade people.

Money 109

Money Question Raise Video 109