Benchmark Rate Sample Stats 
Neon CRM
AUGUST 24, 2023
Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. Fundraising Effectiveness Project (FEP) The Fundraising Effectiveness Project (FEP) is the industry standard for donor retention stats and other related donor engagement metrics.
Care2
JANUARY 31, 2010
Interested in setting Facebook and Twitter benchmarks for your nonprofit but don’t know where to start? Check out M+R Strategic Services first Nonprofit Social Media Benchmarks Study , which includes sample research by groups such as Easter Seals, Oxfam, Human Rights Campaign, League of Conservation Voters, and more.
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NetWits
MAY 19, 2011
Specific audience-centric communications will help you relate to individual constituents and give you the ability to track response rates based on each group. Utilize naming opportunities to recognize above described benchmarks. This type of data will allow you to determine further or future prioritization and/or resources. 2) Educate.
Care2
SEPTEMBER 23, 2010
Divided into three sections, it began with a look at the importance of text messaging by Jessica Bosanko of M+R Strategic Services , then went to apps and tools, discussed by Shana Glickfield of the Beekeeper Group and then wrapped up nicely by Amy Sample Ward of NetSquared who discussed measurement; both what and how.
Beth's Blog: How Nonprofits Can Use Social Media
JULY 12, 2009
According to the “ eNonprofit Benchmarks Study ” done by NTEN (shout out to Holly Ross ) email is still the “killer app” that reaches the most people. Open rates and click-throughs are holding steady. Stats, stats, stats …. Facebook Pages give you stats!! You may be thinking “why do stats matter?”.
Care2
AUGUST 22, 2013
Note , this was adapted from the book Social Change Anytime Everywhere by Amy Sample Ward and I. Set benchmarks and specific goals for traffic, engagement, and online giving for the year. Monthly Website Stats: Monthly visits, unique visitors, pageviews, pages per Visit, time on site, and bounce rate (aim for under 60%).
Connection Cafe
NOVEMBER 2, 2017
If your campaign is beating the benchmarks, it gives you the tools you need to show off to your boss! Here’s just a small sampling of the goodness you’ll find in this year’s Study. In fundraiser stats, cycling events outperform all other event types. Cycling participants, team captains, and women lead the fundraising pack.
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