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Decoding Nonprofit Research: Ensuring Authenticity Over Marketing Hype

Neon CRM

Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. Fundraising Effectiveness Project (FEP) The Fundraising Effectiveness Project (FEP) is the industry standard for donor retention stats and other related donor engagement metrics.

Hype 52
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Nonprofit Social Media Benchmarks Study

Care2

Interested in setting Facebook and Twitter benchmarks for your nonprofit but don’t know where to start? Check out M+R Strategic Services first Nonprofit Social Media Benchmarks Study , which includes sample research by groups such as Easter Seals, Oxfam, Human Rights Campaign, League of Conservation Voters, and more.

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How are you using metrics, benchmarks, and experiments to improve your Facebook presence?

Beth's Blog: How Nonprofits Can Use Social Media

To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. The M&R social media benchmarks study is a good start, although the benchmarks are based on a small sample size. I have not done this yet.

Metrics 97
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Relationships That Raise Funds: 5 Tips for Creating Successful Peer-to-Peer Fundraisers

NetWits

Such resources should include sample solicitation letters for mail and email, quick stats and impact statements for social media, sample scripts for phone calls, and thank you letters for follow-up communications. Utilize naming opportunities to recognize above described benchmarks.

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Peer to Peer Fundraising: How Do You Measure Up?

Connection Cafe

Blackbaud’s 2013 Peer to Peer Fundraising Benchmark report provides information that you can use to not only measure your success but to learn about trends and best practices in event fundraising. During the webinar will I will be presenting the key findings in the report and explore trends that will define the P2P industry this coming year.

Measure 40
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Frank Barry, Guest Post: 4 Facebook Tips for Nonprofit Success – See What Others are Doing

Beth's Blog: How Nonprofits Can Use Social Media

According to the “ eNonprofit Benchmarks Study ” done by NTEN (shout out to Holly Ross ) email is still the “killer app” that reaches the most people. Stats, stats, stats …. Facebook Pages give you stats!! You may be thinking “why do stats matter?”. See a sample of what the stats look like here.

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Apps and Tools to Energize your Base

Care2

Divided into three sections, it began with a look at the importance of text messaging by Jessica Bosanko of M+R Strategic Services , then went to apps and tools, discussed by Shana Glickfield of the Beekeeper Group and then wrapped up nicely by Amy Sample Ward of NetSquared who discussed measurement; both what and how.

Tools 52