Benchmark, Info, ROI and Track - Nonprofit Technology

Nonprofit Email: The Rules of Engagement

Pamela Grow

JUNE 28, 2023

According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! Social media, on the other hand, lags behind with an average ROI of 94%. Email marketing offers an unmatched ROI, a vast potential reach, and higher engagement rates compared to social media. Steer clear of info@ABC.org.

email

email Rate ROI Social Media

Nonprofit Content Marketing in 2015: Storytelling and Visual Content Top the Charts, But What Else Did We Learn?

Connection Cafe

NOVEMBER 7, 2014

We live in the information age – people have all the info they need at their fingertips and Google has trained us to find anything we need by doing a quick search. Here are a few of our second year benchmarks. Why is Content Marketing Important? Your potential donors and volunteers are searching. Funders are searching. It’s Your Turn.

Content

Content Storytelling Marketing Chart

How Unused Gift Cards Can Support Nonprofits - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

JUNE 26, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Contact them for more info. Sound interesting?

Social Media

Social Media Gift Advocacy Support

Unpacking Engagement Metrics for the Nonprofit Blog

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? " The areas of the blogging ROI analysis included: author contribution, readership growth, reader engagement, authority, cost, and value.

Metrics

Metrics Bookmarking Analysis Feeds

Replay: Growing Your Online Communities and Getting Them to Give Online (and Off) - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

DECEMBER 8, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Click here to watch the replay.

Social Media

Social Media Online Advocacy Case Study

10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

DECEMBER 3, 2020

There’s a steep learning curve to Facebook Ads and to improve you’ll need to experiment and track your results in Google Analytics. In terms of Facebook Ads cost benchmarks, here is a useful summary from Web FX based on $300 million in spending: 4) Add a “Donate” button to your page and posts.

Facebook

Facebook Practice Avatar Nonprofit

Update to the Nonprofit Job Boards Section - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

MARCH 30, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Big thanks to Erin and Jill for sending us the info! Copyright © 2008, Care2.com

Social Media

Social Media Job Advocacy Case Study

10 Fast Tips to Boost E-newsletter Performance - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

JANUARY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Gather demographic info if you don’t already have it.

Newsletter

Newsletter Social Media Advocacy Tips

5 More Quick Steps to Better SEO (Part Two) - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

MARCH 23, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Thanks tons for sharing this info. Basic, but specific enough to implement.

Social Media

Social Media Advocacy Case Study Online

Care2 Petition Helps Prevent National Park Service Changes - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

MAY 31, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Thanks for the info! May 31, 2007 | Amien Copyright © 2008, Care2.com

National

National Social Media Service Advocacy

Becoming Upwardly Mobile - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

APRIL 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" So check out MobileActive.org for more info and start warming up those thumbs.

Social Media

Social Media Mobile Advocacy Online

10 Best Web Content Practices - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

MARCH 4, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" For those of us still battling in the charity trenches, this is fantastic.

Social Media

Social Media Content Practice Web

SXSW: Social Media Nonprofit ROI Poetry Slam - Slides, Links, and Poems (long)

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

Today, I am moderating a panel at SXSW about Social Media Nonprofit ROI in the format of a poetry slam. A creative report on non-profits, social media, and effective ROIs delivered as poetry slam and expertly judged including interactive crowd participation. I shall investigate - I muttered - to know what ROI could account for.

ROI

ROI Social Media Slides Media

Cultivate, Educate or Activate? Converting Subscribers to Donors - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

MAY 31, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" She can be reached at 202-465-3777 x9107 or karen@earth.care2.com.

Social Media

Social Media Advocacy Activities Active

Cultivate, Educate or Activate? Converting Subscribers to Donors - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

MAY 29, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" She can be reached at 202-465-3777 x9107 or karen@earth.care2.com.

Social Media

Social Media Advocacy Activities Active

Online Video: An Interview Revealing Best Practices and Trends - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

SEPTEMBER 10, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Thats why we typically provide a registration module and track this info for our clients.

Video

Video Interview Social Media Online

Did You Miss The Online Holiday Fundraising Season? - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

SEPTEMBER 25, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" » Thursday Sep 20 2007 Did You Miss The Online Holiday Fundraising Season?

Social Media

Social Media Online Advocacy Fundraising

5 Ways to Achieve Greater Impact & Effectively Communicate Your Mission

ASU Lodestar Center

AUGUST 24, 2011

This 1, 3, 5 year plan will serve as your road map, illustrating your course and outlining goals and benchmarks to hit. Most plans offer a benchmark against which actual performance can be measured and reviewed (more on this later.) It is important to establish a baseline and set benchmarks and goals to strive to achieve.

Communication

Communication Effective Impact Benchmark

[VIDEO] Power Of Community In Strategic Planning

Bloomerang

SEPTEMBER 24, 2021

Sometimes there’s a committee, but I found that if there’s at least one person, like, they are the one who’s always staying on top of making sure communication is clear and people are on track and have expectations clearly set. I think benchmarks and timeline are really important. ” What would make it feasible?

Community

Community Video Slides Survey

9 Tips for Making a Multichannel Fundraising Ask

NonProfit Hub

MARCH 7, 2016

Track, track, track. Use that info to propel your fundraising approach forward. It’s going to be difficult to know which fundraising methods are the most effective if you aren’t tracking your progress. Return on investment (ROI): Did the donations you brought in outweigh the cost it took to acquire them?

Fundraising

Fundraising Tips Method Social Media

9 Tips for Making a Multichannel Fundraising Ask

NonProfit Hub

MARCH 10, 2016

Track, track, track. Use that info to propel your fundraising approach forward. It’s going to be difficult to know which fundraising methods are the most effective if you aren’t tracking your progress. Return on investment (ROI): Did the donations you brought in outweigh the cost it took to acquire them?

Fundraising

Fundraising Tips Social Media Method

Who Will Be the Next $100,000 Purpose Prize Winner? - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

JANUARY 23, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Reader Comments There are no comments for this journal entry. Copyright © 2008, Care2.com

Social Media

Social Media Oklahoma City Oklahoma Advocacy

Innovative Uses of SMS: SMS for Lunch Campaign - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

SEPTEMBER 10, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Thanks for the info. 60) Search « Is It Worth It? Still, its engaging!

Social Media

Social Media Advocacy Campaign

Innovative Uses of SMS: SMS for Lunch Campaign - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

JULY 18, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Thanks for the info. 60) Search « Is It Worth It? Still, its engaging!

Social Media

Social Media Advocacy Campaign Case Study

10 Things Every Nonprofit Should Know About Social Media and Online Communications - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

MAY 4, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Do you have more tips to add to my top 10 list? Comment below!

Social Media

Social Media Online Communication Media

Punching Up Your Action Alerts and Online Fundraising Appeals - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

APRIL 20, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" “P.S. Tell Congress to fix this!" What were the key highlights?

Action

Action Social Media Online Advocacy

Nonprofit Technology

Nonprofit Email: The Rules of Engagement

Nonprofit Content Marketing in 2015: Storytelling and Visual Content Top the Charts, But What Else Did We Learn?

Trending Sources

How Unused Gift Cards Can Support Nonprofits - Online Fundraising, Advocacy, and Social Media - frogloop

Unpacking Engagement Metrics for the Nonprofit Blog

Replay: Growing Your Online Communities and Getting Them to Give Online (and Off) - Online Fundraising, Advocacy, and Social Media - frogloop

10 Facebook Best Practices for Nonprofits

Update to the Nonprofit Job Boards Section - Online Fundraising, Advocacy, and Social Media - frogloop

10 Fast Tips to Boost E-newsletter Performance - Online Fundraising, Advocacy, and Social Media - frogloop

5 More Quick Steps to Better SEO (Part Two) - Online Fundraising, Advocacy, and Social Media - frogloop

Care2 Petition Helps Prevent National Park Service Changes - Online Fundraising, Advocacy, and Social Media - frogloop

Becoming Upwardly Mobile - Online Fundraising, Advocacy, and Social Media - frogloop

10 Best Web Content Practices - Online Fundraising, Advocacy, and Social Media - frogloop

SXSW: Social Media Nonprofit ROI Poetry Slam - Slides, Links, and Poems (long)

Cultivate, Educate or Activate? Converting Subscribers to Donors - Online Fundraising, Advocacy, and Social Media - frogloop

Cultivate, Educate or Activate? Converting Subscribers to Donors - Online Fundraising, Advocacy, and Social Media - frogloop

Online Video: An Interview Revealing Best Practices and Trends - Online Fundraising, Advocacy, and Social Media - frogloop

Did You Miss The Online Holiday Fundraising Season? - Online Fundraising, Advocacy, and Social Media - frogloop

5 Ways to Achieve Greater Impact & Effectively Communicate Your Mission

[VIDEO] Power Of Community In Strategic Planning

9 Tips for Making a Multichannel Fundraising Ask

9 Tips for Making a Multichannel Fundraising Ask

Who Will Be the Next $100,000 Purpose Prize Winner? - Online Fundraising, Advocacy, and Social Media - frogloop

Innovative Uses of SMS: SMS for Lunch Campaign - Online Fundraising, Advocacy, and Social Media - frogloop

Innovative Uses of SMS: SMS for Lunch Campaign - Online Fundraising, Advocacy, and Social Media - frogloop

10 Things Every Nonprofit Should Know About Social Media and Online Communications - Online Fundraising, Advocacy, and Social Media - frogloop

Punching Up Your Action Alerts and Online Fundraising Appeals - Online Fundraising, Advocacy, and Social Media - frogloop

Stay Connected