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10 Digital Marketing & Fundraising Trends for Nonprofits in 2022

Nonprofit Tech for Good

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. Prominently feature a call-to-give, an email newsletter opt-in, and a call-to-follow on social media on your landing page. M+R Benchmarks Report. Email #1 ?

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10 Donation Page Best Practices for Nonprofits

Nonprofit Tech for Good

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. It’s also worth noting that according to the Global Trends in Giving Report , 10% of donors worldwide prefer to give directly through their bank account. According to the 2019 Blackbaud Charitable Giving Report , online giving grew 6.8%

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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits. Email: In e-newsletters, regularly include a pitch to become a monthly donor.

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5 Years of Nonprofit Fundraising Stats: [2015 to 2020] And 6 Trends to Know

Whole Whale

In fact, giving predictions continue to follow an increasing trend across the next five years. Very large charitable donations—categorized here as gifts of $100 million or more… that were publicly announced totaled at least $3.3 6 Trends in Fundraising Since 2015. Giving trends up, consistently. Mail stats. Giving Report.

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5 Essential Employee Retention Tips for Nonprofit Managers

sgEngage

The pandemic, the Great Resignation, and an overall turbulent economy have all impacted labor trends in unforeseen and even unprecedented ways. Consider these tips for motivating gift officers with goals and incentives: Use your data to find realistic targets. Double-check that your KPIs are as relevant and useful as possible.

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What Are Recurring Donations?

sgEngage

Recurring donations are gifts to a nonprofit organization made by a donor on an ongoing basis, typically monthly. The trend leans heavily toward a monthly gift cadence, with 94% of recurring donors preferring to give monthly. And donors like it. This data is important for donors to access for tax purposes.

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Boost Online Fundraising with Mid-Year Revenue Spikes

NetWits

Even though December is a universally-accepted annual benchmark that signifies conclusion, certain sectors have their own benchmarks that they count on for donation surges. For example, June serves as the annual benchmark for educational sectors, as it denotes the academic year’s end. Non-December Surges.

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