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Quick bites: 2021 End-of-Year Fundraising

M+R

We continued to see groups whose issues were in the news in the final months of the year experience spikes in fundraising — whether they worked on disaster response to midwest tornados or responding to news coming out of the Supreme Court. Fewer gifts, higher averages! Related Links: Come join Benchmarks 2022! Hello, SEARCH!

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Why 2024 May Be a “Make or Break” Year for Nonprofits

Allegiance Group

Nearly all new reports and benchmarks show a decline in both donors and dollars, and the Fundraising Effectiveness Project’s (FEP) latest Quarterly Fundraising Report is no exception. In addition, think beyond typical major gifts fundraising. It’s not necessarily whether people are still giving small gifts, but how they’re giving.

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#FacebookAdGrants: What Nonprofits Need More Than a Facebook Donate Button

Beth's Blog: How Nonprofits Can Use Social Media

Yesterday, I shared the “ Good, Bad, and Ugly ” about the Facebook Donate button and the discussion was prompted further insights that I’m capturing here. The feature makes it easy for people to donate to nonprofits. It’s frictionless donations. Donations are not a priority for Facebook.

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Benchmarks Extra: Monthly Giving

NTEN

Working on our 2011 eNonprofit Benchmarks Study , we noticed something interesting when looking at year-over-year data by sector: The share of online revenue from monthly giving for International groups seemed to decline from 2009 to 2010. For this Benchmarks Extra , we separated the data for one-time giving and monthly giving.

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eNonprofit Benchmarks Study Reveals Latest Metrics for Advocacy, Fundraising and Social Media

Care2

Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. Key Benchmarks: How Did Your Nonprofit Measure Up ? The average one time donation across sectors was $60 and $20 for monthly giving. Online Fundraising.

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Text-to-Give: The Ultimate Guide to Mobile Fundraising

Bloomerang

According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. Text-to-give is one of the easiest and fastest ways to raise donations via SMS messaging. What is the difference between text-to-give and text-to-donate? Plus, text messaging subscriber list size grew by 11%.

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Facebook's New Donate Button: Good or Bad for Nonprofits?

Care2

The nonprofit world was buzzing today over the announcement of Facebook rolling out Donate buttons to nonprofit organizations on pages and posts. This will be similar to the Facebook Gifts button that they have been testing with about a dozen nonprofit partners for the past year. Donations are not a priority for Facebook.