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How Nonprofits Can Use Instagram for Fundraising

Nonprofit Tech for Good

The social media platform has more than 1 billion users — beating Twitter, Snapchat, and TikTok — and is especially popular among people aged 18-29. The platform, however, is different than Facebook or Twitter. Work With Influencers. Influencers are prominent online figures with sizable, dedicated followings.

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Attract donors and recruit volunteers: free advertising for nonprofits

EveryAction

Make sure you cover your bases and set up accounts on multiple social platforms (Facebook, Instagram, TikTok, Twitter, etc.) to maximize visibility across different demographics. To take it a step further, consider partnering with an influencer. For free and budget-friendly events, consider hosting virtually.

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5 Social Media Stats That’ll Help Your Nonprofit Understand Audiences

TechImpact

23% of Twitter users make less than $30,000 per year. Having a lower annual income means those Twitter users will have less disposable income. While it is still important to market directly through Twitter, it might also be a good idea to run contests, or campaigns more focused around awareness than fundraising.

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Instagram Influencers and What We Know About Them

Connection Cafe

Online influencers are the most powerful force online today for moving awareness, advocacy, and giving. But who are the influencers you need to know, and what do we know about them? First, I’d like to recommend you look for micro-influencers in particular — i.e. those with substantial but not huge followings.

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Guide to Marketing Virtual Events

AccelEvents

Building event awareness will spark conversations, shares, and referrals and encourage more people to attend because it is, after all, online, meaning someone can participate from the comfort of one’s living room, from anywhere on earth. . Influencers can casually mention your event or promote it as a must-attend event.

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[PODCAST] Broaden Your Message With Influencer-Driven Campaigns | Ft. Jeanette Russell

NonProfit Hub

We talked to Jeanette about her tips for what kind of impact a social media influencer and influencer-driven campaigns can make for your nonprofit. It’s a way to measure your online impact and you can easily find these influencers. You have VIP’s, media and everyday influencers. Her first tip? True celebrities.

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Nonprofit Merchandise: How to Market Your Products

Media Cause

Specifically, for your nonprofit merchandise, assess your audience by: Reviewing demographic data. While a younger demographic may want different products than an older one, consider other factors, as well. Partner with influencers. Who are your supporters? For example, what activities do your supporters like to participate in?

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