Care2

OCTOBER 18, 2007

The awards committee praised Lambda Legal for using conditional content very well. The campaign raised $40K and leveraged a corporate partnership. Copyright © 2008, Care2.com CI’s innovative approach included tracking the movement of actual sea turtles. To create a new comment, use the form below. All rights reserved.

Convio 28

Convio Award Social Media Advocacy 28

Care2

AUGUST 7, 2007

An ROI Calculator for Social Network Campaigns » Tuesday Jul 24 2007 The Long, Long Tail of Facebook Causes Tuesday, July 24, 2007 at 11:03PM | by Justin Perkins Post co-authored by James OMalley and Justin Perkins. " All of the Causes have to be attached to a Guidestar -verified 501(c)(3). (For " or "Fight Hate."

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

JULY 24, 2007

An ROI Calculator for Social Network Campaigns » Tuesday Jul 24 2007 The Long, Long Tail of Facebook Causes Tuesday, July 24, 2007 at 11:03PM | by Justin Perkins Post co-authored by James OMalley and Justin Perkins. " All of the Causes have to be attached to a Guidestar -verified 501(c)(3). (For " or "Fight Hate."

Causes 48

Causes Facebook Social Media Advocacy 48

See3

MARCH 12, 2008

Therefore, we made it easy for people raising money on Firstgiving to add their personal videos and photos to their fundraising pages.&# The end result he says is more people raising more money for their favorite charitable causes. certified 501(c)(3) nonprofit organizations for which to raise money.

YouTube 40

YouTube Video FAQ Charity 40

Care2

FEBRUARY 25, 2008

Their Causes page garnered over $94,000 from 6,268 members in 50 days. Get ready to throw out the book on promoting Facebook Causes. LWB had to teach their members how to sign-up for Facebook and donate to their cause. You have to try and attract new people to Facebook and your Cause. How did they do it?

Causes 38

Causes Facebook Challenge Social Media 38

Care2

NOVEMBER 26, 2007

Acquisition- The goal here is to find people who are likely to support your cause. Copyright © 2008, Care2.com Rick is a seasoned professional in the field of nonprofit direct marketing and fundraising, including more than 20 years of experience in direct mail prior to his success in the online world. All rights reserved.

Social Media 31

Social Media Advocacy Online Money 31

Care2

FEBRUARY 13, 2008

Their Causes page garnered over $94,000 from 6,268 members in 50 days. Get ready to throw out the book on promoting Facebook Causes. LWB had to teach their members how to sign-up for Facebook and donate to their cause. You have to try and attract new people to Facebook and your Cause. How did they do it?

Causes 38

Causes Facebook Challenge Social Media 38

Care2

JUNE 26, 2009

Plastic Jungle , a company that sells, buys, exchanges, and donates gift cards agrees and recently started to raise money for nonprofits by encouraging people to donate their unused gift cards to DonorsChoose.org and other nonprofits. August 16, 2009 | gratis downloaden Copyright © 2008, Care2.com What a huge waste of money.

Social Media 37

Social Media Gift Advocacy Support 37

Care2

JUNE 13, 2009

Over 179,000 nonprofits utilize Facebook Causes but just how sticky is Facebook? Marlow’s study sheds even more light on the Washington Post article that said Facebook Causes are not raising much money for nonprofits. Only a small fraction of the 179,000 nonprofits that use Facebook Causes have brought in $1,000.

Facebook 50

Facebook Social Media Advocacy Online 50

Care2

MAY 16, 2007

Post a Comment | by Share Article in Cause Marketing Reader Comments There are no comments for this journal entry. Post a Comment | by Share Article in Cause Marketing Reader Comments There are no comments for this journal entry. Copyright © 2008, Care2.com com has expanded its community offerings. All rights reserved.

Press 28

Press Social Media Advocacy Case Study 28

Care2

AUGUST 8, 2008

After graduating with a degree in marketing, Maureen decided she would rather "sell" a cause than a product and started her career at Greenpeace. Comments Off | by Share Article in Email Marketing , Online Advocacy , Online Fundraising Copyright © 2008, Care2.com But it’s not always easy. All rights reserved.

Social Media 28

Social Media Advocacy South Carolina email 28

Care2

DECEMBER 8, 2008

With the economy in historic turmoil and a recession on the horizon, theres never been greater need for nonprofits to raise money effectively and efficiently. Check It Out Here: [link] It’ll knock your list’s socks off and keep them watching theirinbox for your next email… December 8, 2008 | Tony Camero Copyright © 2008, Care2.com

Social Media 28

Social Media Online Advocacy Case Study 28

Care2

JUNE 5, 2009

But today’s “older” donors are gradually being replaced by the newer, younger donors of tomorrow – people who have grown up managing most of their lives online – and this includes getting involved with their favorite charities and donating money to the causes they believe in, online. All rights reserved.

Social Media 47

Social Media Online Advocacy Media 47

Care2

FEBRUARY 20, 2009

of Chattanooga , Im always looking for new ways to raise money. decided to raise $300 to fund scholarships for three low-income girls to attend our upcoming spring break science camp. that night, we had raised just over $700, more than double our goal. Have you used Twitter to raise small donations for your nonprofit?

Case Study 35

Case Study Local Studies Social Media 35

Care2

JUNE 17, 2009

Environmental Groups Prompt EPA to Block Five Mountaintop Mining Projects For several years, Sierra Club , EarthJustice and Appalachian Voices have campaigned strongly to end mining projects that involve blasting away entire peaks, then dumping millions of tons of waste rock in the valleys below, causing permanent damage to the ecosystem.

Social Media 28

Social Media Advocacy Campaign Online 28

Care2

JANUARY 19, 2009

Learn how the UN Foundation raised millions of dollars through their Nothing But Nets campaign, and the variety of campaigns they run on poverty, global warming, human rights, and international peace. id=gk63ogf2 January 23, 2009 | Allyson Kapin Copyright © 2008, Care2.com Was this recorded? All rights reserved.

Social Media 28

Social Media email Advocacy Practice 28

Care2

MAY 19, 2008

Thats not bad, but I thought it could be better, so I turned it into a game by adjusting my driving habits in an attempt to raise the average mpg. Copyright © 2008, Care2.com When I drove it off the lot, the average fuel efficiency was calculated in the display at 44.6 My goal is to get it beyond 50 mpgs by the weekend.

Green 28

Green Social Media Advocacy Case Study 28

Care2

AUGUST 16, 2007

Challenge: Recruit walkers to commit at least $95 to participate in a 3-day event to raise money to fight breast cancer. Copyright © 2008, Care2.com Keep your cost down and response rates high in order to maximize your ROI. What do you do? To create a new comment, use the form below. All rights reserved.

Social Media 28

Social Media Advocacy ROI Online 28

Care2

MAY 14, 2009

The number of online gifts increased by 43% over 2007, while the total dollars raised online increased by 26%. Gifts of under $250 accounted for 97% of all gifts, but only 59% of total dollars raised by participating organizations in 2008. May 14, 2009 | Eric Copyright © 2008, Care2.com All rights reserved.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

Care2

FEBRUARY 17, 2009

» Tuesday Feb 17 2009 Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising Tuesday, February 17, 2009 at 03:50PM | by Allyson Kapin By: Allyson Kapin , Blogger-In-Chief Direct Mail acquisition is one of the most expensive ways to raise money these days. Direct Mail typically generates a 0.5%

Demographics 45

Demographics Social Media Online Advocacy 45

Care2

NOVEMBER 15, 2007

O November 15, 2007 | Beth Kanter PS - if you havent seen it -- some facebook demographics [link] November 15, 2007 | Beth Kanter Copyright © 2008, Care2.com That lead me to hunt and gather demographic information on the various sites and where I found that chart. All rights reserved.

Demographics 28

Demographics Social Network Social Media Network 28

Care2

NOVEMBER 15, 2007

O November 15, 2007 | Beth Kanter PS - if you havent seen it -- some facebook demographics [link] November 15, 2007 | Beth Kanter Copyright © 2008, Care2.com That lead me to hunt and gather demographic information on the various sites and where I found that chart. All rights reserved.

Demographics 28

Demographics Social Network Social Media Network 28

Care2

JULY 26, 2007

60) Search « The Long, Long Tail of Facebook Causes | Main | Innovative Uses of SMS: SMS for Lunch Campaign » Tuesday Jul 24 2007 Is It Worth It? 60) Search « The Long, Long Tail of Facebook Causes | Main | Innovative Uses of SMS: SMS for Lunch Campaign » Tuesday Jul 24 2007 Is It Worth It?

Social Network 74

Social Network ROI Social Media Network 74

Care2

FEBRUARY 7, 2009

60) Search « Twestival: To Meet, Tweet And Raise $500K For Charity | Main | The Joys of Google Grants, Part 2 » Wednesday Feb 04 2009 Why Every Nonprofit Should Embrace the Web 2.0 So if your organization can’t recruit millions of new supporters and raise lots of money, then why is Web 2.0 so important?

Social Media 31

Social Media Web Advocacy Media 31

Care2

FEBRUARY 6, 2008

There are some important questions to consider before launching your next campaign: First and foremost is the cause itself. If your event is going to involve funding, it might be important to consider using additional sources to help you raise money. Copyright © 2008, Care2.com To create a new comment, use the form below.

Social Media 28

Social Media Facebook Advocacy Organization 28

Care2

FEBRUARY 17, 2009

» Tuesday Feb 17 2009 Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising Tuesday, February 17, 2009 at 03:50PM | by Allyson Kapin By: Allyson Kapin , Blogger-In-Chief Direct Mail acquisition is one of the most expensive ways to raise money these days. Direct Mail typically generates a 0.5%

Demographics 34

Demographics Social Media Advocacy Online 34

Care2

FEBRUARY 7, 2009

Resolution One: "I resolve to empower our supporters to tell our story, reach new people and raise funds." February 7, 2009 | Jordan Viator Copyright © 2008, Care2.com I hope any nonprofit looking to find ways to bloster their web presence and embrace more "nonprofit 2.0" All rights reserved.

Social Media 28

Social Media Difference Advocacy Case Study 28

Care2

DECEMBER 4, 2007

Recently, one Green Brooklyn cause has made some waves despite starting off as what I thought was just another post about a local transportation issue. For a city with a traffic congestion problem, an air pollution problem, and a public transit problem in some areas; the cause is a natural fit. Copyright © 2008, Care2.com

Blogger 28

Blogger Social Media Site Advocacy 28

Care2

APRIL 22, 2009

I said, "I dont know if this will be valuable, but it cant hurt," and any tactic that could help raise our profile was received well. www.MHPonline.org April 22, 2009 | Rick Bernardo Copyright © 2008, Care2.com DZ: Is there more than one person that tweets for your organization? All rights reserved.

Social Media 68

Social Media Twitter Action Advocacy 68

Care2

JULY 17, 2007

60) Search « The Long, Long Tail of Facebook Causes | Main | Innovative Uses of SMS: SMS for Lunch Campaign » Tuesday Jul 24 2007 Is It Worth It? 60) Search « The Long, Long Tail of Facebook Causes | Main | Innovative Uses of SMS: SMS for Lunch Campaign » Tuesday Jul 24 2007 Is It Worth It?

Social Network 74

Social Network ROI Social Media Network 74

Care2

SEPTEMBER 6, 2007

Also, about 65% of online community members who participate in social causes were new to them when they began participating on the Internet, and 43% of members participate more in social activism since they joined online communities (like Care2 ). Copyright © 2008, Care2.com To create a new comment, use the form below.

Second Life 28

Second Life Life Social Media Advocacy 28

Care2

MARCH 13, 2009

Making Whuffie: Raising Social Capital in Online Communities When: Sunday, March 15th from 11:30 am - 12:30 pm: Room C Description: This talk gets to the heart of how people interact and exchange information in online communities: through social capital, or as Cory Doctorow calls it, Whuffie. Panelist: Tara Hunt, Intuit 7. Whitehouse.gov 2.0:

Social Media 44

Social Media Interaction Advocacy Online 44

Care2

OCTOBER 18, 2007

These nonprofit clients collectively have raised more than $1 billion over the years, using tools provided by Convio and GetActive, he said. Copyright © 2008, Care2.com Some highlights… Austin noted that Convio now has almost 1,300 clients, after the acquisition of GetActive earlier this year. All rights reserved.

Convio 28

Convio Austin Social Media Advocacy 28

Care2

FEBRUARY 3, 2008

60) Search « The Long, Long Tail of Facebook Causes | Main | Innovative Uses of SMS: SMS for Lunch Campaign » Tuesday Jul 24 2007 Is It Worth It? 60) Search « The Long, Long Tail of Facebook Causes | Main | Innovative Uses of SMS: SMS for Lunch Campaign » Tuesday Jul 24 2007 Is It Worth It?

ROI 53

ROI Social Network Social Media Advocacy 53

See3

NOVEMBER 12, 2007

You need to subscribe to see the whole thing, but here’s an except: When the American Jewish World Service used to talk about using video to illustrate its overseas aid projects, it usually meant gathering enough footage for a seven-minute spot to be shown to the people who would attend its annual fund-raising dinners.

El Salvador 40

El Salvador Story Philanthropy Camera 40

See3

NOVEMBER 12, 2007

You need to subscribe to see the whole thing, but here’s an except: When the American Jewish World Service used to talk about using video to illustrate its overseas aid projects, it usually meant gathering enough footage for a seven-minute spot to be shown to the people who would attend its annual fund-raising dinners.

El Salvador 40

El Salvador Story Philanthropy Camera 40

Care2

MAY 4, 2009

Competing for dollars and donors mean: 1) understanding the new ways in which users think about supporting your cause online and donating, and 2) having a presence in those places where your existing supporters, and potential new supporters, are gathering. May 24, 2009 | Not for Profit Marketer Copyright © 2008, Care2.com

Social Media 28

Social Media Conference Advocacy Online 28