article thumbnail

Nonprofit Communications Plan: How-To Package Your Message

Bloomerang

Storytelling is one of the hottest buzzwords in the nonprofit industry, and in marketing in general. Each nonprofit has a story too. How can you communicate the feelings experienced within your nonprofit and help your audience feel them too? Author information Madison Gonzalez Advancement Director at Morning Light, Inc.

article thumbnail

Strategic Communication: External Nonprofit Communication

Bloomerang

Once you and your team have worked together to fine-tune your internal nonprofit strategic communication initiatives by constructing a mission statement, vision statement, and identifying your core values, you can now start to strategize your external nonprofit communication efforts. Your Who : Your Audience.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

4 Key Ingredients to A Good Story: How to Tell Compelling Nonprofit Stories

Bloomerang

Once you’ve cracked the code to the pattern, you’ll find that telling compelling nonprofit stories becomes less overwhelming and more manageable. If you feel like you struggle to know where to start when sharing compelling nonprofit stories , keep reading! Author information Madison Gonzalez Advancement Director at Morning Light, Inc.

Story 127
article thumbnail

Nonprofit Strategic Communication: Internal Branding and Messaging

Bloomerang

But really, good nonprofit strategic communication begins within an organization before ever setting out to share with everyone else. . Before mass nonprofit strategic communication communication, get…. Author information Madison Gonzalez Advancement Director at Morning Light, Inc. Sounds very spiritual doesn’t it? Core values.

article thumbnail

The Core of Any Good Nonprofit Story – Struggle and Overcoming

Bloomerang

When it comes to a good nonprofit story, struggle and overcoming are at the center. Knowing what struggle your nonprofit helps solve will help you get good at identifying which stories you should be sharing. The struggles in a good nonprofit story formulate the rising action. Where is the intrigue? Where is the interest?

Story 128
article thumbnail

Nonprofit Communications Plan: How to Pick the Best Platform for Your Message

Bloomerang

It’s important to determine goals and objectives , understand your audience , and develop a coherent message as first steps because having these pieces in place will help you identify the best medium or communication channel for each nonprofit message. . It helps solidify your nonprofit brand and build rapport with your audience.

Platform 120
article thumbnail

Nonprofit Content Creation: Back-To-The Basics of the Writing Process

Bloomerang

Author information Madison Gonzalez Advancement Director at Morning Light, Inc. Madison Gonzalez is a National Public Speaker, Storyteller of the Year Award-Winner, Best-Selling Author of Dear Mirror, Events Manager, and Published Poet. She is also the Advancement Director at Morning Light, Inc.,

Process 133