Care2

APRIL 22, 2009

I was looking for ways to be accessible to our constituents, grow our audience, and virally promote our content, so Twitter seemed like the way to go. If I were to put a ratio on it, I wouldnt want to exceed 30% self-promotional content to about 70% links to other things. I think the medium is just too fluid for that.

Social Media 68

Social Media Twitter Action Advocacy 68

Nonprofits Source

NOVEMBER 21, 2022

The Microsoft Ad Grant categorizes information based on what potential supporters are searching for. Ticket sales, donations, petition signatures, and email list registrations are all metrics you can use to measure your nonprofit’s marketing progress. These metrics are key indicators of your nonprofit’s success.

Grant 97

Grant Nonprofit Digital Metrics 97

Bloomerang

JULY 20, 2023

This is also the time to create marketing materials for each segment of your nonprofit audience. Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. We’ll cover more about the metrics you should analyze later.

Ideas 78

Ideas Online Fundraising Tips 78

Nonprofits Source

NOVEMBER 8, 2022

Define your audience. Your content has the power to create an emotional connection with audience members, motivating them to support your cause. With the right content strategy, you can develop stronger bonds with your audience that lead to long-lasting relationships. . Assign relevant metrics to each goal. Set a goal.

Content 75

Content Strategy Create Websites 75

CauseVox

SEPTEMBER 12, 2023

Simply put, it’s a digital resource that you create once and then use repeatedly to help your target audience. Rarely are they actively searching for nonprofits to support. Do Market Research The goal for your lead magnet is to create a resource that people may find when they are using a search engine.

Process 89

Process Donor Search Nonprofit 89

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Analyzing your blog content First, you need to set overall goals for your blog and understand your audience. Next, you need to know the right metrics to use, and employ the proper tools to collect the data.

Measure 95

Measure Tips Metrics Bookmarking 95

Bloomerang

JANUARY 7, 2022

This shows that you’ve segmented your audience and specified the content of the email. You may look at metrics such as: . This is an incredibly effective opportunity if your nonprofit is looking to acquire new supporters because the strategy uses social proof to appeal to new audiences. Use the donor’s name in the introduction.

Campaign 101

Campaign Ideas Giving Tips 101

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Audience Growth (content consumption ???

Reflection 50

Reflection Measure Technorati ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

Kevin Gamble left me a comment on a google analytics post that the " Depth of Visit Report " was one of the best metrics (coupled with referring source) for understanding visitor behavior on his university's web site. around 80% of the hits are coming from search. Search drives visitor behavior. It's around.

Measure 50

Measure Social Media Tools Technorati 50