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Thursday Thoughts | Supporter habits to build this year

EveryAction

To kick off 2023, we asked our partners, what are some new habits nonprofit practitioners should build with their donors, volunteers, and other supporters to help them meet their long-term organizational goals? It is not enough to simply send a tax receipt with a form letter when you receive a gift. Here’s what they said.

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P2P Donors Are Not Strangers: Convert Them into Real Supporters

sgEngage

Individual giving was down, and so were major gifts. As part of the planning and preparation for their upcoming fiscal year, her sustainer (monthly donor) fundraising targets had been raised. We send them into our general communications stream if they happen to sign up for email when they make their gift. Sound familiar?

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professionals

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Do Negativity And Alarm Really Raise More Funds?

Bloomerang

Does negativity and alarm really raise funds?” —John, CEO of a civic education nonprofit Dear John, This is a top-of-mind question for many fundraising professionals. But the data doesn’t always support that view. Since negative information draws greater attention, many may believe it has greater validity.

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6 Ideas for Using the Instagram Donation Sticker to Raise Money

Nonprofit Tech for Good

Also, on October 8 in partnership with Nonprofit Tech for Good, Julia will be presenting a free webinar about how nonprofits can use social media to raise money online. It allows eligible nonprofit and individual accounts to raise money without leaving Instagram! . Here are 6 ways. . 2) Go live on Instagram. Amirah, Inc.

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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

The pandemic has drastically altered the ways nonprofits interact with their supporters. Without in-person events, nonprofits are turning to digital and social media to fundraise and grow their supporter base. By interacting with your nonprofit’s posts on social media, supporters are amplifying your message beyond their social clique.

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Why omni-channel fundraising works at year-end

EveryAction

Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters.

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When and How to Follow Up With Giving Tuesday Donors

Nonprofit Tech for Good

What if you could convert those one-time donors into engaged supporters that give again? In the timeline below, we tell you exactly when to send emails designed to cultivate a relationship with your new Giving Tuesday supporters. Subject line: Sofia, keep tabs on the impact of your gift by following us on social media.

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