Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2015

This process of reflection is embedded in the organization’s working style, not a random moment of inspiration after a program evaluation is completed. Everyone on staff understands that the questions are the best teachers and in an effort to sustain learning articulate questions and seek answers to those questions.

Culture 50

Culture Data Create Reflection 50

DNL OmniMedia

MARCH 31, 2021

To brand your organization and ensure that branding is maintained across your marketing platforms, you’ll need to design a comprehensive brand narrative that will last the test of time and communicate that clearly across all who are in charge of conveying it. Consider how your brand will last the test of time.

Guide 52

Guide Guidelines Nonprofit Mind 52

Connection Cafe

OCTOBER 29, 2018

Align with the goals of the organization and people you serve . Foster a data culture, and a testing culture . Have you taken the time to clearly articulate your desired impact , and the outcomes or indicators you’ll need to monitor to see your progress toward that goal? Know your audience .

Organization 26

Organization Disaster Boston Blackbaud 26

Museum 2.0

JANUARY 2, 2013

Program staff invent guerrilla marketing techniques, run the photobooths and program evaluations, and send out the follow-up emails. We sometimes lose track of the big goals that should underline all of our promotion, and we don't spend the time to develop and refine those goals based on research. We started.

Job 51

Job Marketing Difference Museum 51

NTEN

JUNE 18, 2009

Prospects and stakeholders who interact with you online have only your online communications to evaluate your organization. An effective website starts with a plan that includes clear goals for fundraising and communications. These goals should guide what your priorities are, what content and functionality you will provide online.

Communication 57

Communication Online DC Wiki 57

NTEN

JANUARY 27, 2021

Lack of a structured process for quality assurance (QA) testing and remediation. Here are ten tips on preparation, evaluating proposals , and red flags to watch out for in working with digital vendors: Seek productive conversations as a starting point. Are they able to articulate this in straightforward language?

Project 58

Project Digital Work Tips 58

Museum 2.0

SEPTEMBER 2, 2008

They want articulated goals and expectations. When we did the final evaluation for the project, one comment from the teens really surprised us: they complained that it felt like we were "hiding" the goals of the project from them in the first of three weeks. Cloudy criteria make for cloudy evaluations.

Teen 20

Teen Volunteer Create Design 20

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

My goal for this presentation was to synthesize the traditional ROI process with the best thinking about social media and ROI from the gurus like David Armano and KD Paine. Clearly articulated benefits statement that looks at tangible and intangible. Test and tweak. Can we calculate it if we haven't done anything yet?

ROI 50

ROI Social Media Slides NTEN 50

Get Fully Funded

APRIL 29, 2021

We react positively when we find a website with strong, well-structured design, but it can be difficult to articulate what made the design strong. You can test your page’s color contrast by applying a greyscale, then checking if the text is still readable. Keep in mind that many visitors will evaluate your website in seconds.

Websites 75

Websites Nonprofit Interaction Instruction 75

CauseVox

NOVEMBER 26, 2023

StoryBrand Framework There are two major ways you can think about crafting stories, and you can test this through donor research and data analytics to see which is more successful for you. Rez Refuge breaks down the beneficiaries goals for the donor to paint a picture of what your support would help them achieve.

Storytelling 82

Storytelling Impact Arts Nonprofit 82

The Modern Nonprofit

SEPTEMBER 26, 2023

part 1: Crafting Your Appeal To get started, it’s helpful to begin by splitting your plan up into the classic components: “what”, “why”, “how”, “when”, and “where” What – the goal The first step is to set a goal. Make sure your goals are within reach.

Guide 102

Guide Goal Social Media Action 102

Bloomerang

DECEMBER 10, 2021

So our goal is to be done at the top of the hour, but if we’re having more questions, we’ll just stay here and answer them till you’re done asking questions. we do tests where we send dozens of donations to nonprofits to see how we’re treated as donors. . And where they test, you know, 3 options or 20 options.

Money 111

Money Question Raise Video 111

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2011

” Because specific tools come and go and always are changing, we wanted to avoid writing something that would be out of date as soon the book came out. The important thing is to pick the right tool for the job — and that job is collecting data to measure progress towards a goal or objective. Why is that so hard?

Measure 115

Measure Social Media Tools Media 115

The Modern Nonprofit

SEPTEMBER 21, 2021

To get started, it’s helpful to begin by splitting your plan up into the classic components: “what”, “why”, “how”, “when”, and “where” What – the goal. The first step is to set a goal. Do get your team on the same page and set a reach goal internally.

Guide 98

Guide Goal Social Media Action 98