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Should We Just Blow Up Nonprofit "Vote for Me" Social Good Contests ?

Beth's Blog: How Nonprofits Can Use Social Media

Today, I stumbled across another reason why I'd like to blow up online contests that use "vote for me" or popularity to make funding decisions. If a contest or program does not lead with social outcomes and if big money is thrown on the table, it encourages social innovation of another kind.

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PepsiFresh Contest: Real Tracking and Social Impact Analysis

Beth's Blog: How Nonprofits Can Use Social Media

I've been following the PepsiFresh contest since the launch in December, the largest social media for social good cause marketing effort put forth to date. Jeremiah Owyang has shared his initial analysis of Pepsi's Contest, summarizing the opportunity, risks, strengths, weaknesses, metrics, and impact. This is a big bold effort.

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Symantec Backup Exec Story Contest: $30,000 Giveaway

Tech Soup

If a nonprofit organization wins the contest, they must gift the prize to another nonprofit organization. For more details, please visit the contest website. This contest is hosted by Symantec, please contact Inspire@Symantec.com with any questions. Tags: Green Office Server Applications. Pacific time.

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Great reads from around the web on January 25th

Amy Sample Ward

"This contest was the culmination of a two-part "vote for me" cause marketing strategy that started in November and has been rife with controversy. "This contest was the culmination of a two-part "vote for me" cause marketing strategy that started in November and has been rife with controversy.

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Month at the Museum, Part 1: A Video Contest that Delivers

Museum 2.0

Kate was selected from over 1500 applicants based on a one-minute video, an essay, and an application form. Instead, this post focuses on a fascinating aspect of Month at the Museum: the video applications. Why the Video Contest Worked Video contests are one of the most challenging kinds of participatory projects to pull off.

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How to Win the Game of Facebook Fundraising

Get Fully Funded

Facebook fundraising tools are designed to keep people on the site rather than send them to a crowdfunding platform or other website. Facebook fundraising tools provide opportunities for bringing in donations from people who are interested enough in your work to follow you on Facebook, but not yet donating through your website.

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September Communications RoundTable : A Social Media Sharing Fest

NTEN

Chad recommended contests as a way to grow your fan base and pointed to the Wildfire application. Wildfire creates a spectrum of contest based apps, including sweepstakes & photo/video contest apps. The contest should offer an incentive for your constituents to become fans. Then we switched topics to Twitter.