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What Nonprofits Need to Know About GA4: Automatic Property Creation

Media Cause

In October 2022, Google announced they would replace their Universal Analytics (UA) with their next-generation measurement solution Google Analytics 4 (GA4) , on July 1st, 2023. 3 Once the tag is added, you can double check your settings within GA4 by going to the Admin section and pressing on Data Streams.

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

Don’t be a photo tag spammer either! It’s a good practice to occasionally tag important partners and sponsors in image tweets, but doing so often will only annoy them. 8) Get to know your Twitter Analytics Dashboard. Twitter Analytics offers extensive insight into your Twitter activity.

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How Nonprofits Can Identify and Steward Mid-Level Donors

Achieve

After all, each organization, depending on its size and scale, will have a different method for measuring who is considered a mid-level donor. Get to know them better by arranging meetings, and follow up regularly using their preferred contact method. Reporting and analytics. Express appreciation. Data tracking. Donor portal.

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Privacy-First Marketing for Nonprofits

Media Cause

But if you engage in targeted advertising or use Google Analytics to track website visitors, privacy-first marketing should be a priority for your organization. 2 Technology Profilers: These useful browser plugins search a site’s code and give a quick overview of the tech in use, from CMS to analytics to tracking codes.

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3 Proven Ways to Find and Convert New Donors

sgEngage

Engage with your audience by responding to comments Participate in conversations Be authentic and avoid highly polished replies Track your top 10 or 20 followers and tag them to help share your content Ask followers to opt in to your email list for more direct communication, Pro Tip: Befriend the algorithms with inspiring content.

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iOS 15 Email Marketing: Adapting to Increased Privacy

Whole Whale

Some things to keep an eye out for: Day of the week with best and worst open rates Time of day with best and worst open rates Trends in subject line copy (action-oriented words, emojis, merge tags) Preview test copy. UTM tags don’t rely on either. If you’ve never tried emojis in your subject line, now is your moment. Use your UTMs.

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Generosity Unleashed: The Power of Nonprofit Giving Days

CauseVox

Giving Days not only generate financial support but also help build long-lasting relationships between organizations and their supporters, fostering a sense of trust and commitment to their causes. Encourage your supporters to share posts and tag their network to amplify reach. You cannot over-promote a Giving Day!

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