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Easily Measure Conversion Rates by Setting Goals in Google Analytics

NonProfit Hub

Google Analytics can be overwhelming and confusing, but setting up Goals in your Google Analytics account helps to narrow down what you need to be looking at. Setting Goals in Google Analytics is an easy way to track these conversion metrics on your supporters. Event registration. Volunteer Signup.

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27 Recommended Affordable or Free Nonprofit Software Tools

Bloomerang

That means you likely won’t see the results—increased fundraising revenue, increased donor retention rate, increased average gift size—that you would likely see when using a paid solution. Top feature: Donorbox’s UltraSwift Checkout feature allows donors to quickly complete payments in just a few clicks, promoting higher conversion rates.

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11 Digital Marketing KPIs That Every Nonprofit Should Be Tracking

Twenti - Digital Marketing For Nonprofits

How do you know your nonprofit’s Google ads are paying off? Analytics tracking takes the guesswork out of important decisions around fund allocation, investment and marketing. Essential companion reads for this article are our Beginner’s Guide to Analytics and our Guide to Custom Analytics Dashboards for Nonprofits.

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The Picture Show: The Best WordPress Themes for Video Ventures

Byte Technology

Most are free and many are easy to use for beginners, but don’t be afraid to call in some help from the WordPress experts if you’re unsure of how to install and launch them or if you need a tutorial on how to safely and efficiently administer the themes. For those who want their site to have a print magazine feel, VideoZ can do just that.

WordPress 100
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Event Management Software for Nonprofits: Top Tools for 2024

Qgiv

This versatile software helps you consolidate donor data, centralize assets, enable the creation of integrated campaigns across various channels, and provides analytics on donor engagement. Mailchimp’s behavior-based automations also help increase conversion rates and deepen user engagement.

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Facebook Custom Landing Tabs + Measurement = Best Practice

Beth's Blog: How Nonprofits Can Use Social Media

This week the beginner track got underway where 20 arts organizations will design and implement action learning experiments in Facebook , Listening , or Twitter to improve their social media practice. Facebook landing pages give people reasons to like your page. Principles. Small Nonprofits Can Do This Too! How did you create it?

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How to Buy Fundraising Software That Lasts: Essential Guide

Bloomerang

In addition, your giving platform should offer multiple payment options, such as credit or debit cards, Venmo, PayPal, Apple Pay, Google Pay, and cryptocurrency. Website analytics tools enable you to track metrics such as time on page, bounce rates, and conversion rates for different pages.