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Why nonprofits should deploy artificial intelligence to achieve fundraising success

ASU Lodestar Center

The 2018 Global Trends in Giving Report shows that, regardless of generation, online is now the preferred channel for donations. NLP is useful for an AI model to identify the intent of a person based on what they say or what they type. Sentiment analysis. Natural-language processing. In-house AI expertise.

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How to Use AI to Build Donor Personas and Chat with them!

Whole Whale

Channels for engagement : Knowing which channels your donors use to engage with your non-profit, such as attending events, volunteering, or sharing content on social media, can help you develop engagement strategies that resonate with them. Creating donor personas is a process that involves research, data analysis, and collaboration.

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Three Imperatives for the Modern Nonprofit CFO in the Digital Age

sgEngage

Your communities expect “anytime, everywhere” access to the programs, services, and information we provided as well as multi-channel engagement options—twice as fast as they did just a few years ago. Determine which tasks require high-level creativity, analysis, or other human intelligence—and which might be automated.

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Sales Operations Demystified: What It Is, Why It Matters, and How To Do It Right

Wild Apricot

As the volume of business information exploded, sales ops has evolved into a more powerful data analysis and reporting unit that can provide critical insight on the following areas: Sales Process Optimization. Maintenance of Communication and Collaboration Channels. Analysis of territory allocation and account assignment plan.

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Shaping your Fundraising Strategies with the 2018 donorCentrics®Alumni Giving Report

Connection Cafe

To do that, let’s examine some key findings from the most recent Alumni Annual Giving report, a comprehensive analysis produced each year by Blackbaud Target Analytics. The FY2018 analysis features median metrics from the over 200 institutions that participate in the annual donorCentrics Collaborative Benchmarking service. .

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9 Ways Nonprofits Can Excel Using Social Media

Beth's Blog: How Nonprofits Can Use Social Media

I started my talk with a story about why I liked Twitter: It allows me to connect with people in my professional field and have a great conversations or ad hoc collaborations that improve practice. Organizations must begin with listening, but an integrated listening channel that includes social media and traditional marketing channels.

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What We Learned at 17NTC: Day 1

Tech Soup

" and includes modeling statistical analysis. For the last 10 years, email has continued to generate the highest return on investment for fundraising — more than any other fundraising channel. Email works with other channels: Test sending fewer emails, and cultivating donors through other channels.