Connection Cafe

JULY 9, 2015

Let’s identify the type of data analytics we discussed & how they can help your organization: How to use your CRM data to analyze trends in gift history, affiliations, connections, etc. Step 1: Find the right suite of data analytics products and services! But is it just another buzzword? What does big data mean?

San Diego 20

San Diego Data Benefit Analytics 20

Tech Soup

APRIL 4, 2017

Steve MacLaughlin, VP of data analytics at Blackbaud and author of Data Driven Nonprofits , broke down what successful nonprofits do to manage big data. Data analytics fall into one of four types. Descriptive analytics (hindsight): This answers the question of "What happened?" Please visit the site to view this video).

Learning 36

Learning NTC Analytics Channel 36

Care2

JULY 11, 2013

They share best practices in online campaigning as well as concrete data and analysis from their A/B testing. For example, one of the case studies that Amy Sample Ward and I profiled in the mobile section of our book Social Change Anytime Everywhere was about “Missed Calls” as an organizing strategy.

Resource 72

Resource India Case Study Nonprofit 72

Tech Soup

SEPTEMBER 7, 2012

Audience Analysis. Test your current site: Use online or onsite usability testing to learn what information your users look for on your website and how easy it is for them to find it. Create personas and outline tasks: Create a sample persona that represents each audience group you serve. Test Your Visual Story.

Design 55

Design Web Strategy Slides 55

Connection Cafe

JUNE 25, 2010

Have you ever found yourself overwhelmed in Google Analytics? This makes measuring less overwhelming and analysis much more realistic. It also ensures that you don’t put yourself into analysis paralysis and increases the likelihood you can realistically keep up with reporting over time. Measure actionable items.

ROI 51

ROI Social Media Measure Metrics 51

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2009

Once you have an idea for the what, subject it to the so what test. Pattern Analysis . You'll also need to search on keywords or phrases that might uncover a client need or perception. Once you've started to monitor the results of keyword searches, it's important to put your pattern analysis skills to work.

Literacy 51

Literacy Technorati RSS Bookmarking 51

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Definition: An analysis that looks at the benefits, costs, and value of a technology project over time. ROI analysis requires documenting, collecting data, and internal discussion and cooperation. Test and tweak. Google Analytics. Here's a conversion test: Does an acceptable, standard metric exist for the measure?

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

JULY 14, 2009

The idea itself is tested by the immune system of the wider community. It enables us to test how well we are doing individually as an organization and as a system. The beta tool is ready for testing so that we can see how the inputs work and how the outputs work. It is a change in the way that people, think, feel and act. .

Story 79

Story Action Model Adopt 79

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2011

Measurement tools or perhaps more accurately, social analytics tools collect that data. Don’t wait to collect a year’s worth of data in a week. Finally, avoid getting into data collection and analysis ruts – and evaluate your approach. Content Analysis Tools: Radian 6 and Netvibes. Neff , Lights.

Measure 115

Measure Social Media Tools Media 115

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 10, 2014

I’ve been following it for a while now and it is very inspiring on many different levels. The laboratory gives Greenpeace and its partners a space to design, test, iterative, and roll out new strategies and techniques for participatory campaigns or what has been called “People Powered.” What do you think?

Journal 101

Journal Change Learning Technology 101