DNL OmniMedia

MAY 25, 2022

That includes web development, technical strategy, fundraising, and CRM and data management— each of which depends on a strong understanding of an organization’s audience to be successful. What is a market analysis for nonprofit organizations? Do your messages resonate, or do they leave your audience confused or underwhelmed?

Research 52

Research Marketing Survey Nonprofit 52

M+R

FEBRUARY 4, 2021

Of the 25 M+R clients who provided data for our Giving Tuesday analysis, 74% saw an increase in overall revenue, 60% reported an increase in gifts, and 44% reported an increase in average gift. The lively kickoff to the end-of-year giving season. The ambitiously large sandwich you can make out of Thanksgiving leftovers. .

Fundraising 98

Fundraising Gift Rate email 98

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2012

The audience consisted of data geeks, data scientists, and analytics professionals! What resonated with the crowd (based on a quick sample of tweets), was the idea of using a failfest to share what didn’t work and look at ways to improve results.

Data 100

Data Change Boston Literacy 100

Amy Sample Ward

SEPTEMBER 20, 2010

Google Analytics – [link]. Whether you have a blog, website, or even multiple, you can use Google Analytics to really drill down into the data and understand how people are visiting and using your site. Tip: You can also get Google Analytics for your Facebook Page! These analytics are part of having a Facebook Page.

Tools 162

Tools Tech Map RSS 162

Tech Soup

SEPTEMBER 7, 2012

Audience Analysis. Read Andrew's blog post , which explains more about the importance of analyzing your audience. There are a few steps to successful audience-centric design: Identify your audience: Understand all of the groups you serve and find out what makes them tick. You know your audience.

Design 55

Design Web Strategy Slides 55

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2015

My colleague Amy Gahran, a mobile expert, has an analysis here. By 2012, about 20% of my audience was reading my blog through a mobile interface, either tablet or smartphone. I queried a few colleagues for advice. My blog passed the test! He shared a write up of strategies for converting donors from mobile.

Mobile 50

Mobile Test Advice Nonprofit 50

Tech Soup

APRIL 4, 2017

Steve MacLaughlin, VP of data analytics at Blackbaud and author of Data Driven Nonprofits , broke down what successful nonprofits do to manage big data. Data analytics fall into one of four types. Descriptive analytics (hindsight): This answers the question of "What happened?" Please visit the site to view this video).

Learning 36

Learning NTC Analytics Channel 36

.orgSource

NOVEMBER 28, 2023

Here’s a sample of the options on Coursera. Facial recognition, self-driving cars, and medical image analysis use this technology. You can’t provide relevant products and services to your audience without a deep knowledge of what they need. There are many online educational opportunities.

Language 221

Language Problem Knowledge System 221

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Definition: An analysis that looks at the benefits, costs, and value of a technology project over time. Defined Audience. David Armano's " The Collective Focus Group:Listen, Learn, and Adapt " was written for the business audience in mind, but the concept and techniques can be used by nonprofits and more importantly lead to success.

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2009

Your organization has identified a social media objective, audience, strategy, tools, measurement, and experiment. Pattern Analysis . Your pattern analysis will tell you when to ignore something or when to address it right away. Pattern Analysis You'll want to be look for patterns and trends. Keywords Are King.

Literacy 51

Literacy Technorati RSS Bookmarking 51

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Audience Growth (content consumption ??? I just sampled one month. Audience Growth. And how has the audience grown overtime? " That's a hard question for me to answer because as Kaushik notes and all of us bloggers know all too well -- many analytics programs do not track RSS feeds. Technorati ???Authority???

Reflection 50

Reflection Measure Technorati ROI 50