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2011 donorCentrics Internet and Multichannel Giving Benchmarking Report

NetWits

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. They get worse over time.

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Giving Trends in Mexico: Millennials and Gen Z Drive Rise in Online Giving

Nonprofit Tech for Good

An Interview with Fanny Villiers , Directora General of Donadora – an official partner of the Global Trends in Giving Report ( en español ). 1) Access to the internet in Mexico has grown very rapidly over the last decade. 4) Tell the Nonprofit Tech for Good community about Donadora: Are the donors predominately Mexican?

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Technology Trends for Nonprofits in 2011

NTEN

How important is it for them to understand and keep up with the new trends in technology? To answer these questions and more, we at Smart Online™ used this last quarter of 2010 to try and unravel the ‘Technology Trends for Nonprofits’ in 2011. And 92% of surveyed nonprofits plan on using at least one of these tools in 2011.

Trend 100
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Improve Online Donor Retention with these 5 Proven Follow Up Techniques

NetWits

Online donors are a generous group. In fact, online donors are worth a lot more than offline donors. Typically they’re first-time donors who shell out nearly double the amount that offline first-time donors do - to the tune of $62 versus $32 on average, according to our 2011 Multichannel Fundraising Report.

Technique 201
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Seth Godin on Innovation, Failure and Why Non-profits Should Stop Operating like Businesses

NetWits

Back in January of 2008 he told us (the non-profit sector) that we should be looking to use the internet in new and innovative ways to build community and engage our supporters because direct mail, although still a huge revenue source, was beginning to show signs of fatigue. First Year Donor Retention is 29.3%.

Profit 264
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11 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

The truth is I think it has only just begun and that we’re on the cusp of a radical transformation in how we use the Internet in our personal and work lives as well as how we use it to foster social good. In 2011 I had gotten in the very bad habit of listening to (mostly) CNN in the background while working… all day long.

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11 Mobile Marketing Statistics You Wont Believe

TechImpact

The intuitively named marketing trend refers to a marketers ability to communicate a message effectively to a consumer via their mobile device. Mobile Marketing Association Asia, 2011) It takes 90 minutes for the average person to respond to an email. There are 7 billion people on Earth. billion of those own a cell phone, while 4.2