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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

Using more than two hashtags is not a good growth or engagement strategy on Twitter. From big victories to little wins, focusing on the positive angle of your work is beneficial to your social media content strategy overall. Don’t be a #hashtag #spammer. Upload powerful photos and videos.

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Attention Data Nerds: The Mobile Mindset Study and More

Beth's Blog: How Nonprofits Can Use Social Media

Two excellent sources for stats on how mobile use in the US has become more pervasive. American’s are no longer tethered to their desktops to use the Internet, especially social media. The summary: Here’s the topline summary: Smartphones are essential to our lives. Source: Mobile Mindset Study.

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Innogive Conference: Panel Integrated Mobile/Social Strategy for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

Here’s the description: Where and how do mobile and social strategy intersect. Allyson Kapin shared some stats about the use of email on mobile devices. We discussed nonprofit readiness for integrating a mobile strategy. Nonprofits need two things: engagement strategy and to think differently about content.

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Live Blogging: 09NTC Mapping Your Social Media Strategy

Amy Sample Ward

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. everything before lays the foundation, everything during and after helps you improve and change your strategy. Beth - learning a lot from resisters now and strategies for it. take chances.

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Top Tips for Creating Powerful Peer-to-Peer Fundraising Email Communications

sgEngage

Overall strategy . Building a great overall email strategy for your peer-to-peer fundraising. Taking time to think about strategy might seem like a luxury you can’t afford. A strategy establishes the “why” for your email communications. Make it a summary of the email content. Email timing . Email content .

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Decoding Nonprofit Research: Ensuring Authenticity Over Marketing Hype

Neon CRM

Let’s take three different trends reports and outline how to use them to optimize your fundraising strategy. Nonprofit sector reports can be an invaluable way to keep on top of important trends, and they can have a tremendous effect on your own nonprofit’s strategies and tactics.

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NpTech Tag Summary: Face-to-Face or Mediated Experience, Open Source Software Communities, and Blog Days

Beth's Blog: How Nonprofits Can Use Social Media

Allan Benamer and Holly Ross debate transparency and publishing web stats numbers. Michelle Murrain weighs in with a thought provoking post, " What Do Web Stats Mean, Anyway? " I think web stats are useful when we are using them measure our outcomes. What should Netsquared's Facebook strategy be?