Connection Cafe

JANUARY 13, 2020

If you’re heading into 2020 unsure of the state of your site, it might be time for a refresh! What are your goals for your site? Here’s what we’ll cover: Frontend elements of your site. Backend elements of your site. A nonprofit’s website is one of its most valuable assets. Is it performing well? How does it look?

Websites 35

Websites Design Site Web 35

Care2

JANUARY 6, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Google Analytics has proven particularly helpful for content-based sites and commerce sites.

Analytics 54

Analytics Google Social Media Websites 54

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2008

One topic that I regularly track are research reports, including demographic, technographics, and overall numbers for social media sites. I like to track the data, but also think about what it means for nonprofits. I found it because I have an RSS feed for a twitter search on the nptech tag. Chris Brogan for starters.

Twitter 50

Twitter Practice Bookmarking Profile 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 7, 2007

social network and community sites. The new generation of social web sites coming online are only beginning to understand how to organize and present this content to users. The semantic web and the continued evolution of search, data design, and user interface design will help. Track back to this post. But give it time.

Guidelines 50

Guidelines Nptech Folksonomy Tag 50

Nonprofit Tech for Good

MAY 18, 2013

The hours don’t reflect exactly how much time one should spend on the sites themselves, rather the time spent and the time necessary researching and preparing the content for each social network, setting up and maintaining the profile and pages, and tracking ROI. Chapter 4 :: Follow on a 1:1 Ratio on Twitter.

Social Media 264

Social Media Social Chapter Media 264

Nonprofit Tech for Good

OCTOBER 22, 2012

The hours don’t reflect exactly how much time one should spend on the sites themselves, rather the time spent and the time necessary researching and preparing the content for each social network, setting up and maintaining the profile and pages, and tracking ROI. Chapter 4 :: Follow on a 1:1 Ratio on Twitter.

Social Media 253

Social Media Social Chapter Media 253

Nonprofit Tech for Good

MAY 18, 2013

The hours don’t reflect exactly how much time one should spend on the sites themselves, rather the time spent and the time necessary researching and preparing the content for each social network, setting up and maintaining the profile and pages, and tracking ROI. Chapter 4 :: Follow on a 1:1 Ratio on Twitter.

Social Media 210

Social Media Social Chapter Media 210

Nonprofits Source

FEBRUARY 25, 2017

How content marketing impacts search ranking results (and why that matters). How to set up Google Search Console. No marketer would disagree in the benefits of content marketing or Search Engine Optimization (SEO) for nonprofits. Setting up a WordPress site takes no more than 5 minutes. How to set up Google Analytics.

Content 40

Content Leadership Marketing Files 40

Nonprofits Source

NOVEMBER 21, 2022

The Microsoft Ad Grant categorizes information based on what potential supporters are searching for. If a supporter researches volunteer opportunities for a wildlife conservation organization, they will be directed to a relevant landing page on your site. Ad Campaign Formulation and Tracking. Account Monitoring and Reactivation.

Grant 97

Grant Nonprofit Digital Metrics 97

Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals. Social media.

Ideas 98

Ideas Guide Online Fundraising 98

ASU Lodestar Center

MAY 4, 2011

The project grew out of the observation that nonprofits were not tracking their spending very well, and many were putting down some pretty crazy numbers on their annual reports and Form 990s. Another part was that many nonprofits didnt have systems in place to track and allocate expenses accurately.

Teach 90

Teach Ratio Student Classes 90

Nonprofits Source

NOVEMBER 8, 2022

You chose every aspect of your site deliberately, from the structure to the design and aesthetics. Your content is why people visit your site! Also, identify content that may be ranking well for search engine optimization (SEO), but hasn’t been updated in a while—these pages are strong candidates for content refreshes. .

Content 75

Content Strategy Create Websites 75

Bloomerang

JULY 20, 2023

Include a button on the homepage or in the main navigation of your site so donors immediately know where to donate. Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. These gifts can be matched at a 1:1, 2:1, and even 3:1 ratio.

Ideas 79

Ideas Online Fundraising Tips 79

Qgiv

JULY 21, 2022

Digital Layered Campaigns with Paid Search, SEO and Display Ads – by Stephanie Tippitt, BDI Essential Nonprofit Marketing Best Practices and 3 Marketing Channels to Try – by Scott G. Digital Layered Campaigns with Paid Search, SEO and Display Ads. I recommend using Google Grants as your initial base search strategy.

Channel 59

Channel Marketing Fundraising Nonprofit 59

Bloomerang

JULY 6, 2022

These guidelines provide clear instructions for making your site more accessible. Businesses usually match at a 1:1 ratio, but some match at a 2:1 or even 3:1 basis. They’ll be able to review the program’s guidelines, such as the minimum and maximum donation amounts, the match ratio, and employee eligibility rules. Simple setup.

Donation 92

Donation Practice Gift Nonprofit 92

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

Kevin Gamble left me a comment on a google analytics post that the " Depth of Visit Report " was one of the best metrics (coupled with referring source) for understanding visitor behavior on his university's web site. around 80% of the hits are coming from search. Search drives visitor behavior. It's around.

Measure 50

Measure Social Media Tools Technorati 50

Bloomerang

JANUARY 7, 2022

Specifically, when a company promises a matching gift, they’ll provide an additional donation to the organization their employee has donated to at a predetermined ratio (usually 1:1). . Start a Facebook fundraiser so that supporters never even need to leave the social media site to give to your organization. Introduce a Book.

Campaign 99

Campaign Ideas Giving Tips 99

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

" That's a hard question for me to answer because as Kaushik notes and all of us bloggers know all too well -- many analytics programs do not track RSS feeds. And, while we you can track the subscriber numbers, you don't necessarily know who is actually reading. Last year, I had a ratio of 1.4 Technorati ???Authority???

Reflection 50

Reflection Measure Technorati ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Need to track down the cost of the most expensive Van Gogh) It can be difficult to put a dollar value to intangibles in social media. The log files captured lots of data that gave us a lot "measurable" information about what people were doing on web sites. It has established a universal way to measure web sites.

Metrics 56

Metrics Social Media Media ROI 56

Nonprofits Source

JANUARY 13, 2017

Understand How Search Engines View Content. Search engines are becoming more sophisticated by the day. But, times have changed and Google is increasingly rewarding sites that provide relevant and useful answers to user searches. . These sites plummeted in search rankings losing valuable traffic to their website.

Research 89

Research Marketing Case Study Search 89

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2007

I've thought long and hard about how video editing amplifies my compulsive nature and how I need to reduce my ratio of video minutes viewed per hours of editing time! Social bookmarking is the practice of saving bookmarks to a public web site and describing them with tags. Publishing an RSS Feed of Your Bookmarks onto Your Web Site.

Screencast 50

Screencast Instruction Instructional Tag 50