sgEngage

FEBRUARY 18, 2023

To make sure yours don’t get lumped in with the spam, here’s how to use your email communication to forge (or maintain) relationships with your constituents. Videos: Adding video to your emails can increase open rates by 19% and boost click rates by 65%, according to Campaign Monitor.

email 67

email Communication Effective Fundraising 67

NetWits

AUGUST 15, 2011

Spam email from a stranger. Story that’s repeated endlessly on cable news because a producer thought it would get good ratings. New review in the Times of a restaurant you happen to be going to tonight. Newest negative review of your business on Yelp. A trending topic on Twitter. The latest on Reddit.

Reddit 152

Reddit Celebrate Phone Spam 152

Connection Cafe

MARCH 11, 2021

How can you guarantee that the emails you send to your subscribers land in their inboxes and not in the spam folder? The approach is very diverse from content filtering, where one man’s spam may be another anxiously expected message. They reduce spam : As per the report stated by Statista , approx. Summing Up.

Spam 26

Spam Mail email Policy 26

Nonprofit Tech for Good

APRIL 10, 2022

Tweets with links have an 86% higher retweet rate and higher engagement overall because people are hesitant to retweet or engage with tweets that do not have a source or a call-to-action. If your nonprofit is regularly active on Twitter, make an effort to review your Analytics at least once a month.

Twitter 355

Twitter Practice Social Media Nonprofit 355

Connection Cafe

NOVEMBER 17, 2017

In this article, I’ll define each of these measurements, review what impacts them, and share some easy math tips that are guaranteed to make you smarter than most of the people around you who might be sticking their noses into your email performance data. Click-through Rate: Once again, this is a term with which you’re likely familiar.

email 32

email Rate Test Spam 32

NonProfit Hub

FEBRUARY 6, 2019

Email marketing softwares take the manual labor out of sending bulk emails and increase the likelihood that they’ll actually get opened and read (rather than going straight to the dreaded spam folder). They’ll then provide data on your impressions, open rates, click-through rates and more. Free stuff.

Marketing 57

Marketing Captivate Social Media Mail 57

3rd Sector Labs

MARCH 1, 2015

Your response rate falls from 60% to 40% to under 30% over time. Have you been blocked for sending out spam because too many of your emails go to bad addresses? How much manual work are you willing to invest in reviewing bad records or record anomalies discovered in the cleaning process? Perhaps this story is familiar.

Data 100

Data Donor Database Mail 100

ASU Lodestar Center

OCTOBER 24, 2017

Some are tagged as relevant, and some are not-- these often land to the spam folder. Additionally, separating inactive donors can also help in maintaining high open rates. Aside from reviewing the form, it's important that you also consider the content. One of which would be to create a compelling subject line.

email 40

email Marketing Tips Captivate 40

Bloomerang

AUGUST 5, 2021

But what’s important to understand is that when this feature becomes available to users, your open rates will change. The good news is that this is not a problem because open rates are fool’s gold. The open rate was never a great barometer of success (and neither are Facebook Likes for that matter). Why do I suggest this?

email 130

email Change gMail Rate 130

NTEN

SEPTEMBER 21, 2011

Writing last month's post about how NTEN differentiates between types of open rate made me think about the ways we've worked to boost our numbers. Despite the increased volume, we've managed to increase our absolute open rate year-over-year. Looking just at our webinar messaging, we saw an open rate of roughly 22.5%

Rate 92

Rate Open Spam Test 92

Neon CRM

MAY 5, 2023

For a more comprehensive review of some of the top CRMs for nonprofits, check out our comparison guide. Your CRM shows you that your email only had an email open rate of 10%. Maybe the subject line is turning off recipients or your emails are incorrect or maybe you’re getting flagged as spam. The inverse is true as well.

Benefit 52

Benefit Nonprofit email Comparison 52

Connection Cafe

MARCH 15, 2018

In this webinar, John Miller and I reviewed Return Path’s latest report on the Hidden Metrics of Deliverability (spoiler alert – nonprofit/educational organizations don’t fare as well) and provided a variety of tips on getting more emails to the inbox. Does an organization get notified if emails are marked as spam?

email 28

email gMail Tips Spam 28

Museum 2.0

AUGUST 7, 2008

review from a woman who attended an evening event at the Exploratorium and wrote: I attended the Fisher Investment party as a plus one and WOW!!! Many museums are protective about how frequently they send messages to members and other lists, fearing that they will be ignored or perceived as spam.

Museum 20

Museum Teen Second Life Discussion 20

Bloomerang

SEPTEMBER 12, 2021

So if you have to bounce early, or maybe you get interrupted, or just want to review the content, don’t worry. If you just had to rate it on a 1 to 10. I don’t mean spamming people. You’re not spam. That doesn’t mean you’re going to be spam. You’re a group of passionate people.

Results 80

Results Video Donation Fundraising 80

Bloomerang

AUGUST 28, 2021

I’m going to share some website tweaks to help you boost your conversion rate for online gifts. It’s actually a good thing to send more email because the more email you send, and the more people open and read your email, the better your deliverability rate. They can boost your conversion rate 5%, 10%, as high as 27%.

Video 76

Video Fundraising Guide Test 76

Nonprofit Tech for Good

SEPTEMBER 6, 2022

Newsletter Spam Check :: mail-tester.com. This free tool reveals if your website domain is on a blacklist, flagged for spam, and properly set up for SPF, DKIM, and DMARC protocols. Using emojis on social media can increase engagement and when used in email subject lines, can increase open rates. See also OptInMonster.

Tools 347

Tools Resource Free Social Media 347

Twenti - Digital Marketing For Nonprofits

NOVEMBER 19, 2019

You should also analyse which content, including your captions and hashtags as well as your imagery, results in the best engagement and click-through rates (either to your profile or your website). Hashtags are becoming pretty common knowledge these days, but it is good to review exactly how they work and can be viewed.

Guide 40

Guide Beginner Social Media Nonprofit 40

Nonprofit Tech for Good

MARCH 7, 2019

We often hear from nonprofits that they are worried about spamming donors. If that is your concern, I ask you this: do you think the donors who received that same text as I did were unsubscribing as a result of spam? Text messages have a 98% open rate. Probably not. The younger generations aren’t the only ones using mobile.

Mobile 227

Mobile Giving Fundraising Spam 227

Neon CRM

JULY 27, 2023

Here’s how to approach the goal of boosting engagement in a SMART way: Specific : Increase donor engagement with fundraising activities Measurable: Increase fundraising email open rates and social media followers by 20%. Increase email click through rates by 5% and social media engagement from comments, shares and likes by 10%.

Communication 52

Communication Develop Calendar Conservancy 52

Nonprofits Source

JULY 5, 2018

Bounce rate. Second, the bounce rate is quite high at about 80%. Second, once you have a keyword phrase in mind, type that phrase into Google and review the content of the first page results. Here you’ll want to review each piece of content to determine: The angle covered for each topic. Content length and depth.

Results 58

Results Digital Marketing Practice 58

Qgiv

OCTOBER 28, 2021

As you interact with donors through their contributions, engagement rates, and event attendance, you should collect data on them. For example, if you notice that your donors have a high text-to-donate donation rate as compared to your regular online donations, you might consider adding your text fundraising number to the top of your homepage.

Design 59

Design Websites Practice Site 59