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The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing

Nonprofit Tech for Good

If your video connects powerfully with your supporters they’ll like, comment on and share the video with their friends. Now consider all of the different ways you could tell that story, including narrative voice, structure and imagery. What Is Video Engagement and Why Is It Important? Want to feel pride and joy in humanity?

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How to structure your nonprofit social media plan

Get Fully Funded

If you want people from your social media to support your nonprofit’s activities, you need a nonprofit social media plan. It’s the easiest, most effective, and most direct way to talk with your followers, educate those who may not know you yet, and most importantly – gain and ask for support for your mission.

professionals

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How to Approach a Nonprofit Job Interview with a For-Profit Attitude (and Résumé)

EveryAction

Hint: it’s not for the money. On top of that, those accustomed to a traditional corporate hierarchy structure and raise-and-review process aren’t always likely to find the same at a nonprofit. It might be a good idea to start by answering an important question: why do professionals move from the private sector to jobs at nonprofits?

Attitude 101
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Easily Measure Conversion Rates by Setting Goals in Google Analytics

NonProfit Hub

For nonprofit marketers in particular, tracking conversion metrics on supporter behavior is what you should probably be focused on — versus just viewing vanity metrics of how many people have visited your website. Setting Goals in Google Analytics is an easy way to track these conversion metrics on your supporters. Need some help?

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Cultivating Smart Risk-Taking 

Forum One

Balancing structure with experimentation Looking ahead, we’re designing ways to put the right amount of structure around the process of experimentation. Even though “structure” and “experimentation” may seem at odds, a systemic approach ensures that every team member has a pathway to success.

Hints 84
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Text-to-Give Fundraising: Making the Most Out of Mobile

NonProfit Hub

While you might not have any directly relatable data on file to help you determine whether your donors will be responsive to text-to-give, your donor database can give you hints. Freedom to give is great, but your organization can still benefit from some structure, too. Pledges make donating viable for more supporters.

Mobile 48
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150+ Creative Ways to Show Donors Appreciation

Nonprofit Tech for Good

Many sponsors and donors want recognition for their support. In other cases, the organization and the donors want to send a message to other donors that this organization has broad and deep support. A dedicated blog post about a donor’s journey toward supporting the organization. Hint: It’s the XYY Soup Kitchen.”

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