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How Does Your Content Compare? Tips for Improving Click-Through & Conversion Rates

NetWits

Nonprofits have become more sophisticated at driving traffic to their websites. Direct mail may use different friendly URLs to test response rates. Email may test different “Donate” calls to action to improve click-through rates. What happens, though, when visitors arrive at your website? Are you sure?

Rate 134
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112 Tips to Raise More Money by Mail

BoardAssist

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail! Guaranteed!

Mail 61
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11 LinkedIn Profile Tips for Nonprofit Professionals

Nonprofit Tech for Good

You’ll also want to click on your name in the upper right of LinkedIn and select “Settings” to configure your privacy settings and e-mail notifications. Maximize the website and Twitter fields. For security reasons, do not add your phone number or mailing address. Connections can contact you directly through LinkedIn Mail.

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5 Easy Ways Nonprofits Can Use Testing to Increase Digital Engagement

The Science Behind Engaging your Supporters

While it’s important to follow standard best practices, engagement rates depend highly on the preferences of one’s audience, which can vary greatly between nonprofits who serve a diverse array of communities and issues. There’s no secret trick to instantly improving digital engagement for nonprofits. Email subscriber ask language.

Test 84
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Before Publishing Your Annual Appeal, Ask Yourself These 5 Questions

Bloomerang

There are only two headlines which, if read alone, give the following message: Bar pass rate continues to climb. If you’re sending a piece of direct mail, the response device should stand alone in making a strong case for support. It appears the incoming class looks swell and that bar pass rates are good.

Question 142
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Online Fundraising Ideas (7 Strategies & 63% More Donations)

Nonprofits Source

Result: 63% more donations, 55% higher conversion rate and a 2X ROI. Had a 55% increased conversion rate. Result: 119%-203% higher conversion rates. Remarketing helps you reach people who have previously visited your website or used your app. Average click-through rate (CTR) of 3.4%. Custom Facebook Audiences.

Ideas 111
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11 LinkedIn Profile Tips for Nonprofit Professionals

Nonprofit Tech for Good

You’ll also want to click on your name in the upper right of LinkedIn and select “Settings” to configure your privacy settings and e-mail notifications. Maximize the website and Twitter fields. For security reasons, do not add your phone number or mailing address. Connections can contact you directly through LinkedIn Mail.

Linkedin 110