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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

Search Engine Optimization. But when you’re lean on resources and human power, just producing blog posts and updating your website feels like a miracle, never mind SEO or a content strategy. It’s true SEO can be a frustratingly long play since the process of getting indexed by search engines can take weeks or even months.

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6 Reasons SEO Is Important to Nonprofits and Why

Nonprofit Tech for Good

Search Engine Optimization (SEO) increases your organization’s visibility in organic (not paid) search results, making your organization easier to find and driving people to your website. The way to get a higher ranking is to use the right keywords… not words your organization uses but words people use in searches.

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3 Reasons Why Pinterest Is Still Relevant for Nonprofits

Nonprofit Tech for Good

The first question that probably comes to your mind when reading this headline is – “Pinterest? The unique nature of Pinterest is that people use it discover new things and search for inspiration. Users pin images, videos, and articles that reflect who they want to be, places they want to travel, things they want to try.

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10 Powerful Online Fundraising Ideas for Nonprofits

Nonprofit Tech for Good

To take advantage of the “anytime, anywhere” nature of mobile giving and engage with your mobile-minded supporters, try sending an actionable text message with a link to your donation page. Connect your mission to headlines donors care about. Stay in touch with some facetime. Investing in social media is a safe bet.

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3 Strategies to create an effective nonprofit homepage

Candid

As such, consider showcasing your mission statement as a sub-headline on your nonprofit’s homepage, appearing just after your nonprofit’s tagline or name, to immediately grab your audience’s attention. To optimize the visitor experience navigating your website, keep the following best practices in mind: Develop a navigation menu.

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Everything You Need To Know About the Google Ad Grant

The Fundraising Authority

Ad Grants is a program sponsored by Google that gives nonprofits free advertising credits on its Google Ads platform (text ads on search pages). Why Google Ads Work Google Ads are incredibly effective because they are displayed to people searching relevant terms in Google. Do you have a strong logo and some images on every page?

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9 Free Ways to Increase Your YouTube Views

See3

As the world’s second largest search engine (right after Google), YouTube is a great way to be found. By keeping your audience and their search interests in mind when uploading your video, you can increase the chances people will find it and watch. Upworthy headlines are a good source of inspiration.)

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