Allegiance Group

OCTOBER 3, 2022

Donor retention is the second-highest concern for nonprofits, according to the 2022 CCS Philanthropy Pulse survey. What is donor retention? Donor retention measures how many donors continue to give to your organization. Could the next gift come because of that moving photo on social media?

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Retention Donor Rate Mail 52

Bloomerang

AUGUST 7, 2023

It’s the reason so many donor programs have retention rates representing three steps forward, two steps back. And it’s why the way we’re used to categorizing gifts as small, medium, and large (or “new,” “mid-level,” and “major”) may not be the most fruitful strategy. Let’s stop giving gifts, and donors, these outdated labels.

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Gift Donor Time Mail 70

sgEngage

OCTOBER 27, 2021

Employer matching gifts offer ample benefits to each stakeholder, including the company matching the gift, the employee making the initial donation, and the nonprofit receiving the funds. . Some of the most notable advantages to nonprofits from employer matching gifts include: Added fundraising revenue. Improved donor retention.

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Gift Benefit Ratio Nonprofit 83

Neon CRM

APRIL 27, 2023

For example, offer a T-shirt, a gift card, or some other gift for participants who reach certain fundraising milestones. Some tips: Use short online surveys during the campaign to give your fundraisers an easy way to provide feedback. Say Thank You—Often Be sure to thank your participants throughout the campaign or event.

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Retention Fundraising Raise Campaign 69

3rd Sector Labs

JUNE 17, 2014

Third Sector Labs recently co-hosted a donor retention webinar with Caity Craver , CEO of DonorTrends. The topic – “Donor Retention by the Numbers: Demystifying the Leaky Bucket” – focused on how to properly measure donor retention and then use that data to drive improved fundraising results.

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Retention Donor Data Advice 148

Bloomerang

FEBRUARY 13, 2023

Community Brands recently shared donor retention data that reinforced alarming trends that the nonprofit sector has been monitoring for a while. In their survey, they asked nonprofits what their current donor retention rate was: about 60% said they didn’t know and the rest had an average donor retention rate of 45%.

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Donor Strategy Retention Help 103

Saleforce Nonprofit

MARCH 30, 2022

Staffing, Retention, and Burnout. In the trends report, 85% of those surveyed said staff retention will continue to be or increasingly become a challenge. Nonprofits can also support retention by helping current employees build new skills or upgrade existing ones. Why are people leaving their jobs? Bridging Skills Gaps.

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Survey Trend Change North America 59

Qgiv

OCTOBER 26, 2022

High levels of engagement lead to effective stewardship plans , increasing retention rates over time, and overall successful supporter relations. But did you also know that matching gifts can have a significant impact on your donor engagement efforts? What are matching gifts? Let’s begin with the basics.

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Gift Impact Donor Rate 52

Get Fully Funded

APRIL 4, 2024

For instance, in-kind donors might want to know how you’re using their gifts to run your programs, while monetary donors would be interested in hearing how you’re using financial donations to further your mission. Research shows that a 10% improvement in your donor retention can lead to an up to 200% increase in donors’ lifetime value.

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Donation Strategy Nonprofit Gift 110

sgEngage

MARCH 15, 2024

Some examples: Employee retention rate Absenteeism rate Employee satisfaction, quantified on a questionnaire or survey Free Guide Development Plan Toolkit Download Now Utilizing Effective Data Tools Many nonprofits started out as a grassroots group with a dream and some bootstraps.

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Measure Help Analysis Metrics 91

Candid

JUNE 28, 2022

Donor retention is the measurement of how many donors continue giving to your nonprofit year after year. Maintaining a high retention rate means your nonprofit has access to ongoing, sustainable financial support. Maintaining a high retention rate means your nonprofit has access to ongoing, sustainable financial support.

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Donor Retention Rate Database 111

Nonprofit Tech for Good

OCTOBER 22, 2020

Development audit after development audit of small- to mid-sized organizations reveals that while donor retention remains a critical issue there is also another issue that is equally important. Once a gift has been made, this segment of donors gets placed in a customized stewardship engagement stream of emails.

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Social Media Donor Media Social 353

Bloomerang

AUGUST 30, 2021

The Fundraising Effectiveness Project (FEP) noted that while 2020 saw an overall increase in giving, that year’s donor retention rate dropped by 4.1 Recaptured donors (whose last gift was two or more years ago) were up nearly 14%. The overall donor retention rate was 43.6% , a 4.1% Gifts of less than $250 grew by 15.3%.

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Donor Giving Retention Gift 99

Network for Good

MAY 14, 2021

Let’s address the elephant in the room… donor retention. As a sector, we place too much emphasis on one-time gifts. Last year, for the first time we saw that retention dropped year over-year, while donors grew year-over year. What would it mean for your nonprofit if you had 70% donor retention? Segment donors.

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Giving Retention Stream Gift 86

sgEngage

MARCH 22, 2024

Particularly for peer-to-peer (P2P) fundraising, mobile capabilities have become crucial in meeting donors where they are, providing a simple, fun donor experience that results in higher turnout, increased revenue, and better year-over-year retention of event participants, donors, and P2P fundraisers. How do you pick the right event?

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Track Activities Active Activism 93

The Modern Nonprofit

MARCH 26, 2024

Don’t just make an ask, but keep new donors closely informed during the crucial period after a first gift. Why Monthly Donations Matter Monthly donations are key to long-term donor retention and providing sustainable support for non-profits. Surveys are another simple way to gain direct feedback.

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Support Donor Community Retention 52

Neon CRM

SEPTEMBER 19, 2023

Recurring Donation Options The donation form example above displays options for making a one-time gift. If a donor were to click on “Recurring Gift” instead of “One-Time Gift,” they’d see slightly different suggested donation amounts and descriptions. But it also includes recurring donation options!

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Examples Donation Work Images 98

Pamela Grow

MARCH 7, 2024

Your Thank You Email How are you making your donor feel after they’ve made a gift to your nonprofit? Feedback/Survey Email Consistent feedback plays an important role in the Simple Development Systems model and you’ll want to incorporate it throughout your digital strategy. How are you making your donor feel?

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email Storytelling Newsletter Nonprofit 69

Qgiv

SEPTEMBER 28, 2022

In her previous role as Foundation Manager for the VRMC Foundation, she managed the annual giving programs, assisted and oversaw the annual budget and marketing plans, and managed a major gift donor portfolio of over 150 donors. The average annual donor retention rate for the nonprofit sector hovers around 40-45%.

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Donor Virginia Retention Gift 69

Neon CRM

SEPTEMBER 7, 2023

In this article, we’ll look at three important steps to take as you start planning your year-end fundraising campaign, including: Setting your year-end fundraising goals Identifying your campaign’s story Planning for donor retention Let’s take a look! Invite your supporters to be a part of the solution to that problem by making a gift.

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Campaign Fundraising Retention Template 98

CauseVox

MARCH 1, 2024

This ultimately results in better donor acquisition as well as stronger, more genuine partnerships with greater retention. Donation History: Identify segments of donors by frequency of gifts, amount of giving, or those who may need to be reengaged. People like surveys that are short and sweet. Add a little incentive!

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Audience Donor Survey Demographics 82

NonProfit Hub

NOVEMBER 2, 2018

Pick software that summarizes all-time giving totals, average gift amounts and other key donation data. You might gather this info by asking donors to fill out a survey, or by conducting research in your community. Survey your donor community. Leverage at-a-glance giving summaries. Match your nonprofit’s style.

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Retention Data Donor History 56

Nonprofit Tech for Good

MARCH 8, 2024

Donor retention is important. All that is true, but the fact remains that donor retention is a struggle. Can Tech Tools Solve Donor Retention? Donor retention is, at its heart, about building relationships. Update your donation form and include the opportunity for a donor to leave a note about their gift.

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Retention Tech Tools Donor 269

Qgiv

AUGUST 15, 2023

In March of 2023, Qgiv surveyed over 290 nonprofit fundraisers and more than 2,000 donors to learn how fundraising professionals can realistically raise more for their organization with fewer resources. From 2019 to 2020, 68% of surveyed nonprofits increased their fundraising revenue, according to Qgiv’s Navigating The Unknown Report.

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Philanthropy Impact Report Giving 52

Bloomerang

APRIL 14, 2023

Dear Charity Clairity, I have two related questions about determining when a donor is ready to be asked for a major gift. I don’t want to lose his gift, but I’m afraid this isn’t the right time to ask. I don’t want to lose his gift, but I’m afraid this isn’t the right time to ask. We need money now! What do I do?

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Donor Charity Gift Survey 80

Nonprofit Tech for Good

MARCH 20, 2018

4) The average monthly donor will give 46% more in one year than those who give one-time gifts. 7) Over the last 10 years, donor retention rates have been consistently weak – averaging below 50%. Source: Network for Good. 3) Email accounted for 26% of all online revenue in 2017 and grew 15% over 2016. Source: Benchmarks.

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Stats Online San Francisco Fundraising 243

Qgiv

AUGUST 18, 2023

In March of 2023, Qgiv surveyed over 290 nonprofit fundraisers and more than 2,000 donors to learn how fundraising professionals can realistically raise more for their organization with fewer resources. From 2019 to 2020, 68% of surveyed nonprofits increased their fundraising revenue, according to Qgiv’s Navigating The Unknown Report.

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Philanthropy Impact Report Giving 52

Qgiv

AUGUST 9, 2023

It’s undoubtedly a challenging time for new donor acquisition, underscoring the constant importance of retention. Don’t be afraid to ask for another gift Some nonprofits may be hesitant to quickly ask for another gift from donors, worrying that they’ll come off as too pushy.

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Relationship Donor Gift Retention 52

Bloomerang

JULY 5, 2021

Do you know what your retention rates are or how to increase donor loyalty? The sorry state of donor retention has been a topic of discussion for at least the past decade, since the Fundraising Effectiveness Project Report began collecting data. Yet too many nonprofits still don’t prioritize donor retention strategies. .

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Donor Strategy Retention Relationship 141

Pamela Grow

OCTOBER 22, 2023

Or maybe you’re a new major gift officer and you’d like to set up as many donor meetings as possible. Enclosing a survey? If you’re looking for a starting point, download our free Survey Letter Template and modify it to suit your needs. If these scenarios sound familiar, this blog post is tailor-made for you.

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Donor Fundraising Relationship Survey 52

Network for Good

MAY 14, 2021

Let’s address the elephant in the room… donor retention. As a sector, we place too much emphasis on one-time gifts. Last year, for the first time we saw that retention dropped year over-year, while donors grew year-over year. What would it mean for your nonprofit if you had 70% donor retention? Segment donors.

Giving 52

Giving Retention Stream Gift 52

ASU Lodestar Center

JANUARY 25, 2017

Volunteer retention is important in nonprofits because many nonprofits rely on volunteers to provide services. Volunteer retention is the ability to keep volunteers involved in an organization. Retention of volunteers comes from a fulfilled commitment and the hope that they will renew that commitment to the nonprofit.

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Retention Volunteer Nonprofit Training 40

NetWits

MAY 15, 2012

In our 2011 Online Fundraising Report we learned that every sector surveyed experienced double-digit growth since 2009 , including roughly 13 percent* in the past year. The median online gift among donations of $1,000 or more was $1,200, and forty-three percent of 2011 donations were between $1,000 and $5,000. Learn from the Best!

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Online Fundraising Haiti Retention 230

Bloomerang

MAY 15, 2023

The data in your CRM can help you raise more money, improve your donor retention, and even attract new supporters to your cause. For example, think about what happens after someone makes their first gift to your organization. When first-time givers make a second gift: How long is the average time between first and second gifts?

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Data Gift Relationship Interaction 93

Get Fully Funded

JANUARY 24, 2024

Then, when a donor gives, fills out a survey, or takes another specified action, they trigger that message and receive the corresponding email automatically. Two weeks later , you send an email that lists several upcoming events and ways to get involved, along with a link to a survey the donor can fill out to tell you about their interests.

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Relationship email Donor Wisconsin 59

Qgiv

MARCH 19, 2024

Donor retention. Donor appreciation events help foster your relationship with your donors, keeping them engaged with your mission, leading to higher donor retention rates. Having an event to celebrate their contributions can help motivate donors with the financial capacity to make major gifts. Survey guests afterwards.

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Ideas Donor Movie Retention 52

Qgiv

JUNE 8, 2021

In terms of donor retention, FEP measures three specific donor retention rates: the overall average donor retention rate (donors of all types regardless of recency/frequency), the average retention rate of first-time donors (those who have only given one gift), and “repeat” donors (donors who gave last year and in prior years).

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Report Project Effective Retention 52