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The Importance of Data Analytics for Fundraising Events

Achieve

Here are some metrics to watch for that can be tracked through most professional email delivery services: Open Rate The open rate is the percentage of emails opened out of the total number of emails sent. The average nonprofit email open rate is around 25%. The average nonprofit email click-through rate is about 3%.

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What is UX Design and How Can Understanding it Benefit Your Nonprofit

Media Cause

Using color combinations with a contrast ratio of less than 4.5:1 Make sure everything you upload is sized appropriately for the web and that nothing is interfering with the rate at which your site is loading its content. Funding Transparency Is there transparency about your funding on your site?

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Supporting a Nonprofit Business Plan: A Leader’s Guide to Guiding Your Board

Neon CRM

Now, let’s say that, during a proposed budget review, you notice that the board has cut funding for a top-rated yearly educational program with your constituents. You can use it to track donor behaviors based on like-minded groups. Use a survey to gather participant satisfaction ratings, typically on a scale (e.g.,

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8 Ways to Improve Your Matching Gift Emails & Drive Results

Neon CRM

In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate ! Key elements to keep in mind should include: Your logo Color scheme Typography Imagery Brand voice And more! Let’s get started!

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Matching Donations: A Nonprofit’s Guide to Doubling Impact

DipJar

Companies that offer these programs will match a variety of contributions, from online donations to funds their employees raise during peer-to-peer events. They often match at a dollar-for-dollar rate, doubling the original donation. Any nonprofit would be remiss to pass up this free funding! What Is Donation Matching?

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How to Engage Donors Effectively with Matching Gifts

Allegiance Group

In fact, research from Double the Donation states that simply mentioning matching gifts in gift appeals results in a 71% increase in response rate and a 51% increase in average donation amount. When available, share donation minimums and maximums, qualifying nonprofits and employees, match ratios, submission deadlines, and more.

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End-of-Year Fundraising & Matching Gifts: It’s Not Too Late!

Double the Donation

Our studies show that an estimated $4 to $7 billion in available matching gift funding goes unclaimed each year, essentially leaving tons of corporate donations on the table. 50% of nonprofits receive a majority of their annual funding through year-end giving. End-of-Year Fundraising By The Numbers. The moral of this story?

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