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DIY Community Engagement Metrics

Amy Sample Ward

We covered how to do Community Mapping (identifying the segments and goals of the community), Content Mapping (creating a plan for which content goes where, and why), and Data Tracking (pulling all the numbers together). Even though much of these will be online social technologies, don’t forget about the offline spaces, too.

Metrics 219
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5 Assumptions Every Community Manager Should Make Daily

Amy Sample Ward

All that you can really assume are the things that aren’t assumptions; give your community the chance to tell you their preferences and interests, and track what you can (from email opens and clicks, to actions taken) to be sure you are responding to the facts whenever possible. Photo credit: aflier Flickr ].

Community 249
professionals

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Markets for Good Post: Design A Better Dashboard

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by PetitPlat - Stephanie Kilgast. Tracking for Impact and Learning. Edutopia , a project of the George Lucas Educational Foundation, is an online web site that creates and curates content that is distributed through mobile, social media, video, and offline channels. They also have a robust online community.

Design 99
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Earned Media: How to Stay Relevant and Track It - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Tracking Earned Media Monitoring earned media has become a lot easier and faster.

Track 41
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Earned Media: How to Stay Relevant and Track It

Care2

Earned media is media you don't “buy&# but earn the old-fashioned way - by taking the time to properly engage reporters, bloggers, and influentials about your issue. Media outlets both online and offline. Photo sharing sites like Flickr. Earned media is comprised of coverage on: Blogs. Tweets on Twitter.

Track 41
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Live Blogging: 09NTC Mapping Your Social Media Strategy

Amy Sample Ward

Qui - for clients that are larger, we set up media citation reports (like a word doc with titles and links and relevant info about the mentions and how they should respond). Think about which things you really need to track and measure those, not everything you could possibly track. what things need to be measured.

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Interview with Shonali Burke: Analytics Tell Stories

Beth's Blog: How Nonprofits Can Use Social Media

Creative Commons Licensed Photo from Flickr by United Nations Photo. Any advice about setting up systems to track Twitter. Did you use any “real time” tracking of your tweets and make any adjustments along the way? In addition, we track key purchases on a weekly basis (Tuesday through Monday). What tool did you use?