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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

At the core of the project is the 2021 Global NGO Technology Survey and the data below is based on the survey responses of 478 nonprofit email marketing managers. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

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Digital Privacy Compliance for Nonprofits: The Big 3 Laws

Achieve

Data is now the gold standard resource for decision-making in organizations of all shapes and sizes. This information likely includes names, addresses, email addresses, birth dates, payment information, donation histories, volunteer histories, and more. And nonprofits are no exception.

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professionals

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Nonprofit Email Basics: Master Effective Fundraising Communications

sgEngage

Email marketing. With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. A key tool in overcoming these challenges?

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Nonprofit Email Basics: Master Effective Fundraising Communications

sgEngage

Email marketing. With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. A key tool in overcoming these challenges?

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Lame spams of the day: ADP Notifications

Robert Weiner

Since I don't use ADP it's obvious that they're spam, but others may fall for them. This email was sent to active users in your company that access ADP Netsecure with a security role of ‘security master’ or ‘security admin’. If you have any questions, please contact your ADP Technical Support organization. at minimum.

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Five Signs You Should Double Opt-In Your Emails

The Science Behind Engaging your Supporters

Building out an email list is a science; each factor from your subject line to the length of your email body, to the timing of your send can contribute to your list growth. But even a perfectly crafted email can underperform on a list that is not vetted for the authenticity, deliverability, and engagement of its email audience.

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Do You Need to Register to Fundraise Online? A Crash Course

Get Fully Funded

As a nonprofit leader, you are likely familiar with donation solicitation laws. However, given the specificity of the law, it is necessary to understand what counts as online donation solicitations and how crossing state lines can impact your online fundraisers. What is online fundraising? and Canada report preferring to give online.

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