EveryAction

AUGUST 29, 2023

Let’s imagine a familiar scenario: the end of your nonprofit organization’s current fundraising campaign is approaching. Given these high stakes, nonprofits want to drive donations as efficiently as possible. Here’s how—and why—nonprofits should move from legacy systems to data-driven decision-making.

Data 214

Data Gift Giving Children 214

Nonprofit Tech for Good

JUNE 22, 2023

Your donors and supporters start searching Google for “holiday gifts that benefit nonprofits” in early August, yet most nonprofits do not update their holiday tribute giving program until November or December. Now is the time to update and launch a holiday Tribute Giving Program for your nonprofit.

Program 268

Program Giving NGO Gift 268

Nonprofit Tech for Good

APRIL 21, 2022

A major motivator for generous giving to nonprofit organizations is contributing to a solution and changing something for the better. According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. 2) Give social media shoutouts.

Impact 345

Impact Donation Donor Social Media 345

Bloomerang

AUGUST 25, 2023

How powerful a magnet is your nonprofit cause and the way you engage potential constituents? For years we’ve talked about donors from the perspective of moving them up a “pyramid” or “ladder.” Which is why I advocate retiring the old donor pyramid in favor of a dynamic energy vortex. If you want gifts, you must give them.

Gift 66

Gift Donor Philanthropy Nonprofit 66

The Modern Nonprofit

JULY 11, 2023

Estimated Reading Time: 4 minutes Keep Your Donors Coming Back: Effective Strategies for Nonprofit Donor Retention and Recurring Gifts Ever wondered how some nonprofits have a dedicated group of repeat donors while others are constantly chasing new ones? So, what’s donor retention all about?

Retention 75

Retention Gift Donor Effective 75

Candid

SEPTEMBER 6, 2023

Over the last year, there’s been an explosion of multi-million-dollar gifts from donors to their alma maters. Whether you’re a development officer at a university, a nonprofit partnering with a local college, or a grateful alumnus seeking to give back, today’s changing landscape of alumni giving will likely impact you.

Profile 98

Profile Relationship Money Donor 98

Bloomerang

JUNE 30, 2023

Today’s question comes from a nonprofit employee who wants advice on how to credit and acknowledge donor advised fund gifts in their donor database: Dear Charity Clairity, I’m unsure how to enter donor advised fund gifts in our database so they’re credited and acknowledged appropriately.

Database 114

Database Gift Fund Donor 114

Get Fully Funded

APRIL 23, 2023

There are two parts to thanking donors: Connecting with the donor’s brain by providing a gift receipt and more importantly, touching the donor’s heart by letting them know they are heroes for giving to your organization’s cause. But there is so much more to properly thanking donors. Send your thank-you quickly.

Gift 119

Gift Donor Language Donation 119

Nonprofit Tech for Good

SEPTEMBER 23, 2020

#GivingTuesday 2020 is December 1 and below are important data about GivingTuesday donors to help your nonprofit create a successful campaign. The median gift size was $50. From the 2020 Global Trends in Giving Report : 2) 9% of donors worldwide donated to a nonprofit, NGO, or charity on GivingTuesday 2019.

Statistics 363

Statistics Donor United States NGO 363

Bloomerang

DECEMBER 13, 2022

Did you know as many as 81% percent of new donors don’t return to give again? And only 43% of all donors remain loyal? . Donor attrition has gotten worse over time. It’s also the number one reason you’re raising less money than you could. You’re Leaving Money on the Table. Donor Negative WORDS. People give.

Retention 108

Retention Donor Gift Nonprofit 108

Nonprofit Tech for Good

AUGUST 3, 2022

Tribute giving is when a donor makes a donation in someone else’s name to honor that person or to celebrate a special occasion. Tribute gifts are most often made by supporters with a strong belief in your mission who prefer to donate to a good cause rather than spend money on traditional gifts.

Program 242

Program Giving NGO Gift 242

Bloomerang

JANUARY 19, 2024

Today’s question comes from a nonprofit employee who wants tips on how to connect with and cultivate Donor-Advised Fund (DAF) donors: Dear Charity Clairity, My boss thinks we should get more funding through DAFs. In fact, the majority of DAF donors do not want to be anonymous. of those gifts were given anonymously.

Donor 90

Donor Fund Giving Sponsor 90

Get Fully Funded

SEPTEMBER 17, 2023

A solid donor relationship is the backbone of successful fundraising. When donors feel like they’re making a difference and that they’re valued for their contribution, they stick around and keep giving. Just like any other relationship in life, your relationships with your donors should be mutually beneficial and enjoyable.

Relationship 105

Relationship Donor Language Build 105

Nonprofit Tech for Good

NOVEMBER 21, 2020

By Stephanie Kanak , Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Did you know that 63% of Giving Tuesday donors only give on Giving Tuesday ? What if you could convert those one-time donors into engaged supporters that give again?

Donor 328

Donor Giving Template email 328

Get Fully Funded

MARCH 6, 2023

A very common “go-to” funding idea for small nonprofits is fundraising events. Other events are smaller, more intimate gatherings where guests are directly asked for money. You can raise money with all kinds of fundraising events like parties, galas, sporting events, concerts… and the list goes on and on.

Money 130

Money Fundraising Fun Sponsor 130

Neon CRM

DECEMBER 6, 2023

For most nonprofits, December is the busiest time of year. You may be balancing your final push to reach your fundraising goal with event planning, donor meetings, board meetings, and planning for the new year—and that list doesn’t include all the things you do outside of work, either. The strategies in this article will help you.

Donor 98

Donor Retention Template Widget 98

Bloomerang

DECEMBER 15, 2023

Today’s question comes from a nonprofit employee who wants advice on how to attract corporate matching gifts: Dear Charity Clairity, I have a question about how to attract corporate matching gifts. We receive very few, and I wonder why more donors don’t take advantage. Raise one gift, get the second gift free!

Gift 93

Gift Practice Companies Benefit 93

Nonprofit Tech for Good

DECEMBER 12, 2019

Major donors are the most valuable supporters of the nonprofit world. The key to achieving your nonprofit’s greatest goals? The key to achieving your nonprofit’s greatest goals? Follow these three steps to engage and nurture the high net worth donors who share your vision. What you expect the end result to be.

Relationship 246

Relationship Donor Management Sponsor 246

Get Fully Funded

FEBRUARY 25, 2024

Thanking donors is THE most important step in fundraising. Mess it up, and you’ll eventually lose the donor. Unfortunately, most nonprofits view thanking donors as an afterthought instead of treating it with the importance it deserves. Don’t be that person to your donors. Acknowledge the donor for their gift.

Donor 105

Donor Create Language Gift 105

Get Fully Funded

MAY 16, 2022

Starting a monthly giving program is a great use of your time because monthly donors are the lifeblood of a small nonprofit – bringing in sustainable revenue and creating a safety net of loyal supporters. . These nonprofits have gotten really good at making it easy for people to understand how their donation will make a difference.

Donor 128

Donor Nonprofit Gift Missouri 128

Nonprofit Tech for Good

DECEMBER 2, 2023

By Wendy Mercurio , Content & Education Specialist at Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. December is an important month for nonprofit fundraisers. Subscription style spending is also the norm for many consumers.

Trend 314

Trend Fundraising Digital Celebrate 314

Qgiv

OCTOBER 26, 2022

Donor engagement is an essential component of an optimized nonprofit fundraising strategy. As a nonprofit fundraiser, you’re likely familiar with these ideas already. But did you also know that matching gifts can have a significant impact on your donor engagement efforts? What are matching gifts?

Gift 52

Gift Impact Donor Rate 52

CauseVox

JUNE 7, 2022

Cultivating a major donor and setting the stage to make an ask for money doesn’t have to be a nerve-wracking experience. For context, when we talk about major donors, we’re referring to donors who make a significant gift to your org – one that’s above and beyond the typical gift that arrives in the mail.

Money 64

Money Donor Tips Technique 64

Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

Donor 98

Donor Strategy Nonprofit Phone 98

The Fundraising Authority

DECEMBER 24, 2020

An astute reader e-mailed me after the article was published to remind me that I forgot one important piece of the puzzle: stewarding donors after they give. Now, like most non-profits, I know about stewarding donors. Before going on, let’s answer the question, “What does it mean to ‘steward’ a donor?” What is Stewarding?

Donor 177

Donor Profit Participatory Relationship 177

The Fundraising Authority

SEPTEMBER 22, 2022

This is a two part article on how to create fundraising systems for your nonprofit. One Seriously Stressed Out Nonprofit. It’s about a nonprofit I once worked with. They were worried about donor communications. Everyone at this nonprofit was constantly wringing their hands about raising money. And so on….

System 354

System Create Fundraising Nonprofit 354

Nonprofit Tech for Good

DECEMBER 8, 2021

Plain Language Resources: Big Duck’s Plain Language for Nonprofits. According to the Fidelity Charitable Overcoming Barriers to Giving Report , 65% of donors would give more if they knew the impact of their donations. Quarterly Impact Reports can be used to inform and inspire your small and mid-size donors on a regular basis.

Trend 326

Trend Digital Marketing Fundraising 326

Bloomerang

OCTOBER 16, 2023

What if there was one thing you can do right now to ensure your fundraising success and boost year-end gifts? Before you ask, tell your donors the impact they made this year. Your communications are a mirror to your donors. Don’t talk about what YOU did with their money. What’s the answer? How will you make them look?

Gift 100

Gift Script Phone Voice 100

Neon CRM

AUGUST 11, 2023

The nonprofit industry loves talking about how to run a successful GivingTuesday campaign. It’s easy to focus on fundraising success and forget about donor retention. Retaining your GivingTuesday donors is important, too. Retaining your GivingTuesday donors is important, too. And why not? Here’s why.

Retention 98

Retention Donor Gift Template 98

Allegiance Group

FEBRUARY 27, 2024

Donor-advised funds (DAFs) are one of the fastest-growing areas of charitable giving. In fact, $52 billion was granted to nonprofits out of DAFs in 2023, a number that has grown an average of 20% per year over the last five years. More than 3 million people use donor-advised fund accounts for their philanthropy. Let’s dig in.

Fund 52

Fund Challenge Donor Ratio 52

Neon CRM

JANUARY 23, 2024

What Are Major Gifts? Major gifts are generally the largest donations a nonprofit receives. The exact dollar amount that’s considered a major gift varies from organization to organization. The average nonprofit considers a gift of $5,000 or more a “major gift,” but that’s not a hard and fast rule.

Gift 52

Gift Strategy Raise Database 52

Get Fully Funded

AUGUST 4, 2023

When you get more than 200 donors, you may be eligible to mail at nonprofit postage rates as low as 19 cents per piece (as of July 2023). That’s why nonprofits outsource to nonprofit mail experts as their donor file grows. Below are my 5 top tips to save you precious money and time when preparing your own appeal.

Money 98

Money Tips Time Mail 98

Bloomerang

DECEMBER 19, 2023

All donors are not created equally. Some donors can cost a great deal to acquire, and then only make one gift before lapsing. As fundraisers, we have a responsibility to raise money efficiently, investing our time and resources prudently. We don’t want everyone to give a small gift.

Donor 78

Donor Gift Student Demographics 78

sgEngage

JULY 28, 2023

A challenge gift is a donation that creates an incentive for others to give by offering a financial reward based on an established contingency. Challenge gifts are issued only once a contingency, or “challenge,” has been achieved.

Gift 52

Gift Challenge Blackbaud Pledge 52

Bloomerang

MAY 22, 2021

Today’s question comes from a fundraiser who needs advice on how donor-advised funds should be recognized in their annual reports. . Dear Charity Clairity, I appreciated reading your guidance re: donor-advised funds (DAFs) and would like to have additional clarity re: listing DAFs in an annual report.

Fund 97

Fund Gift Donor Award 97

CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Why Do Donor Personas Matter? Why Do Donor Personas Matter?

Audience 82

Audience Donor Survey Demographics 82

Get Fully Funded

APRIL 25, 2024

By creating an endowment or accepting endowment gifts from high-capacity donors, you can set your nonprofit up for growth and greater financial sustainability—all without extensive effort. In this guide, we’ll explore how nonprofit endowments work and what steps to take to start fueling your long-term fundraising success.

Fundraising 52

Fundraising Nonprofit Gift Fund 52