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4 Quick Tips to Remember When Planning an Advocacy Campaign

Top Nonprofits

Instead of trying to recruit people who are brand new to your mission, it’s often more efficient and successful to rely on existing relationships when mapping your advocacy campaign. What are their interests and demographics? In general, use this structure for best results: Map out a story arc. Be clear on: Your target audience.

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An Inside Look at Crafting a Strong Nonprofit Marketing Plan

Allegiance Group

However, this would be like starting a road trip without a map. Apply the SMART method framework by making each objective specific, measurable, achievable, relevant, and time-bound. Include supporter data such as: Demographics Psychographic traits (e.g.,

professionals

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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Learn from direct response – Study annual appeals, door knocking, and other methods that inspire immediate action. ” For nonprofits, this shows the value of thoroughly researching your donors’ demographics, history, and motivations before crafting appeals. Don’t change just for novelty’s sake.

Lesson 59
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Unicef’s Little Bet on Pinboard

Beth's Blog: How Nonprofits Can Use Social Media

With this particular activity being an experiment we didn’t formally map out a ladder. Last month, I had the honor of keynoting the Social Good Brasil Conference and one of the other keynote speakers was Peter Sims, author of “ Little Bets: How Breakthrough Ideas Emerge from Small Discoveries.”

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Is “Ambient Data” from Social Media Channels Useful for Funders?

Beth's Blog: How Nonprofits Can Use Social Media

The convening used participatory methods to identify topics for small group conversations related to the theme and was expertly facilitated by Allen Gunn from Aspiration. ( I wrote a reflection last week about the facilitation techniques here ).

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Women Who Tech Telesummit: Tools Galore Panel

Amy Sample Ward

The fastest growing demographic is those 35 years old and older. Google Earth Outreach from Rebecca Moore: Google’s mapping tools may seem like an obscure tool to use in your work but these aren’t traditional maps: the new generation of mapping technology is fully interactive, enables storytelling, and more. (Did

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Tools Galore in Online Communications - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Facebook General Growth data: More than 200 million active users The fastest growing demographic is those 35 years old and older More than 3.5 She re-mapped the data in Google Earth and shared the new map with community members, local politicians, and presented it at the community meeeting to a much different response.