Bloomerang

JULY 7, 2022

Best Practices for Donor Acquisition and Retention Through Direct Mail. Sending a personalized, well-written appeal via direct mail can be one of the most impactful ways for schools to fundraise. Grey Matter Research addressed long-standing myths about donor communication in The Donor Mindset Study III.

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Mail Retention Practice Donor 111

Nonprofit Tech for Good

SEPTEMBER 3, 2017

Furthermore, to effectively fundraise nonprofits need to better understand how race affects giving preferences and habits. 11) 45% of donors give to nonprofits, NGOs, and charities located outside of their country of residence. Must-Read: Diversity in Giving Report. Source: United States Census Bureau. Source: Pew Research Center.

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Demographics Trend Technology North America 250

Greater Giving

JULY 18, 2023

Donor Data Management How To Supercharge Relationships You’ve spent weeks, months, or even years collecting every bit of data your donors produce. Your donor data may include phone numbers, emails, birthdays, donation history, and even meal preferences. Here’s what you can expect in this guide: Gather relevant donor data.

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Data Donor History Demographics 98

Allegiance Group

APRIL 15, 2024

Direct mail fundraising should be an integral part of your nonprofit’s direct response strategy. When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Allegiance Group makes achieving direct mail success simple. Yes, direct mail fundraising does work.

Mail 52

Mail Fundraising Nonprofit Channel 52

Bloomerang

DECEMBER 19, 2023

All donors are not created equally. Some donors can cost a great deal to acquire, and then only make one gift before lapsing. As fundraisers, we have a responsibility to raise money efficiently, investing our time and resources prudently. In fundraising, you want the people who can give the largest gifts possible to make them.

Donor 80

Donor Gift Student Demographics 80

TechImpact

JULY 16, 2014

Image courtesy of Fundraiser Help. The answer lies in the way nonprofits are catering o the demands of its donor network. Nonprofits are leveraging the power of technology to store more information around their donors, to better meet their expectations, and cater to what they’re looking for. But what are donors looking for?

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Donor Effective Fundraising Blackbaud 237

Bloomerang

OCTOBER 27, 2023

Independent researchers have also conducted a number of studies to understand donor attitudes and behaviors regarding crowdfunding tipping or adding optional contributions when donating on crowdfunding platforms. They may also feel more engaged with the platform and the fundraising community when given the opportunity to contribute more.

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Tips Donor Attitude Platform 95

Bloomerang

NOVEMBER 8, 2023

This is her real donor story. She’s a perfect example of the importance of year-end donor segmentation. To gain a deep understanding of the donor experience and how to build a loyal and passionate donor base, check out this Humane Society Donor Experience Report. Sarah is a real person.

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Donor History Director Survey 62

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. What is donor acquisition?

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Fund Donor Strategy Search 52

Greater Giving

SEPTEMBER 12, 2023

As technology continues to advance, nonprofits are turning to artificial intelligence (AI) to streamline and optimize their fundraising efforts, and for good reason. Predictive analysis, chatbots , and automation have the power to increase fundraising capacity. Clearly explain the purpose and benefits of AI tools.

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Team Tips Fundraising Training 98

The Modern Nonprofit

JULY 11, 2023

Estimated Reading Time: 4 minutes Keep Your Donors Coming Back: Effective Strategies for Nonprofit Donor Retention and Recurring Gifts Ever wondered how some nonprofits have a dedicated group of repeat donors while others are constantly chasing new ones? The secret lies in mastering donor retention and recurring gifts.

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Retention Gift Donor Effective 75

Neon CRM

MAY 31, 2023

But for fundraisers, numbers can reveal a lot of insights that help you understand donors, demographics, and more. Fundraising metrics are the key to unlocking your most effective, generosity-encouraging strategies. Here are 10 fundraising statistics worth noting. 37 Million U.S.

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Statistics Fundraising Metrics Mail 97

sgEngage

OCTOBER 4, 2022

Cryptocurrency (crypto) has become the fastest-growing donation method in the US, and crypto investors are one of the most desirable donor communities in history. How do crypto donors differ from traditional donors? As these donors age and their income increases, they will have even more capacity to donate.

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Donation Fundraising Demographics Cancer 83

Greater Giving

APRIL 16, 2021

Whether it’s sending out an ask, an update on a project, or a thank you letter, a nonprofit’s message isn’t effective unless it reaches the right donor at the right time. Reaching out to a selected group of donors can sometimes miss the mark and not make it to the intended audience. What is Donor Segmentation?

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Communication Donor Strategy Phase 80

Greater Giving

AUGUST 27, 2021

The recent surge in small, individual donations may shape the future of nonprofit fundraising. GivingTuesday reported an 11% increase in participation small donors (those who gave gifts of less than $500)—a marked change from previous years, when overall charitable donations by individuals actually decreased. Embrace small donations!

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Trend Donor Giving Social Media 105

Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

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Donor Strategy Nonprofit Phone 98

TechImpact

JUNE 3, 2014

It will highlight which donation campaigns were more effective than others, what donors responded well to what, and most important, it holds the potential to greatly increase your donation potential you already have within your database. Identify the different groups of donors your nonprofit is currently engaging.

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Data Donor Retention Demographics 215

Bloomerang

JUNE 26, 2023

At the end of 2022, we asked 1,000+ nonprofit professionals what worked well in 2022, what they believed would work well in 2023, and their general outlook on the current fundraising climate. Based on survey results, we found that fundraising success is determined by the media channels nonprofits use to share their message and mission.

email 79

email Campaign Marketing Fundraising 79

The Modern Nonprofit

APRIL 18, 2023

Estimated Reading Time: 6 minutes Unlock the fundraising potential of your nonprofit by understanding your target audience. Discover our step-by-step guide to connecting with donors who truly care about your mission, and watch your fundraising efforts thrive. Based on your research, create profiles of your ideal donors.

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Guide Donor Fundraising Social Media 52

sgEngage

JULY 15, 2023

Donor relation management is the process by which organizations organize donor data and maintain donor relationships to support a long-term donor infrastructure. By solidifying a methodology for donor management, nonprofit organizations can optimize donor investment and engagement and identify areas for growth.

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Management Donor Blackbaud Retention 52

Qgiv

JANUARY 8, 2024

As we embark on another year of impactful endeavors, let’s delve into the top ways you can increase your fundraising efforts in 2024. Fundraising is a pivotal part of your nonprofit’s ability to help change the world. Employing these latest trends and best practices can help you amplify your organization’s fundraising success!

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Trend Raise Tools Tips 52

TechImpact

MARCH 13, 2014

Image courtesy of The Fundraising Authority. Have you and the decision makers at your nonprofit ever been sitting around a table trying to decide which demographic you should target during an upcoming donation campaign? Well, predicting your nonprofit’s fundraising potential is not a mystery. Previous giving to your nonprofits.

Donor 184

Donor Giving Help Demographics 184

Allegiance Group

FEBRUARY 14, 2023

Donors are your nonprofit’s greatest resource. The Q2 2022 Fundraising Effectiveness Project paints a concerning picture. From January to June 2022, the number of donors declined by 7%, and overall donor retention decreased by 4.2% Additionally, retention rates for first-time donors declined from 25.3%

Mail 52

Mail Donor Strategy Files 52

Nonprofit Tech for Good

AUGUST 9, 2021

It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. In the last few years, Microsoft has rebuilt LinkedIn working out many of the kinks and bugs that made it frustrating to use, and has launched a suite of new tools and functionality for LinkedIn Pages , Profiles , and Groups.

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Linkedin Practice Social Media Sponsor 361

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor.

Digital 52

Digital Practice Donor Strategy 52

Allegiance Group

MAY 1, 2024

Navigating the complexities of year-end fundraising for nonprofits can often feel like threading through a maze of challenges. Just as the previous year was a complex year for nonprofits, it was also a complicated one for individual donors. Similar questions can be asked of pandemic ”crisis donors” and monthly donors.

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Campaign Guide Fundraising Storytelling 52

Get Fully Funded

JANUARY 5, 2024

With Giving Tuesday and the end-of-year giving season fast approaching, your nonprofit is likely ramping up efforts to reach its annual fundraising goals. Text marketing , also known as SMS marketing, can help your organization engage supporters, build relationships, and ultimately boost your fundraising results.

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Practice Puerto Rico Fundraising Metrics 59

Get Fully Funded

APRIL 4, 2024

The past couple of years have represented a challenging time for nonprofit fundraising. In difficult circumstances, it’s helpful to return to the fundraising basics to ensure you’re making the most of tried and true strategies to boost your nonprofit’s donation revenue. Personalize donor outreach.

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Donation Strategy Nonprofit Gift 110

Nonprofit Tech for Good

DECEMBER 19, 2017

This webinar was presented on December 19 to more than 1,900 nonprofit staff worldwide and focused on what’s new and next in online communications and fundraising to help nonprofits prepare for the future and embrace being an early adopter. JOIN] The Internet of Things for Nonprofit Organizations LinkedIn Group. The Revival of Email.

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Trend Communication United States Online 275

Nonprofit Tech for Good

AUGUST 19, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. Online giving can provide numerous benefits for nonprofits, from increasing donation amounts to improving donor engagement.

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Donation Digital Online Giving 205

Allegiance Group

MAY 16, 2024

Nearly all new reports and benchmarks show a decline in both donors and dollars, and the Fundraising Effectiveness Project’s (FEP) latest Quarterly Fundraising Report is no exception. These decreases continue the post-COVID trends, leaving many fundraisers to wonder when they’ll bottom out.

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Trend Podcast Retention Nonprofit 52

TechImpact

NOVEMBER 17, 2014

Have you and the decision makers at your nonprofit ever been sitting around a table trying to decide which demographic you should target during an upcoming donation campaign? Well, predicting your nonprofit’s fundraising potential is not a mystery. Pay attention to these statistics when evaluating who your loyal donors are.

Donor 166

Donor Giving Help Demographics 166

Greater Giving

DECEMBER 15, 2022

How do you keep up with the ever-increasing need for digital donor engagement ? Remember that marketing for nonprofit organizations is not only about fundraising. Outreach is all about creating and cultivating relationships with your donors, and digital marketing is no different. Donor Profiles and Records .

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Digital Marketing Donor Channel 75

Bloomerang

APRIL 12, 2022

When my sister first started working with a nonprofit museum, she had a lot to learn about the fundraising process for the organization. At one of the first auction events she worked, she was reprimanded for showing a donor a seat a the far end of the room. We’ll do this through the following points: What is donor management software?

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Software Management Donor Guide 102

Bloomerang

DECEMBER 12, 2023

Welcome to the new era of nonprofit fundraising—where technology meets generosity. Today, we’re thrilled to introduce a groundbreaking integration that is set to redefine your fundraising experience: PayPal and Venmo are now part of Bloomerang Payments ! It’s about enhancing the donor experience and meeting donors where they are.

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Paypal Integration Digital Australia 107

Bloomerang

AUGUST 30, 2021

If you’re wondering what the future holds for fundraising, you’re not alone. What might this mean for philanthropy and fundraising moving forward? Fearing the sky was falling, they thought people would hunker down and fundraising would be a disaster. Giving was unevenly directed; donor perceptions of greatest need had an impact.

Donor 101

Donor Giving Retention Gift 101

Bloomerang

APRIL 6, 2021

Now more than ever, effective fundraising is what your nonprofit depends on to survive. All this fundraising definitely involves sending appeals to your donor base. Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. What is multi-channel fundraising?

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Mail Channel Strategy Fundraising 64