See3

MARCH 3, 2008

The other elements of the program — such as a link to Google Checkout for donations is unlikely to yield much benefit. Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest? I will write more as we learn more about who gets in and who doesn’t. Case Soup: Nonprofit Video Secrets Revealed!

YouTube 40

YouTube Broadcast Organization FAQ 40

Care2

JUNE 26, 2009

60) Search « Strategies For Optimizing Your Nonprofits Website | Main | YouTube Launches Video Volunteers » Wednesday Jun 24 2009 How Unused Gift Cards Can Support Nonprofits Wednesday, June 24, 2009 at 12:14AM | by Allyson Kapin Do you have a pile of gift cards stuffed in an old draw? What a huge waste of money.

Social Media 37

Social Media Gift Advocacy Support 37

Care2

JUNE 5, 2009

But today’s “older” donors are gradually being replaced by the newer, younger donors of tomorrow – people who have grown up managing most of their lives online – and this includes getting involved with their favorite charities and donating money to the causes they believe in, online. per matched name.

Social Media 47

Social Media Online Advocacy Media 47

Care2

NOVEMBER 9, 2007

60) Search « Notes from Care2/OneWorld/Interaction Fundraising Seminar | Main | MySpace.com: A Place for Donors? Now, you need a surefire strategy to get you those key last minute donations. " Found your blog via Google Image search on "Snowflakes" Thanks. Click here to download the guide.

Social Media 37

Social Media Advocacy Guide Fundraising 37

See3

FEBRUARY 22, 2008

There is a mad scramble to get donations in a certain time period. Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest? (If you didn’t help Beth win, you can still give $10 or more to the Sharing Foundation online and help kids in Cambodia.) Case Soup: Nonprofit Video Secrets Revealed!

America 40

America Challenge Cambodia Giving 40

Care2

DECEMBER 28, 2008

Making sure that online donations are possible on your website is very important. Depending on your audience, a story of success from the past or a story about a person/group/animal from the present that shows why donations are so important. December 28, 2008 | David Kinard Copyright © 2008, Care2.com All rights reserved.

Social Media 28

Social Media Advocacy Fundraising Online 28

Care2

JUNE 16, 2009

60) Search « VolunteerMatch.org Opens Public Access to its Network | Main | How Sticky is Facebook? Always provide secondary opportunities to donate as part of any advocacy campaign. So for example, if someone takes action, then lands on a page where they can tell their friends, the next page they should land on is a donate page.

Social Media 34

Social Media Advocacy Donor Online 34

See3

OCTOBER 29, 2007

Learn more about AVODAH and make a donation while you’re at it. Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest? And if you think New Orleans isn’t still in need, have a look at this recent piece by Robert Greenwald. Case Soup: Nonprofit Video Secrets Revealed!

Hurricane 40

Hurricane New York Chicago FAQ 40

Care2

MAY 22, 2008

May 22, 2008 | Melissa Tooley Copyright © 2008, Care2.com All Care2 terms of service and privacy policies apply. The result was an in-depth eleven page report. The concept was born out of the e-commerce landing page optimization research done by Marketing Sherpa and Marketing Experiments. You can download the report here.

Social Media 31

Social Media Online Advocacy Case Study 31

See3

FEBRUARY 11, 2008

For the Obama campaign to get to $117,300 from $25 donors mean they have 4692 people donating instead of only 51. There would simply be no other way to get people, excited in their own homes, across the country, inspired by speeches and videos , organized enough to get these donations flowing.

Case Study 40

Case Study Studies Online Fundraising 40

See3

MARCH 12, 2008

Charities themselves can also use Firstgiving’s fundraising pages for events, special appeals or general donations. Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest? Others set up pages to raise money in lieu of birthday or wedding gifts or in memory of a loved one.

YouTube 40

YouTube Video FAQ Charity 40

Care2

FEBRUARY 20, 2009

60) Search « Nuts and Bolts of Online Advertising | Main | Webinar: How Online Marketing Can Be Your Nonprofits Fundraising Stimulus Plan » Friday Feb 20 2009 Tapping Small and Local Donors on Twitter: A Girls Inc. We received 44 online donations in all. Only three online donations came from previous donors.

Case Study 35

Case Study Local Studies Social Media 35

Care2

MAY 3, 2007

60) Search « New M+R Study: Online Fundraising Tactics -- What Works? Does it make people want to donate or does it make them want to yawn? With a fantastic narrative, your campaign is well on its way to mobilizing citizens to action and getting them to embrace your policy goal. Thanks for posting it! All rights reserved.

Advocacy 28

Advocacy Social Media Internet Case Study 28

Care2

JANUARY 6, 2009

60) Search « Care2 Adds Two Experts to Nonprofit Services Team | Main | Year-End Fundraising » Tuesday Jan 06 2009 Defining a Nonprofit Websites Google Analytics KPIs (Part 2) Tuesday, January 6, 2009 at 12:43PM | by James OMalley In part 1 of this series, we discussed how to correctly install your Google Analytics.

Analytics 54

Analytics Google Social Media Websites 54

See3

DECEMBER 12, 2007

Click the following link to learn more about this project [link] For every member that joins [link] they will donate 10cents to this cause. Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest? Andrew 23 Dec 2007 nasir Please help us build a village in Somalia. Case Soup: Nonprofit Video Secrets Revealed!

Social Media 40

Social Media Somalia Myspace Marketing 40

Care2

DECEMBER 8, 2008

Join us to learn how your organization can increase donations on and offline this year. Madeline and Elise will share their insights into recruiting supporters online and getting them to donate, with an eye towards end of year fundraising during an economic downturn. All Care2 terms of service and privacy policies apply.

Social Media 28

Social Media Online Advocacy Case Study 28

Care2

MAY 22, 2008

May 22, 2008 | Melissa Tooley Copyright © 2008, Care2.com All Care2 terms of service and privacy policies apply. The result was an in-depth eleven page report. The concept was born out of the e-commerce landing page optimization research done by Marketing Sherpa and Marketing Experiments. You can download the report here.

Social Media 31

Social Media Online Advocacy Case Study 31

Care2

MAY 3, 2007

60) Search « New M+R Study: Online Fundraising Tactics -- What Works? Does it make people want to donate or does it make them want to yawn? With a fantastic narrative, your campaign is well on its way to mobilizing citizens to action and getting them to embrace your policy goal. Thanks for posting it! All rights reserved.

Advocacy 28

Advocacy Social Media Internet Case Study 28

Care2

JUNE 30, 2009

60) Search « How Sticky is Facebook? Click, call, donate, text, signup, etc.) Avoid sending them press releases, policy statements, or lengthy treaties and only send a communication when you have something meaningful and compelling to say. June 30, 2009 | Mark Horoszowski Copyright © 2008, Care2.com

Social Media 40

Social Media Advocacy Online Tips 40

See3

FEBRUARY 3, 2008

There would simply be no other way to get people, excited in their own homes, across the country, inspired by speeches and videos, organized enough to get these donations flowing. Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest? 11 Feb 2008 Yahoouj Really good work about this website was done.

National 40

National America FAQ Newsletter 40

Care2

MARCH 26, 2009

60) Search « SXSW Panels Offer Key Advice to Nonprofits | Main | GuideStar Study Says Nonprofits Need to be Transparent » Wednesday Mar 25 2009 Convio Releases Nonprofit Online Marketing Benchmarks Study Wednesday, March 25, 2009 at 10:02PM | by Allyson Kapin Allyson Kapin, Editor-In-Chief ‘Tis the season for benchmark studies.

Convio 31

Convio Benchmark Studies Social Media 31

Care2

APRIL 16, 2008

60) Search « Convio Online Marketing Nonprofit Benchmarks Released | Main | LOLseals: Flickr API Contest Gets HSUS Over 3,000 Entries » Tuesday Mar 25 2008 Whats an Email Address Worth? Some base the value strictly on the donations raised compared to the cost of acquiring an online supporter. The same goes for advocacy.

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

60) Search « Convio Online Marketing Nonprofit Benchmarks Released | Main | LOLseals: Flickr API Contest Gets HSUS Over 3,000 Entries » Tuesday Mar 25 2008 Whats an Email Address Worth? Some base the value strictly on the donations raised compared to the cost of acquiring an online supporter. The same goes for advocacy.

Advocacy 44

Advocacy Social Media email Online 44

Care2

OCTOBER 18, 2007

The campaign attracted 96,000 participants, and Starbucks did eventually change their policy, thereby benefiting poor farmers in Ethiopia. and see how many weeks of food, for a family of four, your donation could provide. Copyright © 2008, Care2.com All Care2 terms of service and privacy policies apply.

Convio 28

Convio Award Social Media Advocacy 28

See3

AUGUST 9, 2007

If they focused as much on getting back to this story as in creating a consumer products division, the donations will flow like never before. Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest? It’s about dedicated volunteers and lives shattered and put back together.

Nevada 40

Nevada License Companies Product 40

Care2

AUGUST 14, 2007

Place the most important articles at the top - theyre more likely to get read there Give people an opportunity to donate or take action - links in standard newsletters do get clicked on, but, admittedly, not as much as stand-alone appeals Include fun stuff in the sidebars - they get clicked on a lot! Copyright © 2008, Care2.com

Newsletter 28

Newsletter Social Media Advocacy Case Study 28

Care2

NOVEMBER 15, 2007

Use your current audience to cultivate these donations. Here are also the fundraising options mentioned today: Email Direct mail Major Donors CFC Social networks Events Grants Telemarketers Ads (TV & Radio) PR Advocacy Which of these are best for you to capture those last-minute donations? Copyright © 2008, Care2.com

Interaction 28

Interaction Social Media Advocacy Fundraising 28

Care2

FEBRUARY 6, 2008

60) Search « Email Is Most Popular for a Reason: Its the Strongest Performing | Main | Join WVU for Integrated Marketing Degree Information Session » Wednesday Feb 06 2008 Worldwide Protest Organized on Facebook Wednesday, February 6, 2008 at 10:43AM | by Caitlin Ochs Need more proof of the organizing power of social networks?

Social Media 28

Social Media Facebook Advocacy Organization 28

Care2

AUGUST 7, 2007

60) Search « Live From New York: 2007 DMA Nonprofit Federation Conference | Main | Is It Worth It? Lots of zero dollar donations in that sample (555 out of the 774 we sampled). The total donations ran from $5 to $22,871. Advertise it on your website as a cool, new way for people to donate and assist your organization.

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

JUNE 13, 2009

60) Search « Converting New Activists into Donors | Main | Five Tips to Engaging New Online Activists » Thursday Jun 11 2009 How Sticky is Facebook? Less then 1 percent of Facebook members who have joined a Cause have actually donated money through the Causes App. June 30, 2009 | Andi Copyright © 2008, Care2.com

Facebook 50

Facebook Social Media Advocacy Online 50

Care2

JULY 24, 2007

60) Search « Live From New York: 2007 DMA Nonprofit Federation Conference | Main | Is It Worth It? Lots of zero dollar donations in that sample (555 out of the 774 we sampled). The total donations ran from $5 to $22,871. Advertise it on your website as a cool, new way for people to donate and assist your organization.

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

NOVEMBER 25, 2007

60) Search « Seats Still Available for the Internet Advocacy Roundtable | Main | New Trend Emerging in Deceptive List Growth? The attention they received and the pleas they made to the public for donations were exceptionally effective. Many celebrities took a stand on this crisis and even made their own donations.

Celebrate 28

Celebrate Social Media Advocacy Online 28

Care2

FEBRUARY 7, 2009

60) Search « The Joys of Google Grants, Part 2 | Main | The Joys of Google Grants, Part 1 » Sunday Feb 01 2009 Nonprofit Resolutions That Will Make A Difference in 2009 Sunday, February 1, 2009 at 08:56PM | by Allyson Kapin What are your nonprofit resolutions for 2009? February 7, 2009 | Jordan Viator Copyright © 2008, Care2.com

Social Media 28

Social Media Difference Advocacy Case Study 28

Care2

MARCH 4, 2009

4) Search Engine Optimization: Integrate keyword-rich content into your website that your target audiences want to read. For example, use “Donate” or “Contribute” but not both (Donate is probably preferable in that instance). My post can be read at [link] May 2, 2009 | param Copyright © 2008, Care2.com

Social Media 38

Social Media Content Practice Web 38

Care2

JANUARY 15, 2009

60) Search « What Makes A Campaign Go Viral? Also, especially if you are using multiple media, targeting different audiences with different appeals, and/or breaking things down demographically, it can be very hard to get the numbers you need for statistical significance with large "asks" like donations.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Care2

MAY 14, 2009

Online Fundraising While online giving was up in 2008, as the economy tanked, year-over-year returns flattened and those who did donate gave less in the fourth quarter. May 14, 2009 | Eric Copyright © 2008, Care2.com All Care2 terms of service and privacy policies apply. All rights reserved.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

See3

SEPTEMBER 19, 2007

I will donate. But why is it important that I donate now. “I just got this email about the matching and I want to donate.&# This is the first time in AJWS history that we have been able to extend such a generous offer to our supporters, so please, help us reach our new goal of $175,000 by making a donation today.

Game 40

Game Pledge Donation Case Study 40