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Dear Moby, what are the different types of email marketing? 

Whole Whale

This email type is sent with the usual goals of acquiring, recruiting, informing, or welcoming new subscribers to your organization’s email listserv. Remember that your email strategy will forever be changing based on your organization’s needs, audience behaviors, and brand goals.

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Great reads from around the web on April 8th

Amy Sample Ward

Rapid advances in digital media and technology are changing how we connect to information and each other. What does it mean for community change?" " How do your social media channels fit in your organization's emergency communications plan? New networks are emerging everywhere.

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Social Networks for Social Change: Ivan Boothe Knows What He Is Talking About!

Beth's Blog: How Nonprofits Can Use Social Media

Using Social Networks for Social Change: Facebook, MySpace and More View SlideShare presentation or Upload your own. Ivan Boothe helped start the Genocide Intervention Network in 2004, and was responsible for communications, web development and social networking strategy.

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Case Study: How Human Rights Watch Leverages Employee Personal Brands on Twitter

Beth's Blog: How Nonprofits Can Use Social Media

There are no better champions for your organization’s communication’s strategy than your staff. The organizational strategy is to impact policy change. Policy makers, another target audience, were also using Twitter as a communications channel. Over time, using Twitter has become more an organizational cultural norm.

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Five Ways Social Media is Helping to Build Social Justice Movements

Care2

As with all popular communications channels, sometimes social media gets a bad rep. Here are the top five ways building a community on social networking sites benefits nonprofits advocating for social change. Then in the 90’s people had some of these conversations via online forums and listservs.

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A Networked Approach to Social Media Strategy: Strategy and Learning Are Key

Beth's Blog: How Nonprofits Can Use Social Media

Last October, Livingston Communications partnered with the United Way to develop a comprehensive social media strategy for the campaign. According to Iavor, "Our role changed to a facilitator of conversations and content around the three key themes rather than a creator of messaging and materials."

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Collaboration for Funders: Use the Right Tools

Forum One

Many community platforms, whether simple or complex, offer a large number of options for user interaction: user-generated content contributions, discussions, groups, wikis, blogs, real-time communication, Twitter-like updates, photo galleries, collaborative file management, etc. Communities take time to grow and needs change over time.