Amy Sample Ward
MARCH 2, 2009
Many organizations struggle with the idea of ROI and metrics when it comes to social media because so much of it feels, well, untouchable. Given the answers to 1-4 of our example, some of the metrics we could use to measure our success and ROI include: volunteer participation, online “chatter,&# and program growth.
Beth's Blog: How Nonprofits Can Use Social Media
SEPTEMBER 17, 2009
If you have thoughts, comments, or questions, let's discuss this over in the comments at the original post. Seth publishing a detailed report showing exact amounts raised by each nonprofit in the Squidoo program, along with case studies of the time and resources they expended.
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Beth's Blog: How Nonprofits Can Use Social Media
MAY 25, 2010
For the third and final Conversational Case Study on America’s Giving Challenge from Allison Fine and I, we pose a question rather than answer one: Is there a “special sauce” for successful participation in online fundraising contests ? Tags: Fundraising ROI Strategy agc2 case foundation contests.
Beth's Blog: How Nonprofits Can Use Social Media
MARCH 31, 2008
WHY THIS CAMPAIGN People were buzzing about the issue online and obviously outraged by their comments. We could tell by all the comments and images floating around. to quantify ROI Page views from our stats program & Video view count from youtube ??? to quantify engagement PROCESS / STRATEGY Measuring buzz -link love ???
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 29, 2009
Flickr Photo by Cursed Thing Last year at this time, I was in Austin, TX doing a keynote workshop for Legal Services Corporation on the ROI of Nonprofit Technology. I shared case studies and tips for nonprofits on measuring efficiency and effectiveness and looking at tangible/intangible benefits. I think that is dangerous.
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 7, 2008
I thought I had posted this case study from the NTC 08 Panel called "Social Media Case Study Slam" already, but looks like I didn't. This case study is by Danielle Brigida from the NWF and her experience using Digg and StumbleUpon for generating traffic. The rest of the case studies are here.
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 12, 2011
Council on Foundations ROI Panel. I participated on a panel called Face, Tweet, Link – Socia Media, Grantmaking & A True Social ROI. As they start to generate findings, they will share what they learn and invite feedback and comments. Council on Foundations ROI Panel View more presentations from Beth Kanter.
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