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Online Community Organizing: Start small, think big!

Amy Sample Ward

As many of you know, before joining NTEN as the Membership Director last year, I managed the NetSquared program which included locally-organized groups around the world, innovation challenges, and more. We should approach offline action as one of many channels available to us to reach our mission. What is changing and why?

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Multi-Channel Fundraising: Magic or Myth?

Care2

But what if you don’t have the budget or staff to focus on eight (or eighteen) different giving channels? Join us on Wednesday, June 29 from 3:00 PM – 4:00 PM ET for Multi-Channel Fundraising: Magic or Myth? How can I leverage online and offline giving for better fundraising results? We can help! Please register now!

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Great reads from around the web on November 18th

Amy Sample Ward

2010 Nonprofit Technology Conference | NTEN: The Nonprofit Technology Network – Have you registered yet for the Nonprofit Technology Conference? They want to see what could happen if we serious commit to working together, on an offline. "It's Idealist.org: Imagine, Connect, Act – Idealist is trying something.

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Two Free E-Books for Nonprofits on Fundraising, Marketing, and Content Strategies

Beth's Blog: How Nonprofits Can Use Social Media

Once you download the Fundraising Ideas e-Book you’ll gain insight into: 6 Steps to a Well-Measured Social Fundraising Campaign by Beth Kanter, Social Media Expert and Author of Measuring the Networked Nonprofit. Your Donors Don’t Live Only Online or Only Offline, So Why Do Your Communications? Pitman , author of the Ask Without Fear!

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Fundraise Everywhere: The Basics of Multichannel Fundraising

NTEN

We'll cover the how-to of integrating direct mail – still the biggest giving channel – with on-line giving and social media tools in your fundraising campaigns at " Fundraise Everywhere: Coordinating Your Campaigns & Appeals ". > > Learn more and register today. > Learn more about "The Email Fundraiser's Toolkit".

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Online Engagement and Giving: Making the Most of Real Numbers

NTEN

More than $250 million was raised online for Haitian relief efforts in the first 21 days after the quake through Convio powered emails, websites, and other campaigns (up from approximately $120 million in the same period during Katrina). A webinar on lessons learned will be held in Q2 to share some of the key findings with NTEN members.

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Integrated Marketing: Nirvana or Illusion

NTEN

While online fundraising continues to be a growth engine for many nonprofit organizations, the data -- real and anecdotal -- shows that engaging constituents through an integrated, multi-channel approach provides the greatest return over the life of most supporters. Donors and other supporters are accustomed to a multi-channel world.