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How to Mobilize a Movement: 6 Tech Strategies for Supporter Advocacy

The Modern Nonprofit

Estimated Reading Time: 4 minutes How to Mobilize a Movement: 6 Tech Strategies for Supporter Advocacy We know your journey is sprinkled with dreams of making a huge difference, as well as the occasional sleepless night, wondering how you can mobilize a movement with the resources you have.

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Accessibility on Social Media

M+R

As video content on social media continues to reign supreme and audio-only content, spurred on by Twitter Spaces and Clubhouse, grows, it’s important for nonprofits to prioritize accessibility when publishing content online. Additionally, you may see special characters used to create artistic typefaces for profiles on Twitter and Instagram.

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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? I think there are many timeless lessons that still apply to current strategy that can be gleaned from looking backward. Lean into what works.

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The Science Behind Going Viral

Beth's Blog: How Nonprofits Can Use Social Media

Blender company Blendtec’s sales shot up more than 700% a few years ago after videos of the CEO blending things like iPhones spread like wildfire. Viral isn’t a strategy, it’s like buying a lottery ticket. It’s why people brag about their thousands of Twitter followers or their kids’ SAT scores. Or they’ll talk about cats.

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Should CEOs and Executive Directors Use Social Media?

Beth's Blog: How Nonprofits Can Use Social Media

Your organization's social media strategy should be not implemented by one lonely intern sitting in the corner of your communications and marketing department. You may be wondering if that means that your executive director and CEO needs to write a blog or have their own Twitter account to share their wisdom. I think it depends. .

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Reflections from Networked Nonprofit Workshop for 300 People

Beth's Blog: How Nonprofits Can Use Social Media

This week I lead a full-day workshop for 300 nonprofits and foundations on social media strategy and tactics. The afternoon featured six mini-workshops that drilled down in the use of the tools such as Facebook , Blogging , Storytelling , Listening , Twitter , and Social Media 101. (The The Colorado Trust blog has notes here.).

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MCON13 Live Blog: Millennial Service (Paul Schmitz, Soma and Rachael Chong, Catchafire)

NTEN

Note: the speakers today are being introduced and interviewed by journalist and emcee Nadira Hira , on Twitter at @nadirahira. Eventually wound up in microfinance with FINCA for 6 months, which blended her passion and talents. MCON13 Millennial Paul Schmitz Rachael Chong Strategy'

Service 50