Benchmark, Headline, Report and Track

Direct mail built the conservative movement. Can influencers beat it?

M+R

JUNE 5, 2023

Infrastructure : you’ll still need some: staff to manage influencer relationships, ways to track and report on metrics — essentially what your digital program already does. Looking for benchmarks? We’ve got some Benchmarks. ” Organizers, volunteers, and activists will beat back our conservative opponents.

Conservancy

Conservancy Influence Mail Headline

Here’s Where We’ll Be: Summer 2021 Edition

M+R

JUNE 22, 2021

June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

Benchmark

Benchmark Studies Digital Analysis

Nonprofit Email: The Rules of Engagement

Pamela Grow

JUNE 28, 2023

Well, here’s another mind-blowing stat: Radicati Group reports that there are over 4 billion email users worldwide, and that number is projected to reach 4.6 According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%.

email

email Rate ROI Social Media

Is it the Best of Times for Nonprofit Fundraising?

Connection Cafe

FEBRUARY 5, 2018

The 2017 Luminate Online Benchmark Report , just released by Blackbaud, shows donation and email trends based on online fundraising and email campaigns by 707 Luminate Online customers. It’s especially gratifying to see this shift in a period where “rage donations” have grabbed headlines. Want to learn more?

Time

Time Fundraising Benchmark Trend

Elevate your association’s annual report to connect with members and stakeholders

Nimble AMS

DECEMBER 1, 2023

Once again, it’s time for annual reporting! Are you ready to level up your annual report to highlight the true value of your association? Learn how to refine your annual report to reflect your staff’s hard work and your organization’s accomplishments. A call to action. For example, did membership increase this year?

Report

Report Headline Associations Picture

Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

charity: water explains clearly on their homepage the three things that make them different from other nonprofits: their 100% model, their emphasis on proving where donations go with GPS tracking and their collaborations with local partners in the countries to which they bring clean water. 16 – Are you coming?

Charity

Charity Lesson Marketing Digital

Best Tips to Rock your Online Presence

Care2

AUGUST 22, 2013

Set benchmarks and specific goals for traffic, engagement, and online giving for the year. Produce a monthly website and online engagement report of key metrics. topic, draft headline, and bulleted ideas to expand on. Review procedures for rapid response and crisis management with key leadership. Send 2-3 emails each month.

Online

Online Tips Calendar Test

Don’t Set and Forget Technology–Regular Assessments Deliver Peak Performance

.orgSource

JUNE 12, 2023

Are reports easy to produce and access? But even if your IT systems are crushing their benchmarks, there are additional significant reasons to evaluate your digital status. But even if your IT systems are crushing their benchmarks, there are additional significant reasons to evaluate your digital status. Are systems secure?

Technology

Technology Evaluation System Associations

EOY Recap: quick takeaways for fundraisers

M+R

JANUARY 5, 2024

Results were mixed overall — while many nonprofits reported a decline in year-over-year revenue, there were many bright/interesting/promising spots. Ads are always tricky to compare since there can be so much variance from year-to-year in spend and even in tracking (hello, i OS 17 tracking changes , and Chrome going pixel-less in 2024).

Fundraising

Fundraising New York City Ukraine Channel

Create the ultimate nonprofit email newsletter

Get Fully Funded

AUGUST 1, 2022

If you have lots of events to report on, you’re doing too many events! Use headlines to let the reader know what to expect in each section. ” Measuring success While there may be some national benchmarks for some of these numbers, the smartest thing you can do is measure against yourself. Endless updates about past events.

Newsletter

Newsletter email Create Template

Screencast Treatment: Web Analytics As Simple Gifts To Measure Mission

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Scope: This screencast will demystify web analytics and use Author and Analytics Evangelist Avinash Kaushik's mantra of simplicity to illustrate some of the useful features and reports in Google Analytics , a free but powerful web analytics software tool. How can Google Analytics reports data help improve your Web site's performance.

Screencast

Screencast Analytics Measure Web

How To Convince Leadership Content Marketing For Nonprofits Matters

Nonprofits Source

FEBRUARY 25, 2017

This formula a great way to benchmark goals and objectives while providing an accurate way to track results. Track the number of online registrations to your conference as a result of the newsletter (URL tracking codes for example). This article does so well because: The headline entices a positive emotion from readers.

Content

Content Leadership Marketing Files

112 Nonprofit Blog Posts, Articles, and Stories from 2013 You Can’t Miss.

Connection Cafe

DECEMBER 22, 2013

And like a personal guide, they keep us on track when it’s inevitable that we’ll get lost in the day to day, hustle and bustle, and demands of our jobs. It’s incredibly important- Saying Thank You Like You Mean It - and it’s reported to be indicative of a donor’s willingness to give again. Checklists.

Story

Story Nonprofit Social Media Content

Nonprofit Technology