Remove Benchmark Remove email Remove Headline Remove Track
article thumbnail

Nonprofit Email: The Rules of Engagement

Pamela Grow

It’s time to shift gears and give email the attention it truly deserves. According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! That means for every dollar you invest in email campaigns, you can expect an average return of $44. The numbers don’t lie! But what about reach?

email 52
article thumbnail

Here’s Where We’ll Be: Summer 2021 Edition

M+R

June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Is it the Best of Times for Nonprofit Fundraising?

Connection Cafe

The 2017 Luminate Online Benchmark Report , just released by Blackbaud, shows donation and email trends based on online fundraising and email campaigns by 707 Luminate Online customers. It’s especially gratifying to see this shift in a period where “rage donations” have grabbed headlines. Email still works really well.

Time 33
article thumbnail

Create the ultimate nonprofit email newsletter

Get Fully Funded

One of the best ways to stay in touch with your donors on a consistent basis is through a nonprofit email newsletter. When done well, email newsletters can be fast and cheap for you and heartwarming for your donor, basically meeting everyone’s needs. The right nonprofit email newsletter format. Your regular email (e.g.

article thumbnail

Best Tips to Rock your Online Presence

Care2

Online advertising, your email list, etc.). Set benchmarks and specific goals for traffic, engagement, and online giving for the year. Send 2-3 emails each month. Run A/B testing for email subject lines and for content on landing pages for any email appeals or other actions.

Online 71
article thumbnail

Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

charity: water explains clearly on their homepage the three things that make them different from other nonprofits: their 100% model, their emphasis on proving where donations go with GPS tracking and their collaborations with local partners in the countries to which they bring clean water. So I’ll wrap it up by talking about copy.

Charity 128
article thumbnail

Don’t Set and Forget Technology–Regular Assessments Deliver Peak Performance

.orgSource

Automations like scheduled social promotions, email campaigns, and critical calendar reminders are digital conveniences that free space for more important assignments. But even if your IT systems are crushing their benchmarks, there are additional significant reasons to evaluate your digital status.