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Top 2021 Fundraising Strategies: Mastering an Analytical Approach to Strategy and Planning

Bloomerang

One of the biggest problems nonprofits face is improving their low donor retention rate. Start with benchmark data. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. For example, retention rates tend to be higher for mid-level and major donors.

Analytics 125
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Do You Know Your Nonprofit's Facebook Page Churn Rate?

NTEN

Basically, "churn" is the term used to describe the rate at which subscribers – be they in your email lists, Facebook fans, Twitter followers, etc. The average churn rate in 2010 for nonprofits in our research sample was 14%. To whet your appetite for the full report, here's a great peek at the charts regarding Facebook page churn:

Rate 95
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Taking Action: Fundraising Trends And Best Practices From Bloomerang’s ‘Fundraising Planning and Climate Report’

Bloomerang

No matter where you are in your growth stage, taking action, in concert with your internal stakeholders, will always bring you closer to the goal of raising more revenue. Regularly reassess your strategies and make necessary adjustments to achieve your fundraising goals. Having a monetary goal is fundamental.

Action 75
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27 Recommended Affordable or Free Nonprofit Software Tools

Bloomerang

That means you likely won’t see the results—increased fundraising revenue, increased donor retention rate, increased average gift size—that you would likely see when using a paid solution. Top feature: Donorbox’s UltraSwift Checkout feature allows donors to quickly complete payments in just a few clicks, promoting higher conversion rates.

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Study: Nonprofits Score an "F" in Online Fundraising Scorecard

Care2

The report either gave a big "F" or a mediocre rating to most of the nonprofits in the report. One tactic that has been successful for the nonprofit CARE is to provide their donors with two simple pie charts that illustrate how funds raised are allocated below the credit card donation form. Tell people what you want them to do quickly.

Studies 78
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Linking Results To Key Performance Indicators Is Like Hooking Up A Big TV

Beth's Blog: How Nonprofits Can Use Social Media

Step 1: Define your goal(s). How do your efforts connect with those audiences to achieve the goal. Step 4: Define your benchmarks. ” KPIs are simply data points for charting progress towards results. I use the chart below, which comes from Chapter 5 of our book. What are your measurable objectives?

Results 97
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How to Get Started Using Event Metrics for Fundraising Success

Connection Cafe

Benchmarks let us know how we perform compared to our event fundraising peers. Metrics and benchmarks can be our guides to whether your efforts at creating a great experience for participants are paying off. Retention rate (of participants, team captains, team members). Team involvement is linked to higher retention rates.

Metrics 42