NetWits

NOVEMBER 29, 2011

Several of our Blackbaud nonprofit customers have recently had incredible success using a personalized approach to email: 1) An animal rights organization doubled click-through rates by personalizing an event email invitation with: The last year people attended. Including last year’s gift amount. Examples and practical tips to live by.

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email Raise Cancer Info 230

Tech Soup

MAY 30, 2013

Nicole McGougan is a public relations associate at Blackbaud. The 2013 Online Marketing Benchmark Study. Don't miss our most popular webinar series of the year, where we'll reveal the results of the 2013 Blackbaud Online Marketing Benchmark Study. To get where you want to be, you need to know where you are today.

Benchmark 40

Benchmark Studies Marketing Online 40

Connection Cafe

OCTOBER 31, 2013

Event metrics can be great guides as we plan. In earlier posts, npENGAGE has discussed how to focus on our event fundraising analytics and how to use these metrics for success. Below are some ways to use your event metrics to identify and engage specific participant types during your fundraising event. Warm Bodies.

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Metrics Action Create Benchmark 34

Connection Cafe

APRIL 1, 2020

The world is going to face economic challenges and there are various key metrics to monitor as this happens. Perhaps they ask for their monthly gift support to be put on pause for 3 months. These events can cause a metric like retention or new donor acquisition to swing up and down. Donors are looking for a way to help.

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Environment Teach Fundraising Lesson 46

DNL OmniMedia

DECEMBER 13, 2021

Blackbaud’s Raiser’s Edge NXT. The first of three Blackbaud solutions on this list, Blackbaud’s Raiser’s Edge NXT (RE NXT), is a robust fundraising and CRM system for mid-sized to large nonprofit organizations. Fundraising features such as tools to plan and launch campaigns, manage a variety of gift types (e.g.,

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Blackbaud Nonprofit Summary Comparison 52

Connection Cafe

APRIL 24, 2014

So I broke down and purchased a FitBit and as a metrics geek, I have to say I love it! So why not think of your event metrics as your own personal P2P FitBit? So what metrics should you check out to monitor the health of your peer-to-peer fundraising event? Self-Donations and Average Gift.

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Fundraising Benchmark Metrics Blackbaud 37

Connection Cafe

JUNE 22, 2017

While it might seem a little early to start thinking about 2018 to some (hint: it’s not ), it’s the perfect time to benchmark where 2017 has taken you. Charitable Giving Report Quiz : The Blackbaud Institute for Philanthropic released the 5 th annual Charitable Giving Report at the beginning of the year. Use this checklist to check in.

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Resource Blackbaud Chart Retention 48

Connection Cafe

MAY 13, 2019

As you begin to think about your strategy and goals for next fiscal year, it’s good to spend some time understanding the current climate and key metrics within higher education fundraising. Unlike some metrics in this analysis, there is little difference between public and private institutions. .

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Report Strategy Giving Analysis 21

NTEN

SEPTEMBER 24, 2009

Steve MacLaughlin, Blackbaud. Blackbaud's analysis of online giving in 2008 found that December accounted for about 21% of the year's transaction volume, but 48% of the total dollars raised. The average online gift for the month of December increased to $248.82 for Blackbaud customers in the entire analysis.

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Online Fundraising Offline Blackbaud 90

Care2

AUGUST 28, 2013

If you look at the latest M+R Benchmark study , the number of donation appeals sent per year to nonprofit supporters averages about twenty-four. It’s based on net cost per email address, average projected email response rate, and average projected gift. In short, more good emails = more revenue.

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email Fundraising Rate ROI 77

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. Online donors give much larger gifts than traditional donors. Despite the fact that online-acquired donors give higher gifts both initially and over time, they renew at lower rates overall.

Attention 36

Attention Metrics Online Fundraising 36

Connection Cafe

JULY 12, 2013

While it is advised to review event metrics after an event, it may be beneficial to review some fundraiser participation while the fundraising is actually happening. For example: Did you send emails through the fundraising site to solicit gifts or did you use your own email?

Online 38

Online Fundraising Metrics Benchmark 38

Connection Cafe

SEPTEMBER 6, 2017

According to Blackbaud data, online giving last #GivingTuesday was up 20% on a year-over-year basis compared to 2015. Blackbaud processed more than $47.7 Will there be matching gifts? Once you understand what actions you want to drive on the day, set milestones and benchmarks for success. Matching Gifts.

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Campaign Create Giving Org 48

sgEngage

JUNE 23, 2022

If your growing nonprofit has never had an official major gifts program or your existing major giving strategy needs a refresh, now is the perfect time to launch or expand your program. Charitable giving has grown nearly 20% in the last three years, with the average gift amount increasing by 10% in 2021. Set Your Major Gift Threshold.

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Gift Program Build Fundraising 81

Connection Cafe

OCTOBER 25, 2016

Back in January, I launched a new podcast at Blackbaud with the goal of providing you with unfiltered and honest nonprofit best practices. This session will present real-life examples of the tests that are actually lifting response rates, raising average gifts, improving click throughs and increasing engagement. Friday, Oct 28.

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Podcast Benchmark Blackbaud DC 20

Connection Cafe

SEPTEMBER 30, 2020

bbcon 2020 is just around the corner, and I’m excited to be presenting on the critical role of benchmarking and analytics in shaping your fundraising strategy. Average gifts, retention rates, channel giving, big data, small data…the sheer volume of information involved with fundraising can be daunting.

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Benchmark Analytics Strategy Fundraising 43

sgEngage

MAY 17, 2021

The following Q&A is excerpted from the Blackbaud Institute’s Charitable Giving Report Spotlight: Using 2020 Data to Transform Your Higher Education Institution’s Strategy. We will soon publish results from our work in alumni engagement metrics, and that insight should help institutions as they plan.

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Education Conversation Giving University 56

NetWits

FEBRUARY 29, 2012

The average online gift size is $60. Here’s what it would look like if you were on par with our benchmarks … If one of your participants sends 30 emails on the day of your contest they’d receive 7.5 For more Friends Asking Friends benchmarks, see Amy Braiterman’s post “ Averages, medians and modes … Oh my! ”.

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Contest Mind Fundraising Ipod 183

Care2

JULY 10, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Do you see opportunity in the middle ground?

Social Media 34

Social Media Trend Advocacy Online 34

Connection Cafe

JUNE 27, 2013

So Chas Offut told us back in April when he and Dennis McCarthy presented a sneak peek of the Blackbaud 2013 Online Marketing Benchmark Study for Nonprofits at NTEN’s Nonprofit Technology Conference. What’s responsible for this growth in the face of other declining metrics? Sustainers and repeat gifts.

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Benchmark United States Metrics Gift 42

Connection Cafe

DECEMBER 22, 2013

Your blog is your gift to them, as well as to yourself. So, here is Nancy Schwartz’s gift to you: Year-End Fundraising Checklist for Nonprofits. Check out this post: Nonprofit Content Marketing – Benchmarks, Budgets and Trends for 2014 and don’t miss the associated Nonprofit content marketing infographic.

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Story Nonprofit Social Media Content 54

sgEngage

OCTOBER 28, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Troubling Nonprofit Statistics Posted by Steve MacLaughlin on October 28th, 2010 I spend a lot of time looking at metrics and benchmarks from across the nonprofit sector. Recurring Giving Benchmarking Analysis says so.

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Statistics Trend Benchmark Blackbaud 82

Connection Cafe

DECEMBER 5, 2017

For 5 years the Blackbaud Institute has brought together experts in the nonprofit sector to speak on a wide variety of topics. Data and the understanding and interpreting of metrics is something I have to work hard at, because it simply does not come naturally to me. The truth of the matter is that I failed third-grade long division.

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Analytics Data Analysis Metrics 33