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Why Your Nonprofit Needs Peer-to-Peer Fundraising (and How to Use It)

Nonprofit Tech for Good

Think of each participant as a mini-influencer, out there telling the story of your cause and galvanizing their followers to donate and participate. For example: Every November, men all over stop shaving and grow out their beards and mustaches for Movember to raise awareness of men’s issues. How to Build a Peer-to-Peer Campaign.

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Is it a movement or a moment?

Candid

Movements often involve a rallying cry, a widely recognized iconography, often a color (think pink for breast cancer), meaningful dates, repeated activities (from Freedom Rides to annual walks), and a shared goal for the common good. Yet, by definition, true movements are more than a catchy phrase to solicit donations or promote an event.

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3 Essential Social Media Fundraising Metrics for Nonprofits

Achieve

Social media is an indispensable tool for raising awareness for your nonprofit’s cause, reaching new audiences, and strengthening your relationships with donors. But with so many platforms to choose from, how do you decide which ones to center your efforts on? After all, with 4.9 Then, multiply that number by 100.

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Find the Charlie’s, Justine’s, and Edna’s in your network

Beth's Blog: How Nonprofits Can Use Social Media

I got to hear Scott Dunlap who is VP, Emerging Opportunities/New Ventures at PayPal deliver a great talk that offers some persona for different actors in your nonprofits network and how they influence, activate, or raise awareness for your cause through social channels. He was asked to donate to cancer charity. 392 “repins”.

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5 Unique Ways to Thank Recurring Donors

Classy

Haymakers for Hope’s mission is to give everyday people the chance to fight back against cancer by training for, and competing in charity boxing events to raise money and awareness. Bright Pink helps save lives from breast and ovarian cancer by empowering women to know their risk and manage their health proactively.

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Experiential Marketing Through Virtual Events

AccelEvents

If the goal of your campaign is to raise awareness for breast cancer, then what does that awareness look like? Virtual event platforms allow brands to personalize all parts of the virtual experience so that the brand’s icon and messaging are front and center. What is the event strategy for the goal?

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5 Reasons Your Nonprofit Should Use Infographics

Twenti - Digital Marketing For Nonprofits

They work on lots of platforms to! Check out the infographic below, to see how Cancer Research UK uses infographic to share important but potentially troubling information. This could result in a lot of donations for your nonprofit, and a lot of awareness raised for your cause. Caters to short attention spans.